https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/?utm_source=rss&utm_medium=rss&utm_campaign=the-lost-storytelling-of-wine Diary of a Wine Student Tue, 31 Dec 2019 15:41:22 +0000 hourly 1 https://wordpress.org/?v=6.6.4 https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-1122 Tue, 31 Dec 2019 15:41:22 +0000 http://spitbucket.net/?p=7386#comment-1122 […] readers of the blog know that there is a story behind every bottle. However, the reality is that the story for some bottles is simply that they […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-1080 Wed, 31 Jul 2019 23:56:03 +0000 http://spitbucket.net/?p=7386#comment-1080 […] need high caliber equipment to really nab the prize. Few things pack a punch like personal story […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-1045 Fri, 28 Jun 2019 20:38:36 +0000 http://spitbucket.net/?p=7386#comment-1045 […] The goal of small boutique wineries should not be “top of mind.” You’re never going to achieve that. But you can most definitely squeeze a little place in the hearts of consumers who feel connected to your wines because they feel like they know you and know a part of your story. […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-990 Fri, 12 Apr 2019 20:17:06 +0000 http://spitbucket.net/?p=7386#comment-990 […] It’s that same passion that leads so many people, like my wife, to leave the comforts of a cozy job to dive headfirst into the uncertain, but exciting, world of start-ups. It is also the passion that makes the best stories in wine. […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-973 Fri, 29 Mar 2019 03:58:07 +0000 http://spitbucket.net/?p=7386#comment-973 […] them our tattoos. Tell them our stories. Give them a reason to connect with wine on a personal […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-965 Sun, 10 Mar 2019 23:44:29 +0000 http://spitbucket.net/?p=7386#comment-965 […] and data-driven approach advocated by Paul Mabray and others. Nor are they utilizing the platforms to share their stories–which is a winery’s most powerful […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-960 Sat, 09 Mar 2019 06:10:05 +0000 http://spitbucket.net/?p=7386#comment-960 […] utilize social media. Her mission is one close to my heart and such a vital component in regaining the lost storytelling of wine. Needless to say, her Twitter feed is a master class in savvy social media use and is well worth […]

]]> https://spitbucket.net/2019/02/10/the-lost-storytelling-of-wine/#comment-934 Mon, 11 Feb 2019 19:09:50 +0000 http://spitbucket.net/?p=7386#comment-934 […] that are new, interesting and authentic is only part of the battle. The industry also needs to reframe the discussion about value and […]

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