Tag Archives: Terroir

Geek Notes — Champagne superlatives and exceptions (Part III) Why no Pinot in the Côte des Blancs?

We’ve covered the exceptions of the Montagne de Reims and Vallée de la Marne in parts I and II of this series. Now we turn our focus to the Côte des Blancs, the “hill of whites.”

Avize coat of arms image by infofiltrage. Uploaded to Wikimedia Commons under CC-BY-SA-3.0

Coat of Arms of the Grand Cru village of Avize. Note the color of the grapes.

It’s almost an understatement to say that this region is universally known for world-class Chardonnay. Of all the superlatives in Champagne, this is one you can absolutely take to the bank.

So pretty short article today, eh?

Well, not quite.

I’ve still got a few geeky tricks up my sleeve–including one notable exception. But more importantly, we’re going to look at the why behind the superlative.

Why Chardonnay? And why does no one talk about planting Pinot noir here? After all, it’s also a highly prized noble variety. So why is the entire Côte des Blancs region planted to 85% Chardonnay with only 7% Pinot noir?

To answer that, we need to cut deep as we look at the sub-regions of the Côte des Blancs.

Côte des Blancs (Heart of the region with the Grand Crus and all but one premier cru.)
Val du Petit Morin (The exception worth knowing about.)
Cote de Sézanne
Vitryat
Montgueux

That last one, Montgueux, is a bit of a wild card. I can see why it is officially grouped with the Côte des Blancs. But it’s in the Aube department, just west of Troyes. In comparison to the other subregions, Montgueux is 60 km away from Sézanne and over 100km away from Avize. So I’m going to put this one aside till Part IV.

Côte des Blancs map

Map of the Côte des Blancs from the UMC website

A couple more whetstones.

In Part I & II, I gave a few recommendations of helpful wine books and study tools. Today, I’ll add two more that I’ll be relying heavily on for this article.

Rajat Parr and Jordan Mackay’s The Sommelier’s Atlas of Taste – This is the perfect companion to Hugh Johnson and Jancis Robinson’s World Atlas of Wine. While the latter goes into geeky encyclopedic detail, The Sommelier’s Atlas of Taste ties those details back to how they directly influence what ends up in your glass. Great book for blind tasting exams.

James E. Wilson’s Terroir: The Role of Geology, Climate, and Culture in the Making of French Wines – Not going to lie. This is not a bedtime read. Well, it is if you want a melatonin boost. While chockful of tremendous insight, this is a very dense and technical book. You want to treat this more as an encyclopedia–looking up a particular region–rather than something you go cover to cover with. But if you want to sharpen your understanding of French wine regions, it’s worth a spot on your bookcase. (Especially with used copies on Amazon available for less than $10)

When you think of the Côte des Blancs, think about the Côte d’Or.

Butte de Saran photo by October Ends. Uploaded to Wikimedia Commons underCC-BY-SA-3.0

Vineyards in the northern Grand Cru of Chouilly with the Butte de Saran in the background.

The Côte des Blancs is essentially Champagne’s extension of the Brie plateau (yes, like the cheese). Over time it has eroded and brought the deep chalky bedrock to the surface. Like the Côte d’Or, both the heart of the Côte des Blancs and Cote de Sézanne have east-facing slopes capped by forests with a fertile plain at the bottom.

This prime exposure is the first to receive warmth from the early morning sun. During the cold spring nights of flowering (after bud break), Chardonnay is most vulnerable as the earliest bloomer. It needs to get to that warmth quickly for successful pollination.

It’s a similar reason why growers in the Côte des Blancs avoid planting near the very top of the slope where there is more clay. The soils here are cooler and don’t heat up as quickly. Plus, being so close to the misty forest cap encourages wetter conditions that promote botrytis. As we covered in Part II, both Chardonnay and Pinot noir are quite sensitive to this ignoble rot.

Echoing back to Burgundy, we see that the most prized plantings of Chardonnay (notably the Grand Cru villages) in the Côte des Blancs are midslope. In the sparse areas where we do find Pinot noir and Pinot Meunier, it’s usually the flatter, fertile plains that have deeper topsoils.

The Tiny Exceptions.

This is the case with the premier cru village of Vertus. While still 90% Chardonnay, the southern end of the village sees more clay and deeper topsoils as the slope flattens and turns westward. This encourages a little red grape planting with fruit from the village going to houses like Duval-Leroy, Larmandier-Bernier, Delamotte, Louis Roederer, Moët & Chandon and Veuve Clicquot.

The village of Grauves is also an interesting case. In his book, Champagne, Peter Liem argues that this premier cru should actually be part of the Côteaux Sud d’Épernay. Looking at a good wine map, you can easily see why. It’s on the other side of the forest cap from the rest of the Côte des Blancs villages–opposite Cramant and Avize. Here most all the vineyards face westward. While Chardonnay still dominates (92%), we see a tiny amount of Meunier (7%) and Pinot noir (1%) creep in.

Likewise, in Cuis–where vineyards make an almost 180 arch from Cramant and Chouilly to Grauves–we see a range of exposures that adds some variety to the plantings (4% red grapes). The home village of Pierre Gimonnet, Cuis is still thoroughly Chardonnay country as a fruit source for Billecart-Salmon, Bollinger and Moët & Chandon.

This video (3:08) from Champagne Pierre Domi in Grauves has several great aerial drone shots of the area.

But why not more Pinot noir?

For years, plantings of Chardonnay have steadily increased. Part of this has been driven by market demand–particularly with the success of Blanc de Blancs Champagne. Another reason could be climate change with the search for more acidity and freshness.

So you could say, why bother planting Pinot noir when you have such great Chardonnay terroir?

But there are other viticultural reasons for the Côte des Blancs to flavor Chardonnay over Pinot noir. For one, despite the topographical similarities to the Côte d’Or (and Côte de Nuits), the soil is much chalkier in the Côte des Blancs. While Pinot noir likes chalk, it is possible to have too much of a good thing.

Chalk has many benefits, but it also has a significant negative.

It’s high calcium content and alkaline nature encourages reactions in the soil that make vital nutrients like iron and magnesium scarce. Both are needed for chlorophyll production and photosynthesis. A lack of these nutrients can lead to chlorosis–of which Pinot noir is particularly susceptible.

The effects of chlorosis can be seen in the yellowing of leaves due to lack of chlorophyll. Considering that all the sugars that go into ripening grapes come from the energy production of photosynthesis, this isn’t great for a wine region that often teeters on the edge of ripeness–especially with Pinot noir.

https://www.champagne-oudiette.com/en/01-the-terroir/

There is also more lignitic clay down in the Val du Petit Morin and Marne Valley.
This picture is from the website of Champagne Oudiette who has vineyards in both areas.

As James Wilson notes in Terroir, the “magical ingredient” to help balance these soils is lignite. In Champagne, lignitic clays are known as cendres noires or “black ashes.” Essentially compressed peat mixed with clay, the cendres noires helps hold these critical nutrients in the soil.

The Montagne de Reims, particularly around Bouzy and Ambonnay (which are home to quarries of cendres noires), naturally has more of this “magical ingredient.” While chlorosis can be an issue for Chardonnay as well–requiring the use of fertilizers or cendres noires to supplement the soil–the risk isn’t as grave.

However, there is one red grape stronghold in the Côte des Blancs.

Ladies and gentlemen, I present to you the Val du Petit Morin.

While still paced by Chardonnay (52%), this is the one area of the Côte des Blancs where you’ll find villages dominated by something else. If you have a good wine map (and read Part II of our series), you’ll see why.

Cutting between the Côte des Blancs and Côte de Sézanne, the Petit Morin is an east-west river that brings with it a fair amount of frost danger. Also, like the Marne, we see more diversity in soils with alluvial sand and clay joining the chalk party.

The Petit Morin also flows through the marshes of Saint-Gond–which played a key role in the First Battle of the Marne during World War I. Swampy marshland (and the threat of botrytis) frustrates Chardonnay and Pinot noir just as much as it frustrated the Germans.

Among the notable villages here:

Congy– (50% Pinot Meunier/28% Chardonnay) The home village of the renowned grower Ulysse Collin. This estate was one of the first to bring attention to the Val du Petit Morin.

Étréchy – The only premier cru outside of the heart of the Côte des Blancs. Neighboring both Vertus and Bergères-lès-Vertus (so away from the river), this follows the narrative of many of its 1er and Grand Cru peers by being 100% Chardonnay.

Villevenard – (53% Pinot Meunier/37% Chardonnay) Along with Sainte-Gemme in the Vallée de la Marne Rive Droite, Leuvrigny in the Rive Gauche and Courmas in the Vesle et Ardre of the Montagne de Reims, this autre cru is a source of Meunier for Krug. It’s also the home of Champagne Nominé Renard whose relatives help pioneer Champagne production in the village.

The video below (6:15) tells a little bit about their story with views of the vineyards starting at the 2:14 mark. You can see here how different the soils look compared to the heart of the Côte des Blancs with the Grand Crus.

Côte de Sézanne

Just about every wine book will describe the Côte de Sézanne as a “warmer, southern extension of the Côte des Blancs.” The region certainly upholds the Chardonnay banner with the grape accounting for more than 75% of plantings.

But most of those wine books are going to ignore the Val du Petit Morin mentioned above. And they’re certainly going to ignore the influence that the swampy Marais Saint-Gond has on the northern villages of the Côte de Sézanne. Here we see villages like Allemant and Broyes, which, while still Chardonnay dominant, have more diversity than the near monovarietal heart of the Côte des Blancs.

Even going south to the namesake autre cru of Sézanne, we see nearly a third of the vineyards devoted to red grapes. Here, further away from the Val du Petit Morin, we still have a fair amount of clay in the soil. This, combined with the warmer climate, shapes not only the Chardonnays of the Côte de Sézanne (riper, more tropical) but also paves the way for red grape plantings.

In the village of Montgenost, south of Sézanne, we get firmly back to Chardonnay country (94%). This is the home turf of the excellent grower Benoît Cocteaux. While the video below (2:12) is in French, it does have some great images of the area.

Vitryat

If the Côte de Sézanne is the southern extension of the Côte des Blancs, then the Vitryat is its southeastern arm. And it’s even more of a “mini-me” than the Sézannais.

Of the 15 autre crus here, four are 100% Chardonnay-Changy, Loisy-sur-Marne, Merlaut and Saint-Amand-sur-Fion. Another four have 99% of their vineyards exclusive to the grape with no village having less than 95% Chardonnay. Yeah, it’s pretty much a white-out here.

Among the teeniest, tiniest of exceptions worth noting are:

Glannes – 97% Chardonnay/3% Pinot noir with fruit going to Moët & Chandon.

Vanault-le-Châtel – 99.1% Chardonnay, 0.3% Pinot noir with 0.6% other (Pinot gris, Pinot blanc, Arbane and/or Petit Meslier). Louis Roederer purchases fruit from here.

Vavray-le-Grand – 99% Chardonnay/1% Pinot noir. A source of fruit for Billecart-Salmon.

Takeaways

Montgueux photo by Superjuju10. Uploaded to Wikimedia Commons under  CC-BY-SA-3.0

The village of Montgueux (which we’ll cover in Part 4) shares the same Turonian era chalk as the Vitryat sub-region. Both are different from the Campanian chalk of the Côte des Blancs and Côte de Sézanne.


Even as the Côte des Blancs exhibits the supreme superlative in its Chardonnay-dominance, looking under the covers always reveals more.

But the biggest takeaway that I hope folks are getting from this series is that both the exceptions and superlatives make sense. The combination of soils, climate and topography lend themselves more to some grape varieties over the other.

This is the story of terroir. The problems come when we start thinking of regions as monolithic and accepting, prima facie, the butter knife narrative about them. Even when the superlatives are overwhelmingly true (i.e., the Côte des Blancs is known for outstanding Chardonnay), the reasons why cut deeper.

We’ll wrap up this series with a look at the Côte des Bar.

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Terroir Sundae

As a wine student, I’m always knee-deep in terroir. Working through the WSET Diploma, the enduring question that runs through every wine is: Why are you the way you are?

Ice cream sundae by National Cancer Institute. Uploaded to Wikimedia Commons under PD-author

The TL;DR answer is usually “Terroir”-that vague French word which encapsulates all the natural elements of a vineyard and vintage. Over the last couple of decades, that term has evolved like the ice cream sundae from a soda float of “somewhereness” to 3 scoops of soils, topography and climate topped by a cherry of tradition.

Fantastic stuff for study guides and wine books but dreadfully boring for wineries trying to reach the lucrative Millennial market.

Somewhereness still matters. But not in the way we think.

Terroir is essential, no doubt. Ultimately the quality of the sundae depends on the base ingredients that are the foundation for the whole dish.

Spanish wine bottled in France

Is it Spanish? Is it French? Secretly Aussie? Most folks aren’t going to care as long as it’s tasty and a good value.

However, wine writers, such as Master of Wine Tim Atkin, have long noted that the increasing globalization of wine (and the general apathy of consumers) is making those folks who are genuinely interested in the nuances of terroir a minority.

But across the world, wineries still need to find ways to stand out from the pack–to trumpet their distinctiveness. They still need to give consumers a reason to choose their sundae over all the other sundaes and derivatives out there.

So why not lean in hard on the quality ingredients you’re using? After all, isn’t that what everyone else is doing?

However, those aren’t the questions that wineries should be asking. They certainly aren’t the questions that most Millennial wine consumers are asking. Instead, with so many options competing for attention and wallets, the more pertinent question is, “How hard am I making it for consumers to enjoy my terroir sundae?”

Spoonfed

Wine is a unique commodity in that we willingly create multiple barriers to entry. There are price points and availability, of course, but also a substantial education barrier.

To really “get” the differences between various terroirs and why some wines are worth hunting and paying more for, requires a fair degree of knowledge on the consumer’s part. It’s a level of expertise that we routinely take for granted. There is this assumption that if a consumer likes wine, then they’ll eventually “get serious” enough to invest time and effort into learning about it.

Meanwhile–while we’re waiting for consumers like those pesky Millennials to “get serious”–we still desperately want them to enjoy (and buy!) our sundaes. “You want something distinctive? Here is our world-class terroir with a unique combination of natural factors that gives our wine a ‘sense of place’!”

Jaxon with a cupcake

Granted, it could still be a fun experience. But maybe not the kind of experience worth splurging for top-shelf stuff.

But without the “utensil” of education needed to understand those natural factors and what makes them unique, we’re basically just giving consumers a sundae with no spoon. Sure, they can dig right in, but it’s going to get messy.

Don’t forget the cherry on top.

However, there is one part of the sundae that you don’t need any help or utensils to enjoy–and for many, it’s the best part.

The cherry.

It’s the stories, traditions and people behind the wine. While often overlooked, this is still an immutable part of the terroir sundae. But, more importantly, it’s the tangible part that consumers don’t need a long spoon of wine education to devour.

This is because people relate to people. Even if the stories and traditions are worlds apart from their own, it is far easier for folks to connect to these human elements than it is to soils, topography and climate.

It’s also the one part that every winery can absolutely nail with their marketing message–regardless of how spectacular the rest of their terroir really is.

Your sundae might not have hand-churned, French vanilla ice cream sourced from grass-fed cows that received daily deep tissue massages. But fresh homemade Maraschino cherries make even store brand scoops tastier.

Likewise, you might not have vineyards in the blessed terroir of Chablis, Barolo, Hunter Valley or the Stags Leap District, but remember that consumers are going need a long spoon to dig into what makes those sundaes special.

So work with what you have and don’t forget the best part.

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The Lost Storytelling of Wine

Now that we’ve talked about the Millennial math that is stacked against the wine industry, let’s work on reframing the discussion about value.

Photo by Onderwijsgek. Uploaded to Wikimedia Commons CC-BY-SA-3.0

To appeal to Millennials, the industry has to demonstrate its value. They have to show us why a bottle of wine is worth shelling out our hard earned cash to purchase. As I mentioned in my post Is the Wine Industry boring Millennials to (its) death? the old playbook of marketing is not going to work.

We don’t care about high critic scores.

We don’t care about exclusive, high-priced cult wines that are famous for….being exclusive and high-priced?

And we certainly don’t care about the “lifestyle” image and traditions that enticed our parents’ generations.

But do you know what does entice us? A great story.

The Reading Generation.

Photo by Tmursch . Uploaded to Wikimedia Commons under CC-BY-SA-3.0

If you give a mouse a cookie, make sure he doesn’t pair it with something too dry.
A very dry wine will taste tart with a sweet cookie.

LeVar Burton would be proud because Millennials are leading the pack when it comes to reading. The popularity of digital formats are a big driver but even tried and true paper and hardback books are seeing an upswing in interest.

Millennials are infusing bookstores with new life because of the sense of nostalgia and authenticity they give us. When we feel overwhelmed with the world, books offer a haven and sure-fire antidote to the “Boredom Factor” we disdain.

Gosh, wouldn’t it be great if the wine industry could capture some of that?

If only we had a product that could convey a unique sense of place, crafted by people with a passion and personality?

If only we had something that constantly changed, both in the glass and in the bottle, like a great thriller with all its twists and surprises?

Hmm…if only.

A Story in a Bottle

The wine industry will continue to have problems converting Millennial consumers if it sticks with the old playbook of treating wine like it’s a commodity or status symbol. Neither of those interest us.

The health-consciousness of Millennials are moving us away from the idea of drinking cheap wine just to get a cheap buzz.

Photo by Jami430. Uploaded to Wikimedia Commons under CC-BY-SA-4.0

Let see, should we spend $25 on a bottle of Meiomi or an order of organic avocados sliced on toasted nine-grain bread with sesame seeds?
…or we could buy a house?

We don’t have the money or inclination to buy luxury “status” wines because we’d rather pay rent, go on a trip or enjoy avocado toast.

Yes, the gameboard has changed with Millennials. But what should send a spike excitement through the industry is that it’s changed in a way that is tailored to the strengths of wine.

Step back and think about it–what beverage beyond wine can so perfectly cater to a Millennial’s sense of wanderlust or their cravings for authenticity and uniqueness?

What beverage can tell a story better than wine?

We just need to stop thinking of (and promoting) wine like its a commodity. We need to reclaim our lost storytelling.

Compelling Characters

This is the personality and people behind a wine. By far, it’s a winery’s most important asset and should be the number one marketing focus.

Print made by Sidney Paget (1860 - 1908). Uploaded to Wikimedia Commons under CC-PD-Mark

Watson, it was clearly the sulfites in his wine that poisoned him. Jenny McCarthy said they were bad.

The key to every great story is a compelling central character–our heroine or anti-hero. The central character is what separates one book from the myriad of others in the same genre. There are thousands of detective stories but there is only one Sherlock Holmes, one Alex Cross, one Hercule Poirot or one Kay Scarpetta.

And while there are god knows how many Cabernet Sauvignons, Chardonnays, Red Blends, Pinot noirs and Sauvignon blancs out there, what distinguishes each of them is their own central character–for better or for worse.

Maybe its a bulk wine with its central character a boring, non-descript narrator. They come and go like cheap penny dreadfuls.

A winery that wants to capture the attention of Millennials doesn’t need to be a Sherlock Holmes. But they do need to aim for more than non-descript and dreadful.

What makes a character compelling is that they come to life, they’re relatable. The readers learn details that add color to their understanding of the character. This lets the character jump off the page and resonate with them.

What makes a bottle of wine become more interesting and compelling is the character behind the bottle–not the grape or terroir (the backdrop). Of course, the plot (the wine itself) is important but readers will accept a few underwhelming books in a series (I’m looking at you Alex Cross’ Trial) if the character is still compelling enough to follow.

For a winery to appeal to Millennials, they need to build and promote this character.
Photo take by self. Uploaded to Wikimedia Commons as user:Agne27 under CC-BY-SA-3.0

And, honestly, a bottling truck is kind of cool.

Show us the details that add color to our understanding of your wine.

Who are you?

Why are you making wine?

What drives you and is distinct from all the other characters out there?

Show us the hard work and setbacks. Your consumer has setbacks too. Show us the excitement and joy of many months/years of labor coming down the bottling line. There are things in our lives that take months/years to come to fruition. We can relate to that.

Let us connect to your wine by telling us your story.

Because that is really the only compelling reason we have to pick up your bottle over every other option that is clamoring for our money.

The Backdrop

J. R. R. Tolkien, J.K. Rowling and Stephen King certainly had compelling central characters in their works. But they also brought the settings of their stories to life, even in short-stories that weren’t part of a larger world-building series. While the stories would still go nowhere without the central characters, the backdrop was an essential piece of the puzzle.

In wine, the backdrop is the grape varieties and places that the wine is from. One of my favorite definitions of terroir is “the story of a wine,” and this includes things like the climate of the vintage and the culture/traditions that a wine is brought up in.

Photo by Olivier Colas (http://olouf.fr). Uploaded to Wikimedia Commons under CC-BY-SA-4.0

Fun Fact: The Battle of Pelennor Fields was filmed only about an hour half away from the wine region of Central Otago.
“I am no Burgundy!”

A Pinot noir from New Zealand is distinct from one from Oregon, California or Burgundy for many reasons. All those reasons add richness to the story of the wine just like Middle Earth, Hogwarts and Shawshank added richness to their narratives.

When I encourage wineries to focus more on marketing the unique character of themselves, I’m not telling them to ignore the grapes or terroir. But they should recognize these things for what they are–the backdrop.

This is why making wine from unusual grape varieties or emerging wine regions is not enough to entice Millennials.

As fascinating as visiting Gondor is, we only care about that place because of Aragorn, Faramir and Boromir. Likewise, unique grape varieties like Fiano, Xinomavro, Cinsault and Trousseau or emerging wine regions in Denmark and Sweden are exciting but the novelty of new wears off quickly.

To keep consumers turning the page, you still need a compelling character to drive the story.

The Plot

However, you can have the most compelling character ever written with an imaginative world, but the plot still needs to deliver. As I mentioned above, readers will forgive a weak book or two in a series if the character is worth following. But the strength of that character gets weakened with every dud.

By Source, Fair use, https://en.wikipedia.org/w/index.php?curid=4032043

Yeah, I know it was the Oxycontin but *shudders*.

Similarly, the strength of a winery’s character weakens with every subpar bottle they release. Plus, there is always the risk of a consumer’s first impression coming from that “off-vintage” and them deciding that the character is not worth waiting for another book. If your first experience with Stephen King was Dreamcatcher, it might take some coaxing to get you to try another bottle.

Most importantly, though, the plot of what’s inside the bottle is where wine separates itself from other options. Above all, here is where we can highlight a wine’s value above a similarly priced beverage.

Yeah, you can get flavor and a buzz from craft beer, cider, spiked seltzer water, cocktails and spirits. But each of those items is a short-story that stays static.

The story of a wine doesn’t end when the cork is pulled. That is merely the end of one chapter.

A Continuing and Changing Climax

The evolution of wine in a bottle is something that the wine industry does a poor job of explaining or marketing. And we wonder whatever happened to aging fine wines?

We promote “drinking windows” and isolate people/wines into camps of “instant-gratification” or “cellar-worthy.” We treat enjoyment of wine like it’s a timestamp on a theater ticket. Better get your butts into the seats before they lock the doors.

Photo by CynSimp. Uploaded to Wikimedia Commons under CC-BY-SA-2.0

What they didn’t tell you was that the toxins were really kombucha.

All of that ignores the storytelling that adds value to wine.

Even after the cork is pulled, a great wine (like a great story) will unfurl itself over the course of each glass. Change of direction, build-ups and plot twists are around the corner with the next pour.

What equivalent priced beverage offers that? Yeah, your beer could get warm and change. Or your ice sphere could melt into your diluted whiskey. But that’s more discovering that trees are releasing toxins to purge the planet than realizing that Bruce Willis is dead.

Plus, with many wines, there are still chapters that have yet to be written and are waiting to be experienced months, years or even decades down the road. The bottle you open today is not going to be the same bottle–the same story–that it’s going to be when you pick up the book again.

That’s fascinating and exciting!

It’s something that not even the Choose Your Own Adventure series can top.

Leveraging our strength and adding value.

In hindsight, it will be silly if the wine industry continues to have a “Millennial Problem.” Our greatest strength is that our product has such potential to be compelling, unique and authentic.

We just need to get back to telling our stories.

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60 Second Wine Review — Ch. de la Perriere Brouilly

A few quick thoughts on the 2014 Ch. de la Perriere Beaujolais cru from Brouilly.

The Geekery

Ch. de la Perriere is produced by the negociant house Jean-Claude Debeaune which is part of the Beaujolais empire of Georges DuBoeuf.

The wine is 100% Gamay sourced from the 11 hectare (27 acres) Brouilly estate of Luc and Arnaud Brac. The estate was first planted in 1631 by their ancestor, Antoine Brac.

Brouilly is the southernmost and largest of the 10 Crus of Beaujolais. It’s vineyards encompass the flatter land around the volcanic Mont Brouilly. Vineyards planted on the slopes of Mont Brouilly itself belong to the cru Côte de Brouilly.

In his book, Terroir, James Wilson notes that the soils of Brouilly, like all of the crus of Beaujolais are granite-based with a thin sandy layer of arène (from the Latin word for “arena”). The soils are on the acidic side but are mineral rich with magnesium, phosphorous and potassium.

But unique to the crus of Brouilly and Chiroubles is a white clay known as smectite–an expansive clay related to the wine fining agent bentonite. The presence of smectite enhances the cation-exchange and water-retention capabilities of the soil which can be particularly beneficial in warmer, early-ripening vintages like 2014.

The Wine

Medium intensity nose. Red fruits like cherry and candied raspberry. Subtle oak spice.

Photo by Theo Crazzolara. Uploaded to Wikimedia Commons under CC-BY-SA-2.0

Plenty of juicy red cherry and raspberry notes in this wine.

The red fruits carry through to the palate with high acidity making them very juicy but also a bit tart. Medium body fruit and ripe medium tannins offer some balance but don’t quite take off the edge. Moderate length finish ends on the mouthwatering fruit.

The Verdict

The acidity and structure of this Beaujolais definitely lends itself more to the table and food pairing than drinking on its own. Pairing this wine with something that can take advantage of its mouthwatering acidity (like a Thanksgiving spread) would be its best use.

At $15-18, it is a decent Beaujolais cru but nothing very wow-worthy.

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Wine Geek Notes 2/28/18 — Interesting Tweets & Burg Vintages

Photo by William Lawrence. Uploaded to Wikimedia Commons under CC-BY-SA-2.0

Here’s what I’ve been reading today in the world of wine.

Odds & Ends from Twitter

Some interesting weblinks from Twitter that are worth the read.

Smelling Terroir: A New Study Suggests People Can Smell the Difference Between Wines Solely Based on Terroir (but can we, really?) from the Academic Wino (@TheAcademicWino)
Very cool read about a 2016 study that showed that both experts and non-experts were able to smell the difference between wines grown in two different terroirs. Becca looks a little more in-depth at the study to question if it’s really the terroir differences they are smelling or something else.

new maps & saturday afternoon in the meursault sunshine from Bill Nanson (@billnanson) at the Burgundy Report with the tweet coming across my dash via @RealWineGuru
I’m a bit of a map geek (as evidence by my geek out over this Clos Vougeout map) so I absolutely squealed at the discovery of these incredibly detailed Beaujolais cru maps. Also some lovely pictures of Meursault that had me daydreaming about sipping on a Les Charmes.

So you want to be a wine judge by Master of Wine Sarah Jane Evans (@SJEvansMW) courtesy of @WSETglobal
As noted in yesterday’s Wine Geek Notes, I’ve been doing a lot of research on Wine Competitions and this article from Sarah Jane Evans added another perspective. One of the questions that I’ve been debating in my head is “Who benefits from Wine Competitions–the winery or the consumer?” which Evans answers rather bluntly “Remember that ultimately you are doing the judging for the winemaker and brandowner.”

Photo by Marianne Casamance. Released on Wikimedia Commons under  CC-BY-SA-4.0

Plant more Chenin!!!! The author screams into the void.


Wine of the Week: Lang & Reed, 2016 Napa Valley Chenin Blanc from Peg Melnik (@pegmelnik) at The Press Democrat with the tweet coming across my dash via @jncorcoran1
The subheader is what hooked me: “What happened to chenin blanc in California?” I have a soft spot for Chenin and have bemoaned the lack of interest of it in Washington State so I was similarly disheartened to read the staggering stat of how 3000 acres of Chenin blanc in Napa in 1980 has shrank down to just 14 acres today.

Burg’in Around

For my 60 Second Review of the 2013 Domaine Coquard Loison Fleurot Chambolle-Musigny I did some background research on the estate and 2013 vintage that had me stumbling across a few nifty links.

Pearl of Burgundy YouTube Channel
Features well produced short 2-4 minute videos from several Burgundian producers. While the Domaine Coquard Loison Fleurot vid is what initially caught me, I also enjoyed the videos from Domaine Henri Gouges, Domaine Lamarche and Domaine Grivot. By this point I was hitting the subscribe button for the channel.

2013 burgundy – the fairy-tale vintage? from Master of Wine Jancis Robinson (@JancisRobinson)
Always some of my favorite vintage write-ups. Great summary at the bottom of the article about the big issues facing 2013 but I also like how she explores the potential similarities (and differences) between 2013 and 1996 that also segue into comparing 2012 to 1998/1988.

The 2013 Red Burgundies: Fascinating and Challenging (Paywall) by Stephen Tanzer (@StephenTanzer1) on Vinous.
Tanzer takes a slightly more pessimistic outlook on 2013 and goes into more details about the challenges that the Côte de Beaune, in particular, had.

A Vintage Viewpoint…(2013, 2012, 2011…) from Bill Nanson at the Burgundy Report.
A nice little one page summary of the 2013 vintage in comparison to the 2012 and 2011 vintages.

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Thought Bubbles – How to Geek Out About Champagne

By Joseph Faverot - [1], Public Domain, on Wikimedia CommonsLast week I got into a bit of a tizzy over some ridiculous things posted by a so-called “Wine Prophet” on how to become a “Champagne Master.” See Champagne Masters and their Bull Shit for all the fun and giggles.

But despite the many failings of Jonathan Cristaldi’s post, he did dish out one excellent piece of advice. To learn more about Champagne, you have to start popping bottles. I want to expand on that and offer a few tidbits for budding Champagne geeks.

I’m not going to promise to make you a “Champagne Master”–because that is a lifelong pursuit–but I will promise not to steer you towards looking like a buffoon regurgitating nonsense about Marie Antoinette pimping for a Champagne house that wasn’t founded till 40+ years after her death.

Deal? Alright, let’s have some fun.

1.) Start Popping Bottles!

Pretty much you can stop reading now. I’m serious. Just try something, anything. Better still if it is something you haven’t had or even heard of before. Pop it open and see what you think.

They say it takes 10,000 hours to master anything so take that as a personal challenge to start getting your drink on. Well actually that 10,000-hour thing has been debunked, but mama didn’t raise a quitter.

Though seriously, if you want to make your tasting exploration more fruitful, here are some tips.

Make friends with your local wine shop folks

They pretty much live and breath the wines they stock. They know their inventory. The good ones also have a passion to share their love and knowledge with others. Admittedly not every shop is great but go in, look around, ask questions and see if you find a good fit. Finding a great local wine shop with folks whose opinions you trust is worth its weight in gold for a wine lover. Once you’ve found that, the door is open for you to discover a lot of fantastic bottles that will only enrich your explorations.

Learn the differences between négociant houses, grower-producers and co-operatives
On Wikimedia Commons under PD-US from United States Library of Congress's Prints and Photographs division under the digital ID ppmsca.05590.

Online retailers can be helpful as well but sometimes it’s good to have a face to put with a bottle.

In Champagne, you can often find on the label a long number with abbreviations that denote what type of producer made the Champagne.

NMnégociant manipulant, who buy fruit (or even pre-made wine) from growers. These are the big houses (like the LVMH stable of Moët & Chandon & Veuve Clicquot) that make nearly 80% of all Champagne produced. These Champagnes aren’t bad at all. Most are rather outstanding.

But the key to know is that while there are around 19,000 growers, the Champagne market is thoroughly dominated by several large négociant houses. Chances are if you go into a store (especially a grocery store or Costco), these wines are likely going to be your only options. You should certainly try these wines. However, it’s worth the leg work to find the whole wide world of Champagne that exists beyond these big names. This is a huge reason why making friends at the local wine shop (who often stock smaller producers) is a great idea.

But here is where it gets exciting.

RMrécoltant manipulant, who make wine only from their own estate fruit. These are your “Grower Champagnes” and while being a small producer, alone, is not a guarantee of quality, exploring the wines of small producers is like checking out the small mom & pop restaurants in a city instead of only eating at the big chain restaurants. You can find a lot of gems among the little guys who toil in obscurity.

CMcoopérative-manipulant, who pool together the resources of a group of growers under one brand. This is kind of the middle ground between true Grower Champagne and the big négociant houses. Some of these co-ops are small and based around a single village (like Champagne Mailly) while others cover the entire region (like Nicolas Feuillatte which includes 5000 growers and is one of the top producers in Champagne). Some of these are easier to find than others, but they are still worth exploring so you can learn about the larger picture of Champagne.

An example of a négociant (NM on left) and grower (RM on right) label.

Pay attention to sweetness and house style

While “Brut” is going to be the most common sweetness level you see, no two bottles of Brut are going to be the same. That is because a bottle of Brut can have anywhere from Zero to up to 12 grams per liter of sugar. Twelve grams is essentially 3 cubes of sugar. Then, almost counter-intuitively, wines labeled as “Extra Dry” are going to actually be a little sweeter than Brut. (It’s a long story)

By Kici, Released on Wikimedia Commons under public domain

Though to be fair, if they served Champagne at McDonald’s, I would probably eat there more often. It is one of the best pairings with french fries.

This is important to note because while Champagne houses often won’t tell you the dosage (amount of sugar added at bottling) of their Bruts, with enough tasting, you can start to discern the general “house style” of a brand.

For instance, the notable Veuve Clicquot “Yellow Label” is tailor-made for the sweet tooth US market and will always be on the “sweeter side of Brut” (9-12 g/l). While houses such as Billecart-Salmon usually go for a drier style with dosages of 7 g/l or less. If you have these two wines side by side (and focus on the tip of your tongue), you will notice the difference in sweetness and house style.

The idea of house style (which is best exhibited in each brand’s non-vintage cuvee) is for the consumer to get a consistent experience with every bottle. It’s the same goal of McDonald’s to have every Big Mac taste the same no matter where you are or when you buy it. All the dominant négociant houses have a trademark style and some will be more to your taste than others.

Explore the Grand Crus and vineyard designated bottles

While Champagne is not quite like Burgundy with the focus on terroir and the idea that different plots of land exhibit different personalities, the region is still home to an abundance of unique vineyards and terroir. You can best explore this through bottles made from single designated vineyards. However, these can be expensive and exceedingly hard to find.

Quite a bit easier to find (especially at a good wine shop) are Grand Cru Champagnes that are made exclusively from the fruit of 17 particular villages. There are over 300 villages in Champagne but over time the vineyards of these 17 villages showed themselves to produce the highest quality and most consistent wines. All the top prestige cuvees in Champagne prominently feature fruit from these villages.

To be labeled as a Grand Cru, the Champagne has to be 100% sourced only from a Grand Cru village. It could be a blend of several Grand Cru villages but if a single village is featured on the front of the label (like Bouzy, Mailly, Avize, Ambonnay, etc) then it has to be only from that village. Since the production of the Grand Cru villages represents less than 10% of all the grapes grown in Champagne, you would expect them to be somewhat pricey. That’s not the case. Many small growers have inherited their Grand Cru vineyards through generations of their families and can produce 100% Grand Cru Champagnes for the same price as your basic Champagnes from the big négociant house.

Well worth the hunt

They may be a little harder to find than the big négociant houses, but Grand Cru Champagnes from producers like Pierre Peters, Franck Bonville, Pierre Moncuitt, Petrois-Moriset, Pierre Paillard and more can be had in the $40-60 range.

While not as terroir-driven as single vineyard wines, tasting some of the single-village Grand Crus offers a tremendous opportunity to learn about the unique personality of different villages in Champagne and is well worth the time of any Champagne lover to explore.

2.) Great Reading Resources

Truthfully, you can just follow the advice of the first step and live a life of happy, bubbly contentment. You don’t need book knowledge to enjoy Champagne–just an explorer’s soul and willingness to try something new. But when you want to geek out and expand your experience, it is helpful to have robust and reliable resources. There are tons of great wine books dealing with Champagne and sparkling wine but a few of my favorites include:

A few favs

The Five Essential Books On Champagne, Plus One For the Wine Prophet

Tom Stevenson and Essi Avellan’s Christie’s World Encyclopedia of Champagne & Sparkling Wine — The benchmark reference book written by the foremost authorities on all things that sparkle.

Peter Liem’s Champagne [Boxed Book & Map Set] — This set ramps up the geek factor and dives deeper into the nitty-gritty details of Champagne. The companion maps that shows vineyards and crus of the region are enough to make any Bubble Head squeal.

David White’s But First, Champagne — A very fresh and modern approach to learning about Champagne. It essentially takes the Christie’s Encyclopedia and Peter Liem’s opus and boils it down to a more digestible compendium.

Robert Walter’s Bursting Bubbles — Thought-provoking and a different perspective. You can read my full review of the book here.

Don & Petie Kladstrup’s Champagne: How the World’s Most Glamorous Wine Triumphed Over War and Hard Times — One of my favorite books, period. Brilliantly written work of historical non-fiction about the people who made Champagne, Champagne. If you ever wondered what was the big deal about people calling everything that has bubbles “champagne,” read this book about what the Champenois endured throughout their history and you will have a newfound respect for what the word “Champagne” means.

Ed McCarthy’s Champagne for Dummies — A little outdated but a quick read that covers the basics very well. I suspect that if the “Wine Prophet” read this book, he wouldn’t have had as many difficulties understanding the differences between vintage and non-vintage Champagnes.

3.) Next Level Geekery

As I said in the intro, the pursuit of Champagne Mastery is a lifelong passion and you never stop learning. Beyond the advice given above, some avenues for even more in-depth exploration includes:

The Wine Scholar Guild Champagne Master-Level course — I’ve taken the WSG Bordeaux and Burgundy Master courses and can’t rave enough about the online programs they have. Taught by Master Sommeliers and Masters of Wine, the level of instruction and attention to detail is top notch. They also offer immersion tours to the region.

Jancis Robinson’s Purple Pages — This Master of Wine is one of the most reliable sources for information and tasting notes on all kinds of wine but particularly for Champagne.

Allen Meadow’s Burghound — While Burgundy is Meadow’s particular focus, he does devote a lot of time reviewing and commenting on Champagne and, like Robinson, is a very reliable source. But the caveat for all critics is to view them as tools, rather than pontiffs.

Visit Wineries
By Webmasterlescordeliers - Own work, CC BY-SA 3.0, on Wikimedia Commons

If you get a chance to riddle, it will be enjoyable for the first couple of minutes. Then you realize how hard of a job it is.

Even if you can’t visit Champagne itself, chances are you are probably near some producer, somewhere who is making sparkling wine.

Throughout the world, producers making bubbly. From African wineries in Morocco, Kenya, Zimbabwe and South Africa; Asian wineries in China and India; to more well known sparkling wine producing countries in Australia, Argentina, Chile, United Kingdom and Eastern Europe–the possibilities are near endless.

Even in your own backyard

In the United States, there is not only a vibrant sparkling wine industry in the traditional west coast regions of California, Oregon (Beaver State Bubbly) and Washington State but also New Mexico, Missouri, New York, Virginia, Michigan, Ohio, Texas, Georgia, Colorado and more.

While they may not be doing the “traditional method,” there is still benefit to visiting and tasting at these estates. At small wineries where the person pouring could be the owner or winemaker themselves. These experiences can give you an opportunity to peek behind the curtain and see the work that happens in the vineyard and winery. As beautiful of a resource that books and classes are, there is no substitute for first-hand experience.

So have fun and keep exploring!

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Don’t Be a Jackass and Blindly Listen to Bloggers

A very well loved and well-used tome.

Including yours truly.

Because frankly there is a lot of silly stuff everywhere. Case in point: Champagne Masters and their Bull Shit.

However, that doesn’t mean you should hide in a cave, clinging to your old worn out and marked up copy of The Oxford Companion to Wine. As with trying new wines, its always worth exploring different opinions and voices. But remember, just like with wine, you don’t have to swallow everything.

Sometimes it’s good to spit, like with some of the advice that Barri Segal is giving in their Cheat Sheet article titled “Things You Should Never Say at a Wine Tasting.”

The article starts with some good advice about using wine tasting events as a chance to try new things. It also includes helpful tidbits about not assuming that only women drink rosés, not chastising people for using spit buckets or trying to pour your own servings. Some of Segal’s advice is indeed worth swallowing. But there is also a lot worth spitting out.

So let’s grab a spit bucket and take a gander at Segal’s most “spittable advice.” I’m going to be using Segal’s numbering which gets a little weird with multiple #7s and #10s.

2. “Which type of barrel was this wine aged in?”

For this entry, Segal is referencing Kris Chislett’s post on Blog Your Wine titled Pretentious Things to Say at a Wine Tasting, Should You Want to , written as satire under the “Funny” category. But Segal takes the idea that you shouldn’t ask what kind of barrel is used to make wine because all that matters is if the wine tastes good.

Bull shit.

By Gerard Prins - Own work, CC BY-SA 3.0,on Wikimedia Commons

Now if you start asking which particular forest the barrel wood came from…

The point of wine tasting is to learn what you like. One thing that is helpful is noticing patterns.

You may notice that you like wines with sweet vanilla and coconut flavors. Chances are those are wines were aged in American oak barrels.

You may see that you like more subtle baking spices like cinnamon, clove and nutmeg. Most likely those were wines aged in French oak barrels.

You may end up liking something that has only a little bit of those oak flavors. For you, knowing that the winemaker is just aging part of their wines in new oak (which gives the most intense flavors) and part in neutral oak barrels (barrels that have been used 3 or more times) is helpful knowledge.

And that is not even talking about wines aged in whiskey barrels which have very distinctive taste characteristics.

So ask away! Anyone representing a winery at these events should have this information available.

3. “What percentage malo is this wine?”

This entry was a segue from the last “faux pas” with the notation that it is “A totally idiotic question.”

Bull shit.

Segal also took this one from Chislett’s piece where Chislett notes:

“If someone at a wine tasting asks me “What percentage malo did this wine go through?”, I’ll normally respond with “Can’t you tell by tasting it?”

What?

Again, I know Chislett’s piece is satire but this is like hearing a song on the radio and asking who sings it only to be told: “Can’t you tell by hearing it?”

No, Karen. I can’t. At least not yet.

By U.S. Navy photo by Chief Warrant Officer 4 Seth Rossman. - http://www.news.navy.mil/view_single.asp?id=9384, Public Domain, on Wikimedia Commons

It’s Britney, bitch!
No, wait…I mean it’s 2/3 malo aged in new French oak with 1/3 kept apart in stainless steel.
Bitch.

The point of asking is to learn and just as you may eventually catch on and recognize a particular singer’s voice, you can also learn to taste malo in wine. While even Masters of Wine and Master Sommeliers probably can’t nail exact percentages of malolactic fermentation used in various buttery Chardonnays, after enough tasting you can start to get a sense if a wine was made fully malo or just partially.

It all comes back to finding patterns and learning about what you like. To do that, you need to ask questions and it is ridiculous when bloggers shame people into thinking that their questions are idiotic.

5. “I can taste the terroir in this wine.”

Alright, I’ll concede that this statement can come across in certain circumstances as pompous. But so is shaming people who may have just learned about the term terroir and are excited to explore how it relates to wine.

One of the most exhilarating moments in many people’s wine journey is that light bulb “Aha!” when you taste the differences between wines made from the same grape, by the same winemaker, in the same vintage but from two different vineyards.

On the surface, it seems like there is no logical reason why these two wines taste different but they do! And that difference is terroir! Having that light bulb go off often ignites a passion in wine lovers that encourages them to keep exploring, keep looking under the surface to figure out why these wines they adore taste the way they do.

It’s why Burgundy exists and why vineyard designated wines are often a winery’s top cuvee.

This “faux pas” also comes from Chrislett who I suspect is not being as satirical when he says:

Personally I believe that terrior plays a major role in the overall flavor of the grapes once they reach the winery, but from that point on it’s all in the hands of the winemaker. For that reason, you could also say: “…mmm, you can really taste the wine-maker in this wine!”

To which I would say, “Yes, Karen. I can. In the oak barrels they use and the amount of malo.”

7. “I’ll buy the bottle with the cool label” (or rather 7c)

Submitted without comment or judgment.

I know this chafes a lot of sommeliers and retailers to hear but, for me, as long as it doesn’t include the word “only” then I’m cool.

Let’s face it, standing in front of a literal wall of wine at a store is intimidating. There are so many choices. While you would hope that there is a knowledgeable wine steward nearby that could guide a consumer to a great bottle, sometimes there isn’t.

I would much rather have someone have a label catch their eye than nothing. It at least gives them a reason to try it rather than fall back to just drinking their same ole, same ole. If they take it home and it sucks (like, admittedly, many gimmicky labeled wines often do), then lesson learned. There is no reason to buy that wine again. They can move on to something new. If the wine shop they’re buying from is decent, they may be able to take that sucky wine back and exchange it for something else that catches their eye.

Bottom line, if you are always trying new things–regardless of the reason why the bottle interests you–then you are on the right path. I’m not going to shame you or make you feel bad for liking a cool label. But I will always encourage you to be open to trying things with sucky labels. Sometimes those are the best wines.

8. “What is Robert Parker’s rating for this wine?”

This is another thing that, admittedly, does make wine professionals inwardly (and sometimes outwardly) roll their eyes. That is because the number one mantra in the wine industry is that taste is personal. Just because a wine critic loves or loathes something doesn’t mean it’s going to match your opinion. And, really, in the end, all that matters is your opinion because you are the one who is putting it in your mouth.

Photo by Vinnie4568 . Released on Wikimedia Commons under CC BY-SA 4.0

The Wine-Twitteracy in still life.

But what these eye-rolling wine pros often forget is that Robert Parker, like Jamie Goode, is a tool–especially for newbie wine drinkers who are still learning what their taste is. It’s helpful to hear an expert’s opinion on a wine. But the key is to make sure that the newbie drinker knows that it is perfectly fine to disagree with the experts.

The ideal approach for those newbies is to notice how their tastes calibrate with the experts with certain wines. They may find that they jive with Parker’s opinions on Rhone-style wines but find his views on Napa Cabs completely off from theirs. That’s fantastic and it sharpens the effectiveness of using that tool.

But just as our tool boxes at home aren’t limited to only a single screwdriver, so too, should we be open to the usefulness of having a variety of tools and opinions at our disposal. You might find that Jancis Robinson’s ideas on Napa Cabernets fit your taste more. Even better, you might find the tastes of your local wine shop employee and yours go hand in hand.

Indeed the best advice that any wine lover can take to heart is to keep tasting and to keep asking questions. There are no rules or right way or wrong way to go about it. It’s your time, your money, your mouth. So own that and take your own path.

But you are entirely welcome to spit all that I just said right into the bucket. In fact, I couldn’t be more proud if you did.

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