Tag Archives: L’Ecole 41

WBC18 Day 2 Quick Impressions

Tom Wark (right speaking) of Fermentation Wine Blog and James Forsyth of Vinous/Delectable

Update: Check out my post Exploring the Cascade Valley at WBC18 about the wines featured at the lunch this day as well as my Day 3 overview for more details about the conference.

I’m darting away from the 2018 Wine Bloggers Conference activities to jot down a few quick thoughts from yesterday’s events. To see my thoughts from Day 1 check out my post here as well as my pre-conference worryfest here.

While a lot of those fears ended up unfounded, Day 2 introduced quite a few meaty questions for me to gnaw on.

It seems like an unofficial theme for Day 2 was “Why Are You Blogging?” with the morning panel and keynote speaker prompting a lot of inward reflection. I will admit that this is a question that has been wrangling around my head for a while now and will probably be the source of much rumination on the long drive home tomorrow.

Wine Bloggers vs Wine Influencers (vs The World)

This panel, moderated by Thaddeus Buggs of The Minority Wine Report, featured James Forsyth of Vinous/Delectable, Michael Wangbickler of Balzac Communications and Tom Wark of the Fermentation Wine Blog.

The aim of the panel was to distinguish what may separate a blogger from an influencer as well as how the future of social media and niche apps like Delectable could impact both.

I may write up a fuller review of this panel but there were three big takeaways that I got that really caught my attention.

1.) From Michael Wangbickler

Social media isn’t an alternative to blogging but it is another channel. While its ideal to utilize multiple channels, some are more tailored to certain audiences than others. For instance, Instagram seems to appeal more to image driven and younger generations while Facebook tends to cater to more lifestyle driven and older audiences. Twitter appeals to a diverse demographic that prefers one on one interactions.

Thaddeus Buggs (far left) of the Minority Wine Report and Michael Wangbickler of Balzac Communication (left seated).

Questions for me to explore:

Who is my audience? This is something I will definitely be pondering more. I think I can eliminate the image driven side. I personally don’t view wine as an “image accessory” nor do I write like it is. To me, wine is about enjoyment rather than enhancing status or image.

I feel like my style caters more towards the wine student and general enthusiasts but who knows? Maybe you guys can help me with some thoughts in the comments.

2.) From Tom Wark

If you are going to blog then you should focus on something that you can be the champion of and commit to posting at least once a week, if not more. Don’t be a generalist. Be the go-to person for something.

Questions for me to explore:

What do I want to champion? Or maybe to put it another way, what drives my passion that can fuel a commitment to write steadily about a topic? This is a dozy for me to chomp on because I can’t really say that I have had a focus with this blog at all. I’ve definitely followed more the generalist approach, writing about whatever has tickled my fancy at a particular moment–even dipping my toes into the world of spirits and beer occasionally.

Do I need to hunker down and focus on something? What can I possible be the “go-to person” for? My initial instinct is to focus more on the wine student aspect and write about the info that I have been seeking out for my studies. In some ways that has always been an impetus for me in writing. Wine info is scattered across the internet and books and I initially started writing wine articles for Wikipedia as a way to consolidate and digest that info into one source.

Do I continue that path with things like my Keeping Up With The Joneses of Burgundy series, Bordeaux Futures and expanded research articles on figures like Martin Ray, Bob Betz, W.B. Bridgman, etc?

3.) From James Forysth

Niche apps like Delectable are ways that writers can build credibility and authority with publishing their reviews as well as get useful backlinks.

Questions for me to explore:

Eh? Reviews are something that will probably always have me conflicted. To be 100% brutally honest, I really don’t think anyone should give a flying flip about what I think about a wine. This is also why the idea of being “an influencer” never appealed to me. If you read my review and go out and buy a bottle of wine, you are spending your money and you will be the one drinking the bottle–so really only your opinion should matter.

This is why I very deliberately organize my reviews to have my opinion shoved down to the bottom. For me, the story of the wine and whatever cool or unique details I discover are far more important.

I will share my opinion on the relative value of the wine versus its cost only because I’ve spent probably way too much money on wine and have learned a few lessons the hard way. I say “relative value” because ultimately we each have to decide on our own if a wine is worth paying what the asking price is–like $2600+ for a bottle of Petrus. That’s a decision that I can never make for you–nor should you ever want me to.

The Wines of Rías Baixas

Master Sommelier Chris Tanghe

I was looking forward to this event moderated by Master Sommelier Chris Tanghe. Since I’ve joined the Somm Select Blind 6 subscription, Albarino has been a royal pain in the rear for me to pick out blind. I confuse it so often with several different wines–Oregon Pinot gris, California Viognier, Argentine Torrontes–that I haven’t honed in yet on what’s my blind spot with this variety.

My Albarino issue is probably fodder for a future post but, after trying 8 vastly different examples of the variety from the Spanish wine region of Rías Baixas, I now have at least one razor sharp tell-tale of the variety to look for.

Salinity.

Every single one has this very precise and vivid streak of salinity–even the examples that had a lot of oak influence. While the highly floral and perfume examples will still probably steer me towards Torrontes while the weightier examples will trip up me thinking about Pinot gris or Viognier depending on the fruit profiles, it may ultimately be the salt that leads me home.

Keynote Speaker — Lewis Perdue

Lewis Perdue has a long history in journalism and the wine industry–working for the Washington Post and founding Wine Business Monthly. He currently manages the website Wine Industry Insights which is most prominently known for its daily email News Fetch that is curated by Perdue and Becca Yeamans-Irwin (The Academic Wino).

The bulk of Perdue’s very excellent keynote was about the importance of bloggers building and maintaining trust with their audience. He made the very salient point that admist all the noise of traditional and digital media, ultimately the readers are buying into you and you have to demonstrate that you are worth their time and attention. A big part of that worth is your credibility.

From here Perdue highlighted several pratfalls that befall bloggers who seek out paid promotion opportunities from wineries (are they being upfront with their readers and the Federal Trade Commission?) and noted that the more “the sell” increases in your writings, the less credible you are.

Ultimately each blogger has to answer the question “Why are you blogging?” Are you trying to make money? Trying to inform? Trying to build a reputation?

So….why am I blogging?

I know I’ve very fortunate in that I don’t have to try and scrape together a living from blogging. My wife is a manager in the tech field which safely covers all our bills (especially the wine bills). Listening to Perdue’s keynote as well as comments from the panel earlier and the seminars I took on Day 3 of the Wine Bloggers Conference has only solidified in my mind that I really don’t want to bother at all with influencing/paid promotion junk.

Which probably takes my blog off of a lot of PR and wineries’ radars but oh well. If your winery is really interesting and doing cool stuff like Tablas Creek or Domaine Henri Gouges, I’ll probably find you eventually and be glad to spend my own money on your product.

I know that if it lives up to the hype, I’m going to have a heck of a lot more fun writing about it and telling others than if a winery came knocking on my digital door wanting me to tout some mass-produced Cabernet and Chardonnay.

Frankly if you ever see me writing multiple posts about some bulk brand, dear readers, don’t go and buy the wine. That’s my distress signal. I’ve been kidnap. Send help.

But back to Perdue’s question.

Why am I blogging? I suppose it is to build a reputation and establish credibility. I’ve always been a big believer in the mantra “Show, don’t tell.”

Yes, I’m working on my various certifications and I would like to someday be a Master of Wine but I really don’t want my credibility to rest on some initials. I’d rather get out there into the world and prove my mettle by letting my work speak for itself.

Credibility is extremely important to me which is why I’m an obsessive fact checker and like to litter my posts with frequent links and attributions to other worthwhile sources (something that gets Perdue’s seal of approval). I want to get it right and if I have it wrong, I want to learn where I erred so I can be better the next time.

Live Red Wine Blogging

This was crazy chaotic and I need to hurry up and wrap up this post so I can get to the next round for Whites & Rosé. While I tweeted and Instagram about a few things, the wines that are really worth a more in-depth review I will seek out bottles to purchase for a later post.

Out of the 10 wines I tried, the ones that I will definitely be seeking out are:

In fact, I already bought a bottle! Kind of made it easy with the Mansion Creek tasting room in the Marcus Whitman hotel.

Mansion Creek Cellars 2015 Red Dog — 70% Tinta Cão (hence the name), 28% Cabernet Sauvignon and 2% Grenache-Syrah. Super cool blend and great back story with the Iberian grape varieties.

Stone Hill 2015 Chambourcin — This wine made this Missouri girl super nostalgic but also super impressed. It was fairly early in the tasting event and I was spitting so I can’t blame palate fatigue but I don’t remember Missouri Chambourcin being this tasty.

Tertulia Cellars 2014 The Great Schism — This winery thoroughly impressed me at this past February’s tasting of the Walla Walla Valley Wine Alliance in Seattle. They poured the 2013 release of the Great Schism which ended up being my wine of the event and this 2014 was just as good. If you are a fan of savory and complex Rhones then this winery needs to be on your radar.

Mystery Wine Country Excursion — L’Ecole 41 and Woodward Canyon

Rick Small (left) of Woodward Canyon and Marty Chubb (right) of L’Ecole

I pulled the red ticket and boy did I score with my mystery location being jointly hosted by the crème de la crème of Washington wine. I can’t do the evening justice in a short blurb so I will save my thoughts for a future post.

But I will say that this event was the perfect fulfillment of my original expectation from my pre-conference post of wanting to hear other opinions from non-Washington bloggers about our local wines.

I really enjoyed listening to the perspectives of Las Vegas-based blogger Louisa from The Grape Geeks and Dallas-based Diane and Nathan Roberts of Positive Vines as they enjoyed these benchmark Washington wines.

I eagerly look forward to reading their write-up of the event (as well as Earle Dutton of Equality 365 who was my dining companion) and comparing notes.

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Doubling Down On What’s Been Done Before

Photo taken by self and uploaded to Wikimedia Commons under : CC-BY-SA-3.0

Andy Perdue of Wine Press Northwest says it time for Washington State wine producers to “double down” on Cabernet Sauvignon.

The state needs to focus, he says, much like how Oregon did several decades ago with Pinot noir.

Washington has proved it can grow several wine grape varieties very well, and in some ways this has hurt the industry, because the state hasn’t had a focus. Now, we can align ourselves with other Cab regions, including Bordeaux and Napa Valley. — Andy Perdue, 9/13/18

Now why in the hell would we want to do that?

Napa On My Mind — And The Minds Of Most Consumers

Yes, I know that Cab is still king and there is no doubt that Cabernet Sauvignon sales are still going strong. You can’t fault vineyards for planting Cabernet Sauvignon or wineries for producing it.

But what you can fault is the idea that we should start hoarding all our eggs into one Cab basket–especially a basket that is already dominated by one really large hen.

Look at any “Most Popular” list of American wines and you can easily see a stark theme.

Wine & Spirits Top Restaurant Wines of 2018.

I would definitely be impressed seeing a wine list with Woodward Canyon prominently featured.

Cakebread, Caymus, Chateau Montelena, Corison, Duckhorn, Faust, Frank Family, Heitz, Jordan, Justin, Louis M. Martini, Mount Veeder, Rodney Strong, Sequoia Grove, Silver Oak, St. Francis Winery, Stag’s Leap Wine Cellars, Turnbull–all well known California Cabernet producers. Though, yes, Washington State does get a few nods with Woodward Canyon, L’Ecole 41 and Chateau Ste. Michelle (probably for their Riesling).

The Most Searched-For Cabernet Sauvignon on WineSearcher.com in 2017.

Screaming Eagle, Caymus, Scarecrow, Shafer, Dunn, Robert Mondavi and Silver Oak–all Napa Valley staples with only Penfolds 707 from Australia and Concha y Toro Don Melchor from Chile being outside Cabernets that cracked the list.

Vivino’s Top 20 Cabernet Sauvignon for Cab Day (which was apparently September 3rd)

Pretty much the same Napa-dominated list like the ones above with Quebrada De Macul’s Domus Aurea from Chile, Gramercy Cellars’ Lower East from Washington, Thelema Mountain Vineyards’s The Mint and Springfield Estate’s Whole Berry from South Africa sprinkled in for diversity.

This is not to say that Washington State can’t compete with California–in quality or in price. Lord knows we can and often exceedingly over deliver in both. Many years the state usually leads the pack in percentage of wines produced that receive 90+ scores from critics and often command a sizable chunk of year-end “Top 100” lists.

Photo a compilation of creative commons licensed images uploaded to Wikimedia commons under CC-BY-SA-3.0

Perhaps the Washington State Wine Commission needs to get Steven Spurrier on the phone.

But to the vast majority of American wine buying consumers (particularly of Cabernet Sauvignon) that hardly makes a dent in their Napa-centric worldview. Pretty much since the 1976 Judgment of Paris, Cabernet Sauvignon in the United States has been synonymous with Napa Valley, California.

Of course, I’m not saying that Washington should stop producing its bounty of delicious and highly acclaimed Cabs but why should we double down on chasing a horse that has already left the stable?

The Lessons Of Oregon

To bolster his case, Perdue points to the example of Oregon which has built its brand (quite successfully) on the quality and notoriety of its Pinot noir. It’s no shock that on that same Wine & Spirits Top Restaurant List that Oregon has a healthy showing with Adelsheim Vineyard, Argyle Winery, Cristom Vineyards, Domaine Drouhin Oregon, Elk Cove Vineyards and King Estate representing the state–doubling the amount of wineries that Washington has featured.

Perdue would, presumably, attribute that success to Oregon’s seemingly singular focus on Pinot noir instead of the jack-of-all-trades approach that Washington State has taken in a modern history that is pretty close to the same age.

But what I don’t think Perdue has really taken into consideration is that Oregon started doubling down on Pinot long before Pinot noir was cool.

Photo by Ethan Prater. Uploaded to Wikimedia Commons under CC-BY-2.0

Pinot noir in early veraison at Cristom Vineyards in the Eola-Amity Hills

In his book Oregon Wine Country Stories Kenneth Friedenreich notes that many of Oregon’s early pioneers were thought to be crazy by their neighbors and bankers when they started planting Pinot noir in the Willamette Valley in the 1960s. It wasn’t until the 1980s when French producers like the Drouhin family of Burgundy took notice that the state began getting some attention on the world’s stage.

Even then, Oregon Pinot noir was still a tough sell in the domestic US market.

 

It’s hard to discount the impact that the 2004 film Sideways had on the perception of Pinot noir. As David Adelsheim noted “There were two great grapes of America [Cabernet Sauvignon & Chardonnay], and after ‘Sideways,’ there were three,” with the Oregon wine industry reaping the benefit of sustained sales ever since.

In the game of life, when Oregon wine producers were least expecting it, they rolled a ‘7’. But they could have just as easily crapped out.

Oregon was initially betting on a long shot–not a 2 to 1 favorite like Cabernet Sauvignon. It’s crazy to think that Washington could every get the same kind of payout.

How About Betting On What’s Exciting?

Seriously, if you are not on the Washington Cab Franc train than you are lagging behind my friend!

Earlier this week Sean Sullivan of Seattle Met and Wine Enthusiast published a fantastic list of “The 30 Most Exciting Wines in Washington”.

Now while there are certainly Cabs included on this list–several of which, like Passing Time and Quilceda Creek, I wouldn’t dispute–there are several wines included that are truly, genuinely exciting.

2013 Leonetti Cellar Aglianico Serra Pedace Vineyard Walla Walla Valley

Yes, an Aglianico! From Leonetti!

2015 Spring Valley Vineyard Katherine Corkrum Estate Grown Cabernet Franc Walla Walla Valley

The 2012 vintage of this wine was one of the best wines being poured at the Walla Walla Valley Wine Alliance tasting in Seattle earlier this year.

2017 L’Ecole No. 41 Old Vines Chenin blanc Columbia Valley

I’m no stranger to hollering into the void about the charms and deliciousness of Washington Chenin blanc. I love that L’Ecole is highlighting “Old Vines” on this bottle. It shows that their faith in this wonderful variety isn’t a fly-by-night fancy.

2015 Two Vintners Cinsault Make Haste Yakima Valley

Cinsault has been on my radar since attending the Hospice du Rhone seminar highlighting South African Cinsault. Obviously Washington doesn’t have anywhere close the vine age or experience but Morgan Lee of Two Vintners is an incredibly talented winemaker so it will be fun to see what he could do with the grape.

2016 Savage Grace Côt Malbec Boushey Vineyard Yakima Valley

Michael Savage makes some of my favorite Cabernet Francs from the Two Blondes Vineyard and Copeland Vineyard. The Boushey Vineyard is one of the grand crus of Washington. All perfect ingredients for what is likely a very kick ass wine.

2017 Syncline Winery Picpoul Boushey Vineyard Yakima Valley

If you’re not drinking Picpoul, is it really worth drinking anything?

2012 MTR Productions Memory Found Syrah Walla Walla Valley

This Syrah, made by Matt Reynvaan (of Reynvaan Family Vineyards fame),  is practically treated like a Brunello di Montalcino. It sees two years of oak aging followed by 3 years of bottle aging before release. A fascinating project.

2015 Sleight of Hand Cellars Psychedelic Syrah Stoney Vine Vineyard Walla Walla Valley

Yeah, yeah the Rocks District is technically Oregon. But since the wine consuming public is too myopically focused on Oregon Pinot noir,  Washingtonians can take credit for the insane depth and character that comes out of wines from this area. At the Taste Washington “Washington vs The World Seminar” this was the run away winner at an event that featured heavy hitters like Joseph Phelps Insignia, Lynch-Bages, Sadie Family, Amon-Ra and Duckhorn Merlot.

Lessons of Oregon part II

Another lesson from Oregon that’s often overlooked is the lack of attention given to other grapes grown in the state. This was a takeaway I had from Friedenreich’s Oregon Wine Country Stories that I noted in my review with the fascinating possibilities of the Southern Oregon AVAs like the Umpqua, Rogue and Applegate Valleys or the shared Columbia Gorge AVA up north with Washington.

There are over 50 grape varieties grown in Oregon–yet we really only hear about 1 to 3 of them. Sure the producers in prime Pinot country with blessed vineyards on Jory and Willakenzie soils, have a good gig right now. But the countless small wineries in other areas of the state trying to promote and sell their non-Pinot wines are facing an uphill battle.

Now What?

Does Washington State really want to  be associated with just one grape variety? With more than 70 different grape varieties, why limit ourselves?

As a Washington wine lover that adores the bounty and bevy of fantastic wines like Viognier that can compete with great Condrieu, geeky Siegerrebe and Pinot noir from the Puget Sound, Counoise rosé that echoes the grape’s Châteauneuf-du-Pape heritage and robust Malbecs that gets your mouth watering with their savory, spicy complexity, I vote no.

If are going to double down on anything then we should double down on what makes Washington, Washington.

We’re the Meryl Streep and Daniel Day-Lewis of the American wine industry. We can do it all and we can do it very, very well.

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60 Second Wine Review — Beresan Carmenere

A few quick thoughts on the 2013 Beresan Carménère from Walla Walla.

The Geekery

Beresan was founded by Tom Waliser, the vineyard manager for Pepper Bridge and Seven Hills East Vineyard. In 1997, Waliser planted 18 acres of the Yellow Jacket and Waliser Vineyards in the stony soils west of Milton-Freewater on the Oregon side of Walla Walla.

Paul Gregutt notes, in Washington Wines, that after Christophe Baron of Cayuse, Waliser was one of the first growers to seriously plant in what is now known as the Rocks District.

A winery was started in 2001 and today Beresan produces around 3000 cases of wine from about 27 acres of vineyards. Tom Glase, a former assistant winemaker at L’Ecole 41, does the winemaking for Beresan in addition to the wines of Balboa–which merged with Beresan in 2017.

The Carménère is sourced from the Summit View Vineyard that is part of the Premiere Vineyards group that includes Pepper Bridge, Seven Hills, Stone Valley, Candy Mountain and Mirage vineyards. First planted in 2009, Summit View is perched at an elevation of 1200 feet overlooking Seven Hills Vineyard. It is also managed by Waliser.

As I noted in Walla Walla Musings, The Figgins family of Leonetti are believed to be the first Washington producers to grow Carménère, planting cuttings sourced from Guenoc winery out of Lake County, California in their Mill Creek Upland vineyard in 1997.

The Wine

Medium intensity nose. A mix of dark fruits that aren’t very defined and black pepper spice.

Photo by Bryanwake. Released on Wikimedia Commons under  PD-user

The black pepper notes adds interest to this wine.


On the palate, those dark fruits get a little more defined as blackberry and blueberry. Some savory meatiness joins the pepper spice. Medium acidity and medium tannins contribute to a soft and silky mouthfeel. Moderate length finish.

The Verdict

At $30-35, you are unquestionably paying a premium for the novelty of Washington Carménère–as well as the premium Walla Walla vineyard sourcing.

This 2013 Beresan Carménère is certainly well made and giving pleasure but I can’t discount that there are Chilean Carménères and other Walla Walla reds that offer better value.

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60 Second Wine Review– L’Ecole Seven Hills Syrah

A few quick thoughts on the 2013 L’Ecole 41 Syrah from the Seven Hills Vineyard in Walla Walla.

The Geekery

L’Ecole 41 was founded in Walla Walla by Jean and Baker Ferguson in 1983 with their daughter, Megan, and her husband Marty Clubb running the winery today. It was the third winery opened in Walla Walla after Leonetti and Woodward Canyon.

In Washington Wines and Wineries, Paul Gregutt describes L’Ecole as “… one of the most important [Washington wineries], for its history, its vineyards, its forward-thinking owners, and most of all, its wines.”

L’Ecole has been producing wine from the Seven Hills Vineyard since 1993 and now owns 170 acres in the eastern part of the vineyard in partnership with Leonetti Cellar and Pepper Bridge Winery. The other half of Seven Hills is owned by The Crimson Wine Group, owners of Seven Hills Winery, Double Canyon, Seghesio, Archery Summit, Pine Ridge and Chamisal.

Known as Seven Hills East, the vineyard is sustainably farmed and managed by Sadie Drury. Prior to taking over the vineyard, Drury was previously the assistant vineyard manager at Ciel du Cheval on Red Mountain.

The 2013 Syrah is 100% varietal with 20% of the grapes being fermented as whole clusters with the stems. The wine spent 18 months aging in 40% new oak with around 1,040 cases produced.

The Wine

Photo by Fir0002. Released on Wikimedia Commons under CC-BY-SA-3.0-migrated

Nice dark blackberry notes emerge on the palate with this wine.

Medium intensity nose with a mix of dark and red berry fruits. The fruit is present but not very defined. Some noticeable oak spice and smokiness.

The darker berry fruits carry through to the palate more than the red. They become more defined as blackberry and cassis. There is also a savory, smokey meaty element that emerges that is heighten by the medium-plus acidity. Very mouthwatering. The medium-plus tannins that have a grippy edge to them and balances the medium-bodied weight of the wine.

The Verdict

At $30-35, this is a big quality jump up from the regular L’Ecole Columbia Valley Syrah ($25). It’s definitely worth the splurge.

Though certainly New World in style, there is an elegance in the savory, meaty notes and juicy acidity that gives it charm.

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