Tag Archives: Sample wine

60 Second Wine Review — Peter Zemmer Pinot Grigio

Published on May 10, 2020

Note: This wine was sent as a sample.

A few quick thoughts on the 2018 Peter Zemmer Pinot grigio from the Alto Adige.

Peter Zemmer PG

The Geekery

I’ve been studying Northeast Italy for the D3 Wines of the World unit of the WSET Diploma and one stat about Alto Adige really took me by surprise. The area is hugely dominated by cooperatives, which make around 70% of all the wine from the region.

Now most of this is of decent quality with 98% of production reaching DOC level. (No DOCGs in the region.) However, it’s clear that small family wineries like Alois Lageder, Elena Walch and Peter Zemmer are fairly rare.

The original Peter Zemmer founded the estate in 1928, purchasing vineyards around Cortina sulla Strada del Vino in South Tyrol. His nephew, Helmut Zemmer, succeeded him with Helmet’s son, Peter, running the estate today.

Zemmer not only farms all his vineyards sustainably but also practices minimal intervention winemaking techniques. Of the 7,500 cases produced on average, around half are exported.

The Wine

orange blossoms photo by Ellen Levy Finch (en:User:Elf) March 23, 2004.. Uploaded to Wikimedia Commons under CC-BY-SA-3.0

While the fruit is more lemony to my taste, the floral orange blossoms are certainly enticing.

Medium-plus intensity nose. A mix of apple and citrus with some floral orange blossom notes. I know that producers sometimes will blend a little Gewürztraminer, but I couldn’t find any confirmation that Zemmer does. Still, very aromatic for a Pinot grigio.

On the palate, the apple carries through, but the citrus jumps out the most. Very lemony with both the fruit and zest accentuated by medium-plus acidity. Medium body gives ample weight. Long finish introduces a slightly salty, minerally note.

The Verdict

In the US, Italian Pinot grigio doesn’t always enjoy the best reputation. Sometimes it’s hard to look past the light, almost watery mass-produced styles you find in supermarkets and chain restaurants (cough Olive Garden cough).

However, this Zemmer PG doesn’t play to those stereotypes. For around $14-17, it has the aromatics and weight to be both interesting by itself and as a versatile food pairing wine.

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Getting Geeky with Nik Weis St. Urbans-Hof Rieslings

Amber LeBeau in Wine grapes, Wine Knowledge, Wine reviews

Published on March 13, 2020

Note: The wines reviewed here were samples.

Today is Riesling’s birthday!

Well, sort of.

We’re celebrating one of the world’s greatest wine grapes because of an important document from March 13th, 1435. In an old cellar log from 585 years ago, the estate of Count John IV of Katzenelnbogen in Hessische Bergstrasse noted the purchase of “Riesslingen” vines.

This is widely considered to be the first written account about Riesling. While Jancis Robinson pegs the date as March 3rd, 1435 in Wine Grapes and some sources say it was actually February, the trade org Wines of Germany has declared that today is as good of a day as any to give our regards to Riesling.

I’m totally down with that.

As frequent readers of the blog know, you don’t need much to convince me to drink Riesling. Besides how incredibly food-friendly it is, I absolutely adore how it expresses terroir. From fantastic Australian Rieslings coming out of Mudgee to Napa Valley and numerous Washington State examples, these wines all exhibit their own unique personalities.

Yet they’re always quintessentially Riesling–with a tell-tale combination of pronounced aromatics and high acidity.

While the details of those aromatics change with terroir, that structure of acid is tattooed in typicity. If you don’t overthink it too much with flavors that can tempt you to wonder about Pinot gris, Gruner Veltliner and even Albarino, that acid is what should bring you home to Riesling in a blind tasting. Master of Wine Nick Jackson describes this well in his excellent book Beyond Flavor (received as a sample), noting that, like Chenin blanc, the acidity of Riesling is always present no matter where it is grown.

However, while Jackson describes Chenin’s acidity as creeping up on you like a crescendo–with Riesling, it smacks you immediately like a fireman’s pole. On your palate, all the other elements of the wine–its fruit, alcohol and sugar–wrap around Riesling’s steely acidity. Jackson’s firepole analogy is most vivid when you’re tasting an off-dry Riesling because while you can feel the sense of sweetness ebb, like a fireman sliding down, that acid holds firm and doesn’t move.

Seriously, next time you have a glass of Riesling, hold it in your mouth and picture Jackson’s vertical firepole. It will really change your blind tasting game.

And for some great benchmark bottles to try those skills out on, may I suggest the geeky good wines of Nik Weis St. Urbans-Hof in the Mosel?

The Background

Glass window feature of St. Urban at a church in Deidesheim.

Along with his wife, Daniela, Nik Weis is a third-generation winegrower based in the middle Mosel village of Leiwen. His family’s estate, St. Urbans-Hof, was founded by his grandfather, Nicolaus Weis, after World War II. Named after the 4th-century patron saint of winegrowers who hid in vineyards to escape persecution, Weis’ family estate covers 40 hectares along the Mosel and its southern tributary, the Saar.

Many of these plots, including choice plantings in the villages of Ockfen and Wiltingen in the Saar and Piesport in the Middle Mosel, were acquired by Nik’s father, Hermann Weis.

Hermann was also the notable pioneer of Riesling in Canada. Bringing some of his family’s unique proprietary clones of Riesling to the Niagara Pennisula, Weis founded St. Urban Vineyard in the 1970s. Now known as Vineland Estates Winery, cuttings of the Weis clone Riesling from the original vineyard has been used to spread the variety all across Canada. The clones are also used in American vineyards–where they are known as Riesling FPS 01.

But the Weis family’s influence is also felt keenly in Germany as the keeper of the “Noah’s Ark of Riesling.” In his book, Riesling Rediscovered, John Winthrop Haeger notes that the Weis Reben nursery is one of the most renowned private collections of massale selected Riesling clones around. Founded by Weis’ grandfather, the source for much of the bud wood is the family’s treasure trove of old vine vineyards going up to 115 years of age.

Moreover, Master of Wine Anne Krebiehl notes in The Wines of Germany that without the efforts of Weis and his vineyard manager, Hermann Jostock, much of the genetic diversity of Mosel Riesling would have been lost.

Vineyards and winemaking

Depending on the vintage, Nik Weis can make over 20 different Rieslings ranging from a sparkling Brut to a highly-acclaimed trockenbeerenauslese. He also grows some Pinot noir, Pinot gris and Pinot blanc as well.

Nik Weis’ wealth of old vine vineyards makes it easy for him to make this stellar bottle for less than $20.

The family estate covers six main vineyards–three in the Mosel that all hold the VDP’s highest “Grand Cru” designation of Grosse Lage. When these wines are made in a dry style, they can be labeled as Grosse Gewächs or “GG.” These vineyards include:

Laurentiuslay, planted on gray Devonian slate in the village of Leiwen with vines between 60-80 years old.
Layet, planted on gray-blue slate in the village of Mehring with vines between 40-100 years old.
Goldtröpfchen, planted on blue slate in the village of Piesport with vines between 40-100 years old.

Saar Estates.

Along the Saar, Weis has two vineyards with Grosse Lage status and one with the “premier cru-level” Ortswein status (Wiltinger). Compared to the greater Mosel and the Ruwer, the Rieslings from the Saar tend to have higher acidity because this region is much cooler.

In The Sommelier’s Atlas of Taste (another must-have for wine students), Master Sommelier Rajat Parr and Jordan Mackay note that despite its more southerly location, the wider Saar Valley acts as a funnel bringing cold winds up through the valley. However, those vineyards closer to the river benefit from enough moderating influence to ripen grapes consistently for drier styles while vineyards further inland tend to be used for sweeter wines.

Bockstein, planted on gray Devonian slate in the village of Ockfen with vines between 40-60 years old.
Saarfelser, planted on red slate and alluvial soils in the village of Schoden with vines between 40-60 years old.
Wiltinger, planted on red slate in the village of Wiltigen with vines dating back to 1905.

As a member of the German FAIR’N GREEN association, Weis farms all his family’s vineyards sustainably. To help reflect the individual terroir of each plot, Weis uses native ambient yeast for all his fermentations.

The Wines

2016 Bockstein Spatlese (WS Average $27)

This was my favorite of all the wines. High-intensity nose of golden delicious apples, apricot and peach with some smokey flint.

On the palate, this wine was extremely elegant with 8% ABV that notches up to medium-minus body with the off-dry residual sugar. However, the high acidity balances the RS well and introduces some zesty citrus peel notes to go with the pronounced tree and stone fruit. Long finish lingers on the subtle smokey note.

2017 Goldtröpfchen Spatlese (WS ave $32)

Medium-plus intensity nose with riper apples and apricot fruit. It is also the spiciest on the nose with noticeable ginger that suggests some slight botrytis.

On the palate, while medium-sweet, it tasted drier than I expected from the nose. This wine spent some time in neutral (5+-year-old) oak, which added roundness. That texture consequently helps to make this 10.5% ABV Riesling feel more medium-bodied. Moderate length finish is dominated by the primary fruit, but I suspect that this wine will develop into something very intriguing.

2018 Wiltinger Alte Reben Riesling (WS ave $18)

It’s crazy to think of drinking century-plus old vines for only around $18.

Sourced from the Weis family’s oldest vines that date back to 1905, this is an insane value for under $20.

High-intensity nose, this is very floral with lilies and honey blossoms. A mix of citrus lime zest and green apples provide the fruit.

On the palate, there is a slight ginger spice that emerges despite it tasting very dry and not something that I would suspect with botrytis. Still well balanced with high acidity that enhances the fruit more than the floral notes from the nose. Long finish is very citrus-driven and mouthwatering.

2018 Old Vine Estate Riesling (WS ave $17)

Another very excellent value sourced from low yielding vineyards between 30-50 years of age.

High-intensity nose with white peach and apricots as well as minerally river stones. This also has some petrol starting to emerge.

On the palate, the stone fruits continue to dominate with a little pear joining the party. Off-dry veering towards the drier side of that scale. The high acidity makes the 11% alcohol feel quite light in body. Moderate finish intensifies the petrol note–which I really dig.

2018 Mosel Dry Riesling (WS ave $15)

Medium-plus intensity nose. Very citrusy with ripe Meyer lemons. In addition, some apple and honey blossoms emerge to complement it.

On the palate, the lemons still rule the roost with both a zest and ripe fleshy depth. The ample acidity makes the wine quite dry and also introduces some minerally salinity as well. At 12% alcohol, this has decent weight for food-pairing but still very elegant. Moderate length finish stays with the lemony theme.

Bonus Geekery

On YouTube, Kerry Wines has a short 1:37 video on St. Urbans-Hof. It includes some winery views as well as gorgeous vineyard shots that surprised me. While you certainly see those classic steep Mosel slopes, there’s also much flatter terrain as well. I haven’t had the privilege yet to visit the Mosel but will certainly need to check that out.

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60 Second Wine Review — Audrey Wilkinson Gewurztraminer

Amber LeBeau in 60 Second Reviews

Published on March 12, 2020

Note: This wine was a sample at the 2019 Wine Media Conference.

A few quick thoughts on the 2019 Audrey Wilkinson Gewurztraminer from the Hunter Valley.

Audrey Wilkinson Gewurz

The Geekery

Now owned by the Agnew family of Agnew Wines, Audrey Wilkinson is a historic estate in the Hunter Valley. Founded in 1866 by brothers Frederick and John Wilkinson, it was the first vineyard established in Pokolbin.

When Audrey joined the family estate in 1897, he introduced cement fermenters and new techniques for handling the grapes in the winery. His wines would go on to win numerous awards at some of Australia’s most prestigious wine competitions.

Acquired by the Agnews in 2004, the heart of the Audrey Wilkinson vineyard is still one of the oldest in the Hunter Valley. The family maintains a 20 ha estate that includes a small block of Gewurztraminer.

The Wine

Lychee fruit photo by sannse.. Uploaded to Wikimedia Commons under CC-BY-SA-3.0

There would be no excuse for not pegging this as Gewurz in a blind tasting. It has the typicity nailed.

High-intensity nose– lots of lychee and rose petal terpenes. This screams Gertie from across the room. However, it also has lime and apricot notes adding complexity.

On the palate, the wine tastes distinctly dry with the lime note emphasizing medium-plus acidity. Very mouthwatering. There is a fair amount of weight and roundness with some phenolic texture. It’s not distracting at all with the fruit balancing well with the full-bodied weight of the wine. Long finish lingers on the lychee with a slight ginger note coming out.

The Verdict

This wine is probably not going to make its way to the US, unfortunately. However, at around $18 USD (Wine Searcher estimate), it would be a very solid bottle if it did. Most likely in the US, you’d see it more on restaurant wine lists. No doubt, its dry style, fresh acidity and high quality would pair very well with a variety of cuisines.

I can easily see a savvy somm falling in love with this wine. And if you happen to come across it, I’m sure you will too.

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60 Second Wine Review — Hopes End Brandy Barrel-Aged Cabernet Sauvignon

Amber LeBeau in 60 Second Reviews

Published on February 20, 2020

Note: This wine was a sample from the 2019 Wine Media Conference.

A few quick thoughts on the 2018 Hopes End Brandy Barrel-Aged Cabernet Sauvignon from South Australia.

Hopes End Cab

The Geekery

Hopes End is part of the Trinchero Family’s extensive portfolio, which includes brands such as Menage à Trois, Charles & Charles, Joel Gott, A3 Wines and Sutter Home.

Slightly unusual for its style & low $10-13 price point, the Cabernet Sauvignon is sourced entirely from the state of South Australia instead of the vast, multi-regional South Eastern Australia designation.

While South Australia is known for the wines of the Barossa Valley, McLaren Vale, Adelaide Hills, Padthaway and Coonawarra, most likely this wine comes from the Riverland region in the Lower Murray. As Australia’s largest wine region by volume, the Riverland is responsible for nearly 25% of all Australian wine produced.

As noted on the bottle, the wine spends 30 days aging in brandy barrels. However, I can’t find any details of the barrels’ origins or if the wine saw any other type of aging.

The Wine

Definitely more blackberry pie notes than brandy in this wine.

Medium-intensity nose. Very jammy dark fruit–blackberry, black plum. Noticeable woodsy oak and vanilla, but it doesn’t smell brandy-like.

On the palate, the 9 g/l residual sugar is very noticeable with the dark fruit having a pie-filling weight and texture. Medium-plus acidity helps balance it somewhat but is curiously citrusy. This could be some of the brandy coming out.

The vanilla is very present with soft medium-plus tannins and a creamy, full-bodied mouthfeel. The moderate finish does introduce black pepper spice which adds some complexity.

The Verdict

As I’ve done before with previous tastings of bourbon barrel-aged wines, I did my best to keep an open mind. While it wasn’t as gawd-awful as Apothic Inferno, this Hopes End was still just okay.

It’s an off-dry red blend that doesn’t taste like the inside of a barrel. While it’s not my personal style, it’s certainly in line with many mass-market red blends in the $10-13 range.

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60 Second Wine Review – Lindstrom Stags Leap District Cabernet Sauvignon

Amber LeBeau in 60 Second Reviews, Napa Valley

Published on January 25, 2020

Note: This wine was a sample during a press trip.

A few quick thoughts on the 2012 Lindstrom SLD Cabernet Sauvignon from Napa Valley.

Lindstrom 2012 SLD Cab

The Geekery

The tiny 4-acre Nicali Vineyard of Greg and Carol Lindstrom is literally above it all. Perched on a hilltop overlooking the vineyards of Shafer, Stag’s Leap Wine Cellars, Odette and Joseph Phelps’ SLD vineyard, the Lindstroms have some of the steepest slopes in the district. Because of this steepness, everything is done by hand with meager yields of sustainably farmed grapes.

Despite being 100% Cab, the uniqueness of the Lindstrom’s vineyard gives them ample opportunity to make a complex and characterful wine. Taking a very Bordelais approach, the Lindstroms identified 11 distinct blocks with vastly different exposures and soil types. With vineyard manager Michael Wolf (of Araujo, Harlan, Duckhorn and Scarecrow fame), they matched each to specific rootstocks and clones.

Since 2005, winemaker Celia Welch (Scarecrow, D.R. Stephens, Staglin and Corra) harvests, ferments and ages the blocks separately to use as blending components. What doesn’t make the cut goes to their second wine, Nicali, or is sold off. Each year only around 250-600 cases are produced.

The Wine

The wide array of spices, like star anise, adds Old World complexity to this very ripe, full-bodied SLD Cab.

Medium-plus intensity nose. Lots of rich dark fruits–plums, cassis. But most intriguing is the melange of spices–anise, black pepper, clove, cinnamon.

On the palate, the dark fruit still leads the way with a very full-bodied mouthfeel. Medium-plus acidity keeps it fresh and with its high, ripe tannins suggest that this wine has a lot of aging potential. A little tertiary tobacco is starting to emerge but the long finish is very spice-driven–particularly with the black pepper and anise.

The Verdict

At around $131 (WS Ave), this is very much in line with its SLD peers. It probably should be closer to $150 as the new releases are.

While it’s hard to find deals in Napa, this small family estate is definitely under the radar.

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Send Roger Morris to Mudgee

Amber LeBeau in Food Pairing, General, Wine regions, Wine reviews

Published on December 7, 2019

Note: The wines reviewed in this article were samples from the 2019 Wine Media Conference post-conference tour of Mudgee.
Robert Stein winery
Just after Thanksgiving in the US, Roger Morris wrote a firebrand piece on Meininger’s Wine Business, challenging the sacred status of Riesling among sommeliers.

Reading the article, you would think that blaming consumer ignorance and the myth that “all Rieslings are sweet” was just a scapegoat. The real culprit for why consumers don’t adore Rieslings is the grape itself. It’s too precocious in aromatics and flavors with its worst sin, Morris argues, being that Riesling just isn’t very food-friendly.

For my palate, and I expect many if not most wine drinkers, Riesling is too often the precocious child whose parents think he is darling while the rest of us are edging toward the door. Its flavours and aromas, we doubters believe, clash with food. — Roger Morris, “The real reason consumers reject Riesling”, November 28th, 2019.

What.

The.

Fuck???

There have been many articles written about the challenges of selling Riesling. But this is probably the first time that a wine writer has picked “Riesling is not food-friendly” as their hot-take hill to die on.

Alanis, isn’t it ironic?

Don’t you think? That the one saving grace that has helped Riesling lumber out of it’s Liebfraumilch and sweet Johannisberg shadows has been its affinity for food. As early as 1988, Dan Berger was describing in the LA Times this growing epiphany among wine lovers.

The other day, John and Janet Trefethen of the Napa Valley winery that bears their name staged a cook-off to see which foods best went with their dry Riesling, which annually is one of the most attractive in the state. The winner, a Far East-leaning chicken dumpling sort of concoction, won by only a shade over six other excellent matches.

The point was thus made: The classic Johannisberg Riesling grape variety, when made into a relatively or completely dry wine, produces a beverage of incomparable quality that does, surprising as it may seem to some people, go with food. — Dan Berger, “What’s Wrong With Riesling? Nothing That a Little Information Won’t Fix”, September 15th, 1988

And even today, when you Google “Most Food Friendly Wine,” nearly every publication worth their salt will feature Riesling high on their list.

But maybe they’re all wrong and the salt they’re worth is more Morton’s table rather than fleur de sel. Could Roger Morris be right and everyone else is just “barking up the wrong grapevine” about Riesling?

Courtesy of Memegenerator

Of course, everyone is entitled to their opinion.

Though here, in favor of full disclosure, I should note that I’ve quite publically disagreed with other articles that Roger Morris has done in the past.

But I don’t doubt Morris’ sincerity when he laments how often he wishes he’d ordered something else when pairing Riesling with food. Admittedly, though, I do wonder what in the world he’s eating. There are so many amazing cuisines in the world–Asian, Indian, Soul Food, Caribbean, Hispanic, etc.–that are bursting with “precocious” flavors that need a similarly precocious counterpart.

Yes, Riesling will most definitely overwhelm and clash with grilled cheese. But duck breast with red Thai curry and sticky jasmine rice? The thought of pairing that with ANY of the Rieslings I’m going to talk about below makes my mouth water.

Which brings me to my proposal to convert a Riesling skeptic into a Riesling saveur.

Send Roger Morris to Mudgee.

Interestingly, in that Wine Enthusiast article, Morris does recommend 2016 German Riesling as potential birth year wines to save. So he at least recognizes the immense aging potential of Riesling. Something that the 2010 Gilbert Riesling amply demonstrates as well.

For those of you who are thinking, “What the heck is Mudgee?” Don’t despair. That’s a frequent thought of wine lovers when it comes to this thoroughly under-the-radar gem in the New South Wales region of Australia.

While most folks justifiably know about the Hunter Valley when they think of New South Wales, it is well worth taking the 4-hour trek west from the Hunter over the Blue Mountains to experience the delicious combination of food, wine and hospitality in Mudgee.

Full disclosure part III: While the food and wine as well as travel to Mudgee from the Hunter were sponsored by Visit Mudgee Region as part of the Wine Media Conference, the wife and I paid for our own travel to Australia and hotel accommodations.

But we fell in love with the region and are already planning a return trip with friends. Heck, my wife was checking out real estate prices before we left. Because now, apparently, Mudgee is high on her list of places to retire to. The last trip that got her googling land prices was St. Emilion in Bordeaux. The wine, food and people of Mudgee impressed us that much. (And it’s WAY cheaper than St. Emilion too :P)

However, I’m not a Food or Travel blogger so this really won’t be a food or travel piece.

It’s just not my personal style. Instead, I’ll be linking to a few of my blogger friends who can give you a little more feel of Mudgee. All of their sites and IGs are well worth following.

But I will highlight 3 Mudgee cellar doors that I think would give Roger Morris some food for thought about Riesling.

Robert Stein Winery and the Pipeclay Pumphouse

Kangaroo tartare and Riesling? Sure, why not?

This is the show stopper and should be on the bucket list for any food and wine lover. But it’s a particular must-stop for Riesling fans (& skeptics) because of winemaker Jacob Stein’s passion for the grape. He makes 3 Rieslings (dry, half-dry and reserve) sourced from both his family’s 40+-year-old estate vines and other historic vineyards in Mudgee like the Miramar vineyard.

His Rieslings go for more of an Alsatian-style with a rich-mouth-filling texture that is exceptionally well-balanced by zippy acidity. Despite being a warm region, Mudgee’s altitude with vineyards going up to 1100m (3600 ft) above sea level encourages a sharp drop in temperatures at night. This maintains acidity and freshness of fruit flavor that you see throughout Mudgee’s wines.

Sharon Parsons of SpaWineFood posted a great rundown with pics of our group’s lunch at Robert Stein’s on-site restaurant, Pipeclay Pumphouse.

I got a chance to try the 2019 Dry and 2018 Half-Dry Rieslings with several courses prepared by Jacob Stein’s brother-in-law, chef Andy Crestani.

The Dry Riesling was my favorite with it going particularly well with the scallop boudin blanc and truffled pea. Oh, and the house-made pork rillette with this Riesling was to die for! The added weight of the residual sugar gave the Half-Dry Riesling enough body to hold up to the kangaroo tartare and sweet potato. Yes, I ate kangaroo and it was surprisingly tasty. But that could be because it was made really well and had a great wine pairing partner.

I’m not a mussels person, but both my wife and Diane Letulle of WineDineGo were fans of the Half-Dry Riesling pairing with those.

The Cellar by Gilbert

Will Gilbert, a 6th generation winemaker, made some of the most exciting wines that I tasted on the entire trip. Expect to see a future post with me raving about more of their wines. But for now, I want to highlight how delicious Gilbert’s 2015 & 2010 Eden Valley Rieslings were paired with locally sourced charcuterie and cheeses made by High Valley Cheese Company in Mudgee. The brie, in particular, was melt-in-your-mouth luscious. The high acidity of both Rieslings served as a nice contrast to the heaviness of the cheese.

The choice of Eden Valley as the source for their Rieslings was very deliberate.

Will Gilbert of Gilbert Family Wines

Will’s great great great grandfather, Joseph Gilbert, pioneered Riesling in Eden Valley and founded the iconic winery Pewsey Vale Estate.

A sub-region of the Barossa zone in South Australia, the Eden Valley is another region that defies expectations when it comes to producing intensely vibrant Riesling. However, while cooler than neighboring Barossa Valley, these Rieslings still shows ample weight with ripe lime and a generous mouthfeel. With only a smidgen of residual sugar–that I doubt the average wine consumer would notice–both the 2015 & 2010 had mouthwatering acidity.

2010 tasted distinctly drier and was starting to develop some of the petrol notes, which are, understandably, controversial. While I’m firmly in the “I love it!” camp, I accept that petrol in wine is a lot like Brett (A Spice of Brett). So I don’t blame folks like Roger Morris if that’s a bit too much.

Sharon Parsons of SpaWineFood, again, has another lovely write-up about our evening at Gilbert along with several of Will Gilbert’s other outstanding wines.

Moothi Estate

Jess and Jay of Moothi Estate

The Mudgee region takes its name from the local aboriginal word Moothi which means “nestled in the hills.” You get a sense of what the original Wiradjuri were talking about when you take in the gorgeous views at the family estate of Jess Chrcek and her husband, Jay. Like most cellar doors in Mudgee, Moothi Estate provides snacking platters of locally sourced meats, cheese and produce that folks can pair with wines while soaking up the sights.

Steve Noel of Children of the Grape has a few photos of those sights on his Instagram and write-up about our tour of Mudgee.

The 2019 Mudgee Riesling, again, stood out from the pack. But this was quite different compared to its peers. It would undoubtedly challenge Roger Morris’ sentiment that Rieslings are “too fragrant” and that “…if someone were wearing Eau de Riesling as cologne or perfume to a wine tasting, we would send them to the washroom to hose off before taking a seat.”

When the Moothi Riesling was poured, at first I didn’t hear what it was.

The beauty of Riesling is its diversity. Even in the same region, it’s far from monolithic.

Smelling it, my thoughts originally went towards Italian whites. Maybe something like a Soave?

The aromas were undoubtedly pleasant, a mix of peach and citrus zest. But they were distinctly on the medium to medium-plus side of the intensity scale rather than the high octane aromatics of Riesling.

However, the palate was all-Riesling. Mouth-watering acidity that made the flavors of aged cheeses and salume do the tango on your tongue.

I would gladly enjoy savoring the sights of Mudgee on the patio with a platter and “Eau de Moothi Riesling.”

And I think after a thoroughly memorable experience to the Mudgee region, Roger Morris would too.

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Wine Influencers and Thinking Like a Consumer

Amber LeBeau in Wine marketing

Published on July 16, 2019

I’m working my way through Neil Gaiman’s MasterClass where I just finished Chapter 17 on editing. I adore the advice that Gaiman gives here on the importance of looking at your work through the eyes of the reader.

When he finishes a draft, Gaiman sets it aside for a week or so. Then he returns to as if he’s never seen it before in his life. He brings with him all the expectations that he would have as a reader–to be entertained or enlightened and wanting to follow a good story that makes sense with no dangling loose ends.

Often in his first draft reading, he’ll find many unsatisfying marks that he’ll annotate for Gaiman the author to later revisit. It might be a character that Gaiman the reader wanted to learn more about or a battle whose descriptions felt far too truncated to immerse himself into the story.

I love the simplicity of that advice. Yet, I don’t doubt that it’s difficult to follow through on. Beyond the troubles of divesting yourself emotionally from something you’ve created, there’s also the challenge of “forgetting” all the knowledge you take for granted.

I see these same difficulties when it comes to wine marketing where we rarely stop and think like a consumer.

Now I’m not talking about market research and consumer studies.

Photo by Van Vechten Collection at Library of Congress. Uploaded to Wikimedia Commons under PD Van Vechten

Do note that you don’t need to take off your shirt for this exercise. Though, seriously, DAMN… Marlon Brando.

I’m talking about walking into a store or sitting in front of a restaurant wine list and looking at it like you don’t work in the industry at all. Think Marlon Brando-ing instead of branding.

I’m talking about asking the question “What influences me?” and “How do I decide?” in those situations as if you were a regular consumer.

By doing that, by taking fresh eyes to a marketing dilemma, there are many insights to gleam that are not going to be measured by metrics. To win consumers’ hearts and wallets, you have to first get into their heads.

So what influences you?

When you’re standing in the wine aisle or staring at a wine list, are you recalling wines that you saw random bottle porn shots of while scrolling through your Instagram feed?

Are you remembering wines recommended by any of Global Data’s Top 10 Wine Influencers, Social Vigneron’s Top 40+ Wine Influencers of 2018 or the Beverage Trade Network’s “Top Wine Influencers In 2019 You Need to Pay Attention To“?

Well, you might be. But if you’re truly channeling your inner Marlon or Meryl Streep, the odds of these influencers actually influencing most regular consumers are fairly low.

Pretty much any list of top influencers should prominently feature the Beyoncé of Wine.

Even among some of the genuinely notable influencers on those lists like Jancis Robinson, Jamie Goode, Robert Joseph, Fiona Beckett, Alder Yarrow, Karen MacNeil, etc., the extent of their influence is felt far more on wine industry folks than consumers.

Yes, there is a segment of highly engaged consumers who subscribe to wine magazines, read wine blogs, comment on forums and follow influencers on social media. But even in the wettest of winery owners’ dreams, this segment is rarely ever more than a minority of wine consumers.

How do I decide?

Go back to that wall of wine. Pick up that wine list and look at them again as a consumer. How would you decide?

Depending on your mood and the occasion, you’re likely going to do a couple of things.

1.) Go with what you know or at least what you see everywhere (i.e., the McDonald’s/Starbucks wines that dominate supermarkets)

The Bacon Numbers of Wine Influence.
The further you are away from the consumer, the less influential you will be.

2.) Phone a friend or ask the wine steward and sommelier for advice (Folks with Bacon numbers of 1 in the Wine Influence Sphere)

3.) Google “Best wine for blah” or pick the most interesting label or wine name and Google it to see if it’s not plonk.

And here, with this last option, do we find where wine influencers can actually make a difference.

Influencers aren’t helping you at the beginning of the consumer journey, but near the end.

Every marketing student has seen the familiar consumer journey map documenting the path from brand awareness/familiarity to consideration and then purchase with hopefully loyalty/advocacy coming soon after. The reality is not that linear, but it’s a solid starting point.

The problem with the wine industry’s relationship with influencers is that we’re often thinking more like marketers instead of consumers. It’s easy to assume if we see influencers work in other sectors such beauty, fashion and tech with generating brand awareness then that is how they’re going to work with wine.

But wine is not like beauty, fashion or tech. Consumers aren’t scrolling through social media feeds and blogs looking for something to “inspire” them to drink. Again, step back and put yourself in a consumer’s shoes. Think about how you shop for things–what catches your attention on impulse versus something that you deliberately look for.

If you want a better comparison with wine, think about taking a vacation.

Yes, sometimes the inspiration to travel can come as an impulse. A picture or a story of an exotic location can come out of the blue to capture your imagination. But more often you have a general sense of where you’d like to go–if not a particular place in mind.

Somewhere with a lot of feral cats…

Somewhere warm.

Or somewhere not too expensive.

Somewhere with great food, great history or great beaches.

Somewhere….blah.

And then what do you do? You start Googling about your somewheres until eventually you find just the right “where” that fits your mood and occasion.

Wine consumers do the same thing.

I can’t tell you how many times on the sales floor I witnessed a consumer break out their phone and start googling. Of course, I was trying my best to be their in-person influencer but, for whatever reason, some customers just want to ford ahead on their own. However, it’s not really on their own because they still want some sanctification of their choice.

So they turn to the almighty influencer of Google to see what comes up. Sometimes they’ll have a particular place/wine in mind–like a Napa Cab or a German Riesling. Sometimes it’s more generic like “Best wine to pair with risotto” or “Best red blend under $20”.

Often it’s a particular wine that caught their eye or even a double-checking of what the wine steward or sommelier recommended. You know, just to be sure.

This is the consideration stage of the consumer journey.

Wine blogs and most non-consumer social media (i.e., influencer posts) are most effective when you’ve got the consumer already considering your wine.

This is where the consumer is looking to buy. They already have an awareness of “Brand Wine” and even a vague familiarity of what they want. But they’re honing their choice down to a particular wine and looking for something to verify that they’re making the right selection.

Often winery websites will show up on these Google searches. They might be clicked so wineries shouldn’t overlook how valuable this experience is. However, let’s again step back and think about this as a consumer. If you’re looking for an unbias confirmation, you’re probably going to skip the winery website.

Instead, you’re going to look for links that seem to be objective and knowledgable. And you’re probably going to find a lot of sites belonging to wine influencers. (Hopefully, those influencers are upfront and ethical about noting wines received as samples.)

This is why it’s absolutely vital for wineries to be paying attention to what kind of content shows up on these “consideration searches.”

A Winery’s #1 Influencer Metric — What kind of content are they producing?

Smartphones are the new Wine Spectator.

And where does it show up on Google rankings of search terms that my consumer might actually be googling?

The entire marketing community is waking up to the fact that influencers’ engagement metrics and followers are hugely gameable. I honestly don’t think we’ve even scratched the surface with the extent of fraud that is going on in the influencer community.

However, the marketers who are telling wineries to invest in micro-influencers aren’t necessarily blowing smoke up the bum. Though I would be very wary of the ones who don’t strongly advocate thoroughly checking out and doing research on an influencer they’re partnering with. But a massive part of that research should be spent on looking at the quality of the content that the influencer is producing. Metrics can be gamed, but good content stands on its own.

But wait, Amber, aren’t you one of these so-called influencers?

Eh, maybe. I dunno.

Yeah, I have a samples policy and will write posts about wines and tasting I’ve received. But I don’t buy into the “influencer lifestyle” and have no problems being blunt about that.

That’s because I tend to think more like a consumer and winery owner instead of a blogger/influencer.

Ah, yes. Internship days. The boss didn’t want to pay to use a sorting table but wasn’t happy about the number of jacks that were coming out of the crusher/destemmer.
So he stationed the interns underneath the crusher bin to pick out jacks while grapes rained down on us.
I swear I rung at least a 375ml of juice out from my hoodie.

While I’ve studied wine marketing in school and continue to study it with my WSET Diploma studies, a considerable part of my outlook stems from years working in the trenches of wine retail. I didn’t cut my teeth in conference rooms telling wineries what will help sell their wines. Instead, I spent it on the floor actually selling wine and learning first hand what consumers responded to and what they didn’t.

But, as I noted in my bio, I also worked at wineries and gave a lot of thought to starting a winery.

My wife also studied winemaking and while we’re finding that the technology sector pays significantly more, the idea of “a retirement winery” somewhere down the road is still on the table. Only I know that running a winery is not really retirement but a heck of a lot of work. Making wine is the easy part. Selling it is the challenge.

So when I write posts like this, I’m not just sharing sentiments earned through my studies and experience. This is the advice that I’m taking to heart and what I will do when it’s my money, my brand and my success on the line.

**And here’s exactly how I would approach partnering with influencers.**

1.) I would Google, Bing and Yahoo the shit out of my winery’s name and any phrases that would be tangentially related to my wines. Brainstorm away with things “Best Cab under X”, “New York wines to try”, “Best wine to go with toasted ravioli”, “Dry Creek Zinfandel”, “Sustainable Sangiovese”, etc.

2.) Note which wine writers and bloggers show up in results on those queries. While search engine optimization is its own Pandora’s box to figure out, it’s never a bad place to start with influencers who are already trending on pages 1 and 2 of relevant search terms.

3.) Check out the sites, look at the quality of their content–particularly with how they show up on mobile phones. Again, think through the eyes of a consumer who is likely going to be doing their Googling in stores and restaurants. Also, note that search rankings are often different on mobile versus desktops with sites like Google favoring mobile-optimized websites on mobile devices with a higher ranking. (Oh, clear your cookies/go incognito with your searches for more accurate results too!)

I would also do searches on Instagram and Twitter under relevant hashtags. Make sure to check out what kind of cross-platform content your potential influencer partner creates here as well.

Now I’ll freely admit that I’m not acing all these things here on SpitBucket.

But I’m not writing this for my benefit as a blogger.

Instead, I’m taking Neil Gaiman’s advice and looking at this through the eyes of the reader–which these days on SpitBucket is mostly wine industry folks. So, if you don’t mind, I’ll spare you the pandering and BS.

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60 Second Wine Review — Odette SLD Cabernet Sauvignon

Amber LeBeau in 60 Second Reviews, Napa Valley

Published on June 17, 2019

A few quick thoughts on the 2016 Odette Stags Leap District Cabernet Sauvignon from Napa Valley.

Odette SLD Cab

Note: This wine was tasted as a sample.

The Geekery

In 2012, the PlumpJack Group acquired 45 acres in the Stags Leap District from Dick Stelzner. Along with Nathan Fay, Stelzner pioneered Cabernet Sauvignon in the area.

In addition to Odette, the PlumpJack Group also own PlumpJack in Oakville and CADE on Howell Mountain. While each property has its own winemakers and style, they all consistently use screw caps for all their wines, even high-end reds.

At Odette, Jeff Owens, previously the assistant winemaker at CADE and a protege of Anthony Biagi, has been with the winery since the beginning. He helped design the new winery to meet LEED Gold specifications and oversees the sustainable and organic farming of the estate.

The 2016 Estate Cab is 82% Cabernet Sauvignon, 10% Merlot, 4% Malbec and 4% Petit Verdot with 75 barrels (about 1875 cases) made.

The Wine

Very rich dark fruit in this Cab.

Medium-plus intensity nose. Ripe dark fruits–black plums, blackberries–and noticeable vanilla. With air, vivid floral notes come out–violets and lavender. Very perfumey.

On the palate, the richness of the dark fruit leads the way. Velvety and very ripe medium-plus tannins hold up the full-bodied fruit. Medium acidity gives some freshness and life to the floral notes, as well as suggest a subtle spiciness underneath. The fruit leads the long finish with creamy vanilla and chocolatey notes lingering.

The Verdict

The Odette wines were by far the most hedonistic and lavishly seductive wines that I tasted on my press tour of the Stags Leap District. They are definitely more velvet glove than an iron fist.

Is that seduction worth $150 a bottle? Depends.

Compared to many of its hedonistic peers that I’ve bought before such as Pahlmeyer Proprietary Red ($170), Bevan Wildfoote Vixen Block ($265), Alpha Omega Beckstoffer Georges III ($200) among others, it holds its own. And, truthfully, I would put the Odette closest to the Bevan–which makes sense given their SLD pedigree.

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60 Second Wine Review — Stag’s Leap Wine Cellars Elia Rosé

Amber LeBeau in 60 Second Reviews, Napa Valley

Published on June 8, 2019

Today is apparently National Rosé Day. In the US? Globally? Who knows?, but I figured it was as good as any day to share a few quick thoughts on the 2018 Stag’s Leap Wine Cellars Elia Rosé from Napa Valley.

Stags Leap Elia

Note: This wine was tasted as a sample.

The Geekery

First released in 2015, the Elia Rosé is 100% Cabernet Sauvignon sourced from the legendary Fay Vineyard in the Stags Leap District.

The 2018 vintage is a blend of fruit harvested in early September to make rosé (with six hours of skin contact) and then later fruit harvested in November. Tasting notes don’t clarify if this last batch was made in the saignée style. However, the resulting color of the wine and timing suggest that likely was the case.

Winemaker Marcus Notaro then aged the wine for 5.5 months in combination neutral oak barrels and stainless with 550 cases made.

The Wine

Very ripe cherry notes in this wine.

Medium-plus intensity. A mix of red cherry and ripe raspberries. Around the edges, there is a little mint eucalyptus note that reminds you of its red Fay counterpart.

On the palate, you can definitely feel medium-body weight and phenolics, but the texture is very well done. No bitterness or astringency at all. Again, there is a velvety texture that reminds you of a Stags Leap District Cab. The medium acidity gives some balance of freshness but unfortunately fades with the finish.

The Verdict

This is definitely a unique rosé with a lot of character. It was fun to try as a novelty but, without a doubt, a massive driver of its $44 price is the quality and novelty of its grapes. The Fay Vineyard Cabernet Sauvignon averages around $140 a bottle.

You can tell that the SLWC team put a lot of thought and care into crafting a high-end rosé. But, in all honesty, it’s not something that I’d feel compelled to hunt down or pay more than $30 for. There are just too many other great rosés out there for far less.

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Start-ups and Sangio

Amber LeBeau in Napa Valley, Wine reviews

Published on April 12, 2019

Being in love with a techie, you’re never far from the siren song of start-ups. In her long career, my wife is 0 for 3 following that tune. Still, the excitement of building things from the ground up and being part of something innovative keeps luring her back. That’s why we found ourselves uprooting our lives and moving 5000 miles away from her cozy job at Google to a new start-up in France.

Villa Ragazzi Sangiovese

It takes a lot of nerve to set aside the doubts in your head to pursue what ignites your heart. That is a sentiment that Michaela Rodeno of Villa Ragazzi knows very well. As I learned more of Rodeno’s story, I began to understand the fire that drives people like my wife and Michaela. These are folks that don’t want to settle but, instead, want to see what more is possible.

Rather than take the easy road, the easy life, they embrace the challenges that come with forging your own path. Whether it’s building three (!) wineries from scratch or being on the cutting edge of technology, it takes a lot of gumption to do what they do. And that’s certainly worth raising a glass.

From Bubbles to Boardrooms

If you’re in the mood for a fun summer-time read, I highly recommend Michaela Rodeno’s memoir.

From Bubbles to Boardrooms is the title of Rodeno’s book that is part biography and part primer for the fortitude that one needs to make their own opportunities happen. Rodeno gifted us a copy, but I very enthusiastically recommend the book to any wine lover–as well as lovers of books about kick-ass women.

Not only is it a great read full of fun stories about the early days of Domaine Chandon and St. Supéry, but Rodeno sprinkles throughout compelling tidbits about what it means to be a leader and trusting your own abilities.

The First of Many Firsts

A UC-Davis grad, Michaela Kane Rodeno moved to Napa Valley with her husband, Greg, in 1972. A lawyer, Greg followed the advice of friends that there was lots of legal work to be had in the burgeoning valley. Michaela found a job at Beaulieu Vineyard, becoming the first woman to serve as a tour guide at the historic winery.

A short time later, she noticed a newspaper article about a new California project by Moët & Chandon. This was the first significant investment in California by a major French winery and Michaela was intrigued. Armed with nothing but her French language degree and a whole lot of moxie, she drove up to the Mt. Veeder home of John Wright, the man tasked by Moët to head the project, offering her services. That day Michaela Rodeno became employee number two at what would become Domaine Chandon.

Changing the Game At Chandon

The owners of Moët & Chandon were very hands-off in the early years of Domaine Chandon, giving Wright and Rodeno almost free reign to build the brand as they saw fit.

While building Domaine Chandon from the ground-up with John Wright, Rodeno had to tackle many winery start-up problems. Her solutions, which she developed over a 15-year career at Chandon, introduced many innovations to Napa Valley.

Back then, wineries often viewed restaurants and retailers as their main customers. Rodeno and Domaine Chandon steered the focus back to regular consumers with an emphasis on the tasting room experience, a direct-to-consumer newsletter and establishing the first wine club in the US, Club Chandon. To counter the higher excise tax on sparkling wine, Chandon also was the first to introduce tasting fees to winery visitors.

Noticing the lack of fine dining options in the valley, Rodeno worked with the Napa County council to get the zoning and permits to open up Étoile, which many give credit with launching the Napa Valley food-scene. That restaurant would go on to earn Michelin stars and global recognition before closing in 2014.

Taking the Next Step at St. Supéry

The author with Michaela Rodeno at her Oakville estate.

After rising to the position of Vice-President of Marketing at Domaine Chandon, the Skalli family tapped Michaela Rodeno in 1988 to be the first CEO of their new start-up in Rutherford, St. Supéry. The very first female CEO in Napa Valley, Rodeno would build another winery from scratch during a period of explosive growth in Napa.

In her 20+ yr tenure as CEO, Rodeno help developed the winery’s vineyards in Rutherford and Pope Valley. A little unusual for Napa, St. Supéry focused heavily on Sauvignon blanc as a means of distinguishing itself from its numerous neighbors. She also made education a key component of the consumer experience at St. Supéry–introducing things like ampelography master classes, sensory tastings and blending events featuring all five red Bordeaux varieties.

Rodeno’s efforts help grow St. Supéry into a 150,000 cases-per-year estate winery that was recognized by Wine & Spirits magazine as their Winery of the Year. Rodeno retired in 2009 to focus on her family’s estate winery in Oakville, Villa Ragazzi.

Sangiovese in the Heart of Cab Country

The Pope Valley in the eastern part of Napa Valley.

Inspired by a visit with Piero Antinori in Tuscany, the Rodenos started Villa Ragazzi in 1985, planting a small vineyard in the sandy soils of the Pope Valley. Their planting of Sangiovese is believed to be the first commercial planting of Sangiovese in Napa Valley. The budwood came from an old Sonoma vineyard of mixed varieties that a family friend of the Rodenos introduced them to.

Villa Ragazzi’s wine quickly distinguished itself from other domestic examples of Sangiovese with Jeff Cox describing it in his book, Cellaring Wine, as the “…one notable example [in California] that has the stuffing and structure of an Italian wine.”

At the last State Dinner hosted by the Obamas, the 2012 Villa Ragazzi Sangiovese was served at the event honoring the Italian Prime Minister, Matteo Renzi, and his wife.

In 1998, phylloxera attacked the Pope Valley vineyard. The Rodenos were able to save some of the original budwood and commenced a long replanting program. They sold the Pope Valley vineyard (under the condition that they could still source fruit from there) in 2010 to focus on their Oakville estate plantings of Sangiovese and Cabernet Sauvignon.

The Rodeno Clone

A large-berried Sangiovese cluster from a Chianti clone grown in Washington State. These vines generally produce a higher output than the small-berried and low-yielding Rodeno clone.

The Sangiovese in the Pope Valley and estate vineyard in Oakville adapted to its terroir, developing distinct characteristics. It is now recognized as its own clone with budwood being propagated by UC-Davis.

Among the unique characteristics of the Rodeno clone is its natural propensity for low yields of small clusters with tiny berries. Most vintages, the harvest is around 1 to 2 tons an acre with a typical output being about 50 to 75 cases. Usually winemakers expect 1 to 2 tons of grapes to produce around 63 to 126 cases.

Over the years, other winemakers and wineries have experimented with the Rodeno (also spelled Rodino) clone including Randall Grahm of Bonny Doon, Silverado Vineyards at their Soda Creek Ranch vineyard, Araujo, Long Meadow Ranch, Krupp Brothers, Fess Parker, Foxen and Gargiulo Vineyard.

Villa Ragazzi’s Oakville Estate

Villa Ragazzi’s 22 acres of sustainably farmed grapes is in an envious spot in Oakville. Just east of Opus One, their next-door neighbors are Groth and Saddleback. A stone’s throw away is the vines of Swanson, Flora Springs and O’Shaughnessy.

Coming full circle from the Rodenos’ original inspiration, Villa Ragazzi’s wines are made at Piero Antinori’s Atlas Peak property, Antica.

You don’t see many rosés made from Oakville fruit. But this one is worth every penny.

The current winemaker is the legendary Robert Pepi who follows an excellent list of predecessors including Charles Thomas (Opus One, Cardinale, Rudd, Lokoya), Celia Welch (Scarecrow, Staglin, Corra), Nate Weiss (Antica, Silver Oak) and Melissa Apter (Antica, Metzker).

The Wines

Note: These wines were received as samples.

2018 Rosato di Sangiovese, Oakville (47 cases made) Suggested Retail $28

High-intensity nose. Fresh strawberries and red floral notes with a little blood orange citrus aromatics.

On the palate, the strawberries and blood orange notes carry through with mouthwatering medium-plus acidity. Bone-dry with medium body fruit. Very well-balanced given its low 11.4% alcohol. The moderate finish lingers on the strawberries but also introduces a subtle floral herbal note like rosemary. Very scrumptious and the best rosé that I’ve had so far this year.

2014 Sangiovese, Napa Valley (195 cases) Suggested Retail $42

Medium intensity nose. A mix of red fruits (cherries and cranberries) with savory herbal and spice notes.

On the palate, the high acidity amplifies the red fruit and defines the herbs and spice as being clove and thyme. The full-bodied weight is more significant than what I usually associate with Tuscan Sangiovese, but the balance of acidity keeps it from being jammy. Medium-plus tannins have a velvet edge that contributes to the balance. The long finish is mouthwatering with the fruit and adds some pepper spice. Would go exceptionally well with a lot of different food dishes.

2014 Faraona, Napa Valley (55 cases) Suggested Retail $54. A blend of 75% Sangiovese and 25% Cabernet Sauvignon

Medium-plus intensity nose. Lots of dark fruits–black currants and black plums. Moderate oak notes like vanilla and cedar. Overall this smells very Cab-like.

On the palate, those full-bodied Cab-dominant fruits carry through, but a little cherry emerges. Firm, high tannins give this wine a lot of grip and, with the medium-plus acidity, suggest that it has a fair amount of aging still ahead. Long finish plays up the Cab notes with some tobacco joining the black fruits.

2015 Faraona, Napa Valley (42 cases) Suggested Retail $54. A blend of 90% Sangiovese and 10% Cabernet Sauvignon

Medium-plus intensity nose. Much more red fruit character than the 2014 Faraona–cherries and red plums. A subtle smokiness adds a savory element to the herbal notes–like roasted thyme and rosemary.

On the palate, the youthful red fruit take center stage. Medium-plus acidity and ripe, medium-plus tannins hold the full-bodied weight of the fruit very well. Some oak flavors of vanilla and allspice emerge but are less pronounced than the 2014. Moderate finish is lip-smacking with savory herbs returning — definitely my favorite of the two vintages of Faraona.

The Verdict

While the 2015 Faraona had a lot of character now, this wine is only going to get more complex and layered with age.

In many ways, Villa Ragazzi feels like an “Insider’s Wine” that is actually attainable in price. With their minuscule production of fewer than 300 cases a year, so few people will get a chance to try these wines. Even less get a chance to try these wines at their peak.

Some of that scarcity does play into the pricing. In the US, it is easy to walk into any decent wine shop and find tons of Italian Sangiovese and Super Tuscan blends for less. But let’s put this into context.

It wouldn’t be fair to compare Villa Ragazzi’s wines to massed produced Chiantis like Ruffino’s Ducale Oro ($41 with 32,500 cases made) or Gabbiano Chianti Classico Riserva ($22 with 13,900 cases made).

A fairer comparison would be wines made in a more age-worthy style like Isole e Olena’s Cepparello ($90 with 3700 cases made), Felsina’s Fontalloro ($65 with 2500 cases made), Tenuta Sette Ponti’s Crognolo ($40 with 7500 cases made) and Terrabianca’s Campaccio ($36 with 8000 cases made).

Some of these wines are less in price than Villa Ragazzi’s Sangiovese and Faraona. However, none of these come close to such a tiny production. You are also not finding them coming from Napa’s pricey terroir. With their prime Oakville real estate, the Rodenos could turn their entire property over to Cabernet Sauvignon that would certainly fetch much higher prices–especially for a 300 case micro-cuvee.

The fact that they don’t is a testament to Michaela Rodeno’s long history of forging her own path.

The Rodenos could have taken the easy way, selling their land or cranking out more $100+ Napa Cabs. Instead, they followed their passions to innovate and do something different.

It’s that same passion that leads so many people, like my wife, to leave the comforts of a cozy job to dive headfirst into the uncertain, but exciting, world of start-ups. It is also the passion that makes the best stories in wine.

As well as in life.