Tag Archives: Pritchard Hill

Napa Valley — Boomer or Bust?

Amber LeBeau in Millennials, Napa Valley, Wine marketing

Published on May 6, 2019

Note: For follow ups to this post check out Sculpting Soapstone in Napa and Hunting Unicorns in the Stags Leap District

I’ve entered the lion’s den.
Photo By Aaron Logan - from http://www.lightmatter.net/gallery/albums.php, CC BY 1.0,

This week I will be in Napa assisting Kenneth Friedenreich, author of Oregon Wine Country Stories, with research on the Stags Leap District for the sequel in his Decoding the Grape series.

Surprisingly, no one has written a dedicated book about the district yet. With 2019 being the 30th anniversary of the AVA’s establishment, a deep dive into the legacy and future of this influential region seems long overdue.

That puts me on a fact-finding mission with Friedenreich and two of his other compatriots as we embark on a schedule of winery visits and interviews. In many ways, I am the odd duck in this entourage being not only the only woman but also a Millennial seeing Napa Valley beside the eyes of three Boomers.

Past and Present

The dichotomy will be rich as Friedenreich, Doc Wilson (a longtime fixture in the Oregon wine scene) and Mark, a pediatrician from Portland, represent the bread and butter of Napa Valley.

Are legends still exciting?

They are the generation that took with gusto an appreciation for fine American wine. For the last 40 plus year, every Napa vintner that has had an inkling of success achieved that by courting the Boomers.

While the recipe has varied somewhat over the years, the entire business model and marketing of Napa has been oriented towards enticing and exciting this large and lucrative demographic.

And it has remained a lucrative demographic even as the Boomers settle into retirement. They (along with the smaller Generation X) are still the ones buying the high priced and highly prized bottles that have paved Napa’s reputation with gold. That’s a reality that no vintner can ignore.

But what of the Future?

On the surface, I’m probably the ideal Millennial consumer that Napa wineries could hope for. I’m highly engaged with wine and willing to travel. I crave experiences which is something that Napa has spent decades perfecting. And, most keenly, I’m in a position of financial stability where I could afford to join wine clubs and regularly buy $100+ bottles if I wished.

I will say that the view from Pritchard Hill is awe inspiring.
It does add a bit more character than the highly manicured vineyard lawns of the valley floor.

I might be a minority among my cohorts, but there are other Millennials like me, and we are the future bread and butter.

And with auspicious timing. For just as some industry folks are beating the strawman that Millennials will come running as soon as they have more money in their pockets, here I am representing the best-case scenario that Napa vintners could hope for.

How are they planning to reach me?

While Friedenreich is going to write his retrospection of the Stags Leap District from his Boomer perspective, he’s very conscious of the contemporary. One of the things that I’ll be contributing to the team is being the canary in the vineyards.

Will the Stags Leap District (and Napa in general) still be relevant in another 30 years?

Yes, Cab is King but for how long?

Even if I can afford $100+ bottles, what is the distinct value that makes getting these wines worth buying instead of a nice whiskey or the myriad of other options I have?

I’m from a generation that is notoriously in love with great stories so how are today’s SLD and Napa wineries communicating their stories? Do they feel authentic? Is it presented in a way that I can connect with and relate to?

The old recipe is not going to work.

I mean, yeah, that kind of looks interesting… I guess.

To be brutally blunt, Napa can be really boring.

The marketing to my generation has been trying to sell us a luxurious lifestyle that is rather generic.

Oh, beautiful people in a beautiful place. That’s nice.

Open up Instagram and you see a countless stream of beautiful people in beautiful places. There’s nothing special about that messaging. Been there, done that. Scroll.

Adding a glass of high priced Cab or Chardonnay doesn’t make the #NapaStyle filter feel any more unique or authentic. At worst, with literally hundreds of wineries delivering the same message, it feels fake and basic.

So what Napa will I see this week?

Will I see producers following the old recipe of success that has served them so well? Perhaps. With Boomers and Gen Xers still buying, it would be foolish to abandon it altogether.

But what I am hoping to see is a glimpse of planning for the future. I’d like to see a Stags Leap District and a Napa Valley that recognizes that the old #NapaStyle filter is a recipe for Millennials to keep scrolling past.

What I want is Napa unfiltered.

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Getting Geeky with Lang & Reed Chenin blanc

Amber LeBeau in Napa Valley, Wine grapes

Published on September 26, 2018

This post was inspired by Outwines’ Noelle Harman’s great post on the Loire and South African Chenins made by the husband-wife team of Vincent & Tania Carême. That post and her reviews are well worth a look along with her super geeky and super useful study outline on the Chenin blanc grape (part of a continuing series she does).

With this still being California Wine Month, I’m going to add my advocacy for the overlooked and underappreciated Chenin by highlighting Lang & Reed’s 2015 example from Napa Valley.

The Background

Lang & Reed was founded in 1995 by Tracey & John Skupny. After previous stints at Caymus, Clos Du Val and Niebaum-Coppola, John and his wife Tracey (previously of Spottswoode) wanted to work with their favorite grape varieties from the Loire Valley–Cabernet Franc and Chenin blanc.

Named after their children, Reed & Jerzy Lang, Lang & Reed Wine Company work with fruit primarily from the Anderson Valley of Mendocino and Napa Valley.

The 2015 Chenin blanc is sourced 100% from the cooler Oak Knoll District of the Napa Valley from a vineyard near the Napa River. The grapes were whole cluster pressed with the wine fermented in a combination of stainless steel tanks and French oak barrels. The Chenin was then transferred completely to barrel where it was aged 4 months with weekly batonnage stirring of the lees. Around 185 cases were produced.

The Grape

Jancis Robinson, Julia Harding and José Vouillamoz note in Wine Grapes that the first mention of Chenin blanc, under the synonym Plant d’Anjou, dates back to 1496 in the Loire Valley. Here the wine was grown at Chateau Chenonceau owned by Thomas Bohier. It is believed that Bohier then propogated the variety which eventually took on the name Chenin from Chenonceau.

Chenin blanc grapes with botrytis growing in Saint Cyr en Bourg in the Anjou-Saumur region of the Loire Valley.

The name “Chenin” itself first appears in François Rabelais’ 1534 work Gargantua. A native of Touraine, Rabelais describes both a Chenin wine and a Vin Pineau with Gros Pineau being a common synonym of Chenin blanc in Touraine for many centuries.

It is possible that the name Chenin came from the monastery of Montchenin in Touraine. Another theory is that the name is derived from the French word chien, meaning dog, and could refer to the affinity of dogs to eat the the grapes off the vine.

Recent DNA analysis has shown a parent-offspring relationship between Savagnin and Chenin blanc with Savagnin being the likely parent. This would make Chenin blanc a half or full sibling of Sauvignon blanc, Petit Manseng, Gros Manseng, Grüner Veltliner, Verdelho, Siegerrebe and the Trousseau varieties.

Through its relationship with Sauvignon blanc, Chenin is then an aunt/uncle of Cabernet Sauvignon.

At some point, Chenin blanc naturally crossed with Gouais blanc (mother vine of Chardonnay) to produce several varieties like Colombard, Meslier-Saint-François and Balzac.

In South Africa, the grape was crossed with Trebbiano Toscano/Ugni blanc to produce Chenel.

Chenin Blanc Today

Chenin blanc is also grown in the French colony of Réunion off the coast of Madagascar in the Indian Ocean. Here is a harvest of Chenin blanc grapes in the town of Cilaos.

From a high point of 16,594 ha (41,005 acres) of vines in 1958, plantings of Chenin blanc in France have sharply declined over the years to just 9,828 ha (24,286 acres) in 2008–representing around 1.2% of France’s vineyards.

It is mostly found in the Anjou-Touraine region of the Loire Valley where it is used in the sparkling wines of Cremant de Loire and Vouvray. Also in Vouvray it can be used to produce dry to demi-sec still wines while in the AOC of Bonnezeaux, Montlouis and Quarts de Chaume it is used exclusively for late harvest sweet examples that may have some botrytis influence. In Savennières it is used exclusively for minerally dry wines with notable ageability.

Outside of the Loire it can also be found in the Languedoc where it can make up to 40% of the blend for Cremant de Limoux with Mauzac blanc, Chardonnay and Pinot noir.

Chenin blanc has been historically known as “Steen” in South Africa where it has accounted for as much as a third of all white wine produced in the country. By 2008 there were 18,852 ha (46,584 acres) of the vine representing 18.6% of all South African plantings. It is grown throughout South Africa but is more widely found in Paarl, Malmesbury and Olifants River. In recent years the variety has seen a renaissance of high quality production by producers in the Swartland and Stellenbosch.

From an area so blessed to produce Cabernet Sauvignon, the Chappellet Molly’s Cuvee Chenin blanc from Pritchard Hill is jaw-droppingly good.

In California there is 4,790 acres of Chenin blanc planted throughout the state as of 2017–nearly 2/3 of the acreage that was in production in 2010 (7,223 acres). Notable plantings can be found in the Clarksburg AVA in Sacramento, Solano and Yolo counties, Chappellet Vineyard on Pritchard Hill in Napa, Santa Maria Valley, Lodi, Paso Robles, Alexander Valley and Mendocino County.

Like California, Washington State has also seen a notable drop in plantings of Chenin blanc in recent years going from 600 acres in 1993 to just 67 acres by 2017.

The Wine

High intensity nose–yellow peach and white flowers. There is also some honeycomb and fresh straw notes that come out more as the wine warms in the glass.

On the palate the peach notes come through and adds a spiced pear element. There is noticeable texture and weight on the mouthfeel but I would still place the body as just medium. Medium-plus acidity adds a mouthwatering element and a little saline minerality as well. Long finish still carries the fruit but brings back some of the straw notes from the nose.

The Verdict

The 2015 Lang & Reed Chenin blanc from Napa Valley is, hands down, one of the most delicious domestic Chenin blancs that I’ve had the opportunity to try–second only to Chappellet’s example. While not quite Savennières level, at $25-30 it still delivers plenty of complexity that outshines many California Chardonnays and other white wines in that price range.

At nearly 3 years, it is still quite youthful and I can see this wine continuing to give pleasure for at least another 3-4 years.

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Why I Don’t Use Scores

Amber LeBeau in Wine critics, Wine reviews

Published on April 4, 2018

My 60 Second Wine Reviews are a regular feature that gives me a chance to geek out about various wines. But while I deliver a “Verdict” at the end of each review, I also leave a glaring omission.

I don’t give a numerical score.

It’s not that I’m morally opposed to using the 100 point scale popularized by Robert Parker and Wine Spectator or the 20 point scale favored by Jancis Robinson and UC-Davis. I regularly look at scores by those publications and use them as tools in researching wines.

But I think they’re useless for me to give out.

A 7 Point Scale

When I first started using CellarTracker, I got into the habit of rating wines numerically but soon discovered a disturbing trend. While in theory, I had 100 points to divvy out, in truth, I was really only working on a scale of 87-94.

If the wine was well made but not my style, 90-91 points. If it had some issues then 87-89. For wines I liked it was 92-93. If it blew me away then a 94.

For some reason, I just couldn’t rate anything above 94. I always felt like there was the potential for something else to come along to raise the bar—even though I’ve enjoyed some fantastic wines over the years.

Trust me, I’m a professional drinker.

The 1996 Chateau Margaux? 94 points.
The 2010 Angelus? 94 points.
The 2005 Quilceda Creek? 94 points.
The 2012 Chappellet Pritchard Hill? 94 points.
The 1970 Taylor Vintage Port? 94 points.
The 1996 Champagne Salon? 94 points.

This is not a slight on any of those wines. They all deserved the much higher scores that they got from professional critics. But for me, even though I richly enjoyed them and felt that I got more than my money’s worth with each, there was still that mental and emotional barrier that didn’t want to go higher than 94 points.

It’s silly but isn’t trying to quantify all the nuances of wine a fool’s errand anyway?

And truthfully when it comes playing the fool (and doing it well), we can’t all be a Falstaff, Stanczyk, Claus Narr or James Suckling.

I Rate With My Wallet

And I believe that most wine drinkers do the same.

While we might sometimes indulge our inner Robert Parkers with scoring, I would wager that most of the time when we evaluate a wine, we judge it on if we got enough pleasure to merit the cost of what we paid. It’s human nature to expect more from a $100 bottle of wine than a $10 bottle and that is the approach I take with each wine I taste.

I view the cost of each bottle as a potential investment in pleasure and I seek a solid return on my investment.

94 points but well worth splurging on to try at least once in your life.

And it is my investment as my wife and I personally buy more than 90% of the wines (and whiskeys) that I review on this blog whether it be the 2006 Petrus, 20 year Pappy Van Winkle, Taittinger Champagne Comtes de Champagne Rosé or the Groth, Pegau CdP, etc. A few times even at restaurant markups!

Now some wines like the 2007 Poisot Romanée-Saint-Vivant and the wines featured in my Walla Walla Musings post, I do get to taste at tastings open to industry/media. I often get my tasting fees waived at wineries for being in the industry. But with each wine, I always default back to the question of “Would I pay $$ to purchase this wine?”

If I taste it blind and don’t know the cost, I ascribe a price point that I feel would be a good value if I was buying the wine.

But unlike Robert Parker, Jancis Robinson, James Suckling and the like, I’m not trying to be a professional wine critic or consumer advocate. I’m just a geek who likes to drink.

I rate wines on my personal scale of if I think they’re worth spending money on. I do that ultimately because that’s what I’m interested in. Do I want to buy this wine (again)? Just as other folks have their own tastes, people also have their own scale of value.

That’s perfectly fine and, frankly, is the reason why I put the “Verdict” section at the very bottom of each review. My opinion is just my opinion and, besides, it’s really the “Geekery” section where you’ll find the good stuff anyways.

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60 Second Wine Review — Titus Napa Cabernet Sauvignon

Amber LeBeau in 60 Second Reviews, Napa Valley, Wine reviews

Published on February 1, 2018

A few quick thoughts on the 2010 Titus Vineyards Napa Valley Cabernet Sauvignon.

The Geekery

Titus Vineyards is a family owned winery located in St. Helena that was founded in 1968 by Lee & Ruth Titus and is ran today by their sons Phillip and Eric.

Early in their history, the Titus family sold their grapes to other Napa Valley wineries, most notably Charles Krug, but in 1990 they started commercial wine production from their own grapes with Phillip as winemaker.

Phillip cut his teeth working at Quail Ridge before joining Chappellet winery on Pritchard Hill in 1981. There he served as an assistant to legendary winemaker Cathy Corison. Eventually Phillip left Chappellet for stints at Stratford and Cartlidge & Brown before returning in 1990 to be head winemaker–joining an esteemed lineage that includes not only Corison but also Phillip Togni and Tony Soter.

Today, Phillip does the winemaking for both Chappellet and their second label, Sonoma Loeb, and his family’s Titus wines.

The 2010 Titus Cabernet Sauvignon was sourced from the family’s estate vineyard in St. Helena and the Ehlers Lane Vineyard located just a few miles north. Around 2370 cases were made.

The Wine

Medium-plus intensity. Rich dark fruit (cassis, blackbery) mixed with tobacco and a little Christmas fruitcake spice.

On the palate the dark fruit carries through. Surprising with how rich it is for a 7+ year Cab. The medium-plus acidity is still fresh with the medium-plus tannins having a velvety texture to them at this point. The spice notes linger on the 30+ second finish.

The blackberry notes on this wine are rich but very fresh.

The Verdict

I’m usually very skeptical of how well high alcohol Cabs age but I would have never guessed this one was a 2010 at 14.9% ABV.

The acidity and freshness, coupled with the seamless elegance balances the full-bodied weight of the ripe fruit very well. In a blind tasting, I would have pegged this as something that was 4 years old at max.

At around $50-55, this is a scrumptious Napa Cab that is punching well above it weight.