Archive for: October, 2018

60 Second Wine Review — La Vostra Prosecco

A few quick thoughts on the La Vostra Prosecco from the Friuli-Venezia Giulia.

The Geekery

La Vostra Prosecco

La Vostra is made by Cantina Vini La Delizia, a co-operative of growers based in the Friuli region of northeast Italy.

Founded in 1931, the co-operative began with 70 growers but has grown over the years to include 500 growers farming 2000 ha (4942 acres) of vines mostly in the Friuli Grave and Prosecco DOCs. Wine is produced under both the La Delizia name and other associated labels like Naonis, Sass Ter, Vigneti and La Vostra.

The co-op has been producing sparkling wine since 1981. More than 65% of the winery’s production is exported with the United States, Western Europe, Canada, Russia, China and the Baltic region being the largest markets.

Technical details about the La Vostra Prosecco are scarce. Much of the Friuli-Venezia Giulia falls within the large Prosecco DOC. Like DOCG Prosecco from Conegliano and Valdobbiadene, this wine must be at least 85% Glera with up to 15% of other grapes such as Pinot grigio, Pinot bianco, Bianchetta, Perera, Verdiso and Chardonnay permitted.

Considering that La Delizia makes several bottlings of Pinot grigio and Chardonnay (including a frizzante Chardonnay), it is possible that some of these other grapes are utilized.

The Wine

Photo by Axel Kristinsson from Reykjavík, Iceland. Uploaded to Wikimedia Commons under CC-BY-2.0

The apple blossom notes on this wine jump out.

Medium-plus intensity nose. Very floral and citrus driven with also a little bit of apple blossoms.

On the palate, more apple than citrus notes carry through. There is a tad of sweetness so this is probably an extra-dry style like LaMarca and Ruffino. Well balanced by the smooth bubbles which don’t stray into the coarse, aggressive frothiness that can plague many Proseccos. Lively medium-plus acidity also helps with the balance and contributes to a feather light body. Moderate length finish brings back the floral notes.

The Verdict

At $7-10, this is a pretty solid, easy drinking Prosecco. It certainly won’t wow you with complexity. However, it will do the trick for a simple sipper or something to mix with cocktails and mimosas.

Subscribe to Spitbucket

New posts sent to your email!

Bordeaux Futures 2017 — Gruaud-Larose, Lagrange, Ducru-Beaucaillou, La Croix Ducru-Beaucaillou

It’s been a few months since we’ve visited the 2017 Bordeaux futures campaign. Travel played a big role in that gap but my wallet also needed a bit of a break as well. But we’re going to return now and head to St. Julien to look at the offers for the 2nd Growths Gruaud Larose and Ducru-Beaucaillou, the third growth Chateau Lagrange and the second wine of Ducru-Beaucaillou.

If you want to catch up, a good place to start is with our first Bordeaux Futures 2017 post covering the offers of Palmer, Valandraud, Fombrauge and Haut-Batailley. There I also lay out my general outlook and philosophy on buying futures for this vintage.

You can also check out the links at the bottom to see what other offers have been previously reviewed in this series.

Ch. Gruaud-Larose (St. Julien)

Some Geekery:
Bottles of Chateau Gruaud Larose in Bordeaux

Bottles of 1815 Ch. Gruaud Larose resting in the cellars of the St. Julien estate

The reputation of Gruard-Larose dates back to the early 18th century when it was owned by a French knight, Joseph Stanislas Gruaud. In the 1750s, two of his descendants, a priest and a magistrate took control. The brothers purchased adjoining parcels, enlarging the estate to 116 ha (287 acres), and established a reputation for high quality.

Clive Coates notes in his work Grand Vins, that during this time the wines of Fond Bedeau (as it was known then) fetched some of the highest prices in St. Julien and was only behind the four First Growths in reputation.

Coates also notes the eccentricity of the magistrate Gruaud who eventually assumed control of the estate. He constructed a large tower, a replica of which is still in use today, in the vineyard so he could keep eye on his workers.

At the end of each harvest, he would also raise a flag up on the tower indicating the nationality of buyers who he thought would most appreciate the style of the vintage. If the wines were full-bodied and firm in structure, he would raise a British flag. For vintages that were more soft and easy drinking, he would raise a German flag. If the style of the year fell somewhere in the middle, then the magistrate would raise a Dutch flag.

The Establishment and Break Up of Gruaud-Larose

When the magistrate passed in 1778, the property was inherited by his daughter and son-in-law, Joseph Sebastian de La Rose. The new estate was christened Ch. Gruaud-Larose. As Lieutenant-Governor of the Province of Guyenne, M. Larose was able to get his wines served at numerous public events held by the nobility prior to the outbreak of the French Revolution. These events featured not only Gruaud-Larose but also those of his Haut-Medoc estate Ch. Larose-Trintaudon located outside the borders of Pauillac and Saint Laurent. Several cases of Gruaud-Larose also made their way to the nascent United States.

Following the outbreak of the French Revolution and the financial difficulties of the Napoleonic era, the descendants of Larose had to put the estate up for auction in 1812. It was purchased by a consortium of individuals who included the Baron Jean Auguste Sarget. Eventually disagreements with Baron Sarget and the heirs of the other owners led to a splitting of the estate in 1867. From then until 1935 when the Cordier family reunited the property, there were two Gruaud-Larose wines–Ch. Gruaud-Larose-Sarget and Ch. Gruaud Larose-Bethmann (later Ch. Gruaud Larose Faure).

The Cordier family maintained ownership of the property, along with the 4th Growth Ch. Talbot, the 5th Growth Ch. Cantemerle, Ch. Meyney in St. Estephe, Clos des Jacobins in Saint Emilion and Ch. Lafaurie-Peyraguey, for several decades until selling it to the Suez Banking Group in 1985. Gruaud-Larose went through a succession of owners until 1997 when it was purchased by the Merlaut family of the Taillan Group.

Ch. Gruaud-Larose Today
Chateau Gruaud Larose

Outside the chateau of Gruaud-Larose

Today it is part of a portfolio that includes the 3rd Growth Margaux estate of Ch. Ferriere, the 5th Growth Ch. Haut-Bages-Liberal in Pauillac, Ch. Chasse-Spleen, Ch. Citran and Ch. La Gurgue. It is unique among the 1855 classified estate in that the vineyards are relatively the same as they were when the estate was first classified.

Most of the estate is one large block of vines between Branaire-Ducru and Ch. Lagrange with another segment separated from the commune of Cussac and the Haut-Medoc estate of Ch. Lanessan by a stream. Compared to other estates in the Medoc, Gruaud-Larose tends to have a significant amount of clay in the soil (particularly in the parcels close to Lanessan). However, plantings in recent years has focused on increasing the amount of Cabernet Sauvignon and pulling up parcels of Merlot and Cabernet Franc.

The vineyards are farmed organically with several of the parcels farmed biodynamically. Around 18,000 cases a year are produced with some fruit being declassified to the estate’s second wine Sarget Larose.

The 2017 vintage is a blend of 67% Cabernet Sauvignon, 31.5% Merlot and 1.5% Cabernet Franc.

Critic Scores:

92-94 Wine Enthusiast (WE), 91-94 Wine Spectator (WS), 92-93 James Suckling (JS), 90-92 Vinous Media (VM), 90-92 Jeb Dunnick (JD)

Sample Review:

The 2017 Gruaud Larose is pliant, deep and quite expressive, while staying light on its feet. In 2017, Gruaud is a wine of precision and nuance rather than volume. There is lovely persistence and nuance in the glass. Even so, I can’t help thinking there is quite a bit of unrealized potential here. All of the wine was fermented in oak vats, with slightly higher than normal temperatures for the Cabernets. — Antonio Galloni, Vinous Media

Offers:

Wine Searcher 2017 Average: $73
JJ Buckley: No offers yet.
Vinfolio: No offers yet.
Spectrum Wine Auctions: No offers yet.
Total Wine: $74.97 (no shipping with wines sent to local Total Wine store for pick up)
K&L: $69.99 + shipping (no shipping if picked up at 1 of 3 K & L locations in California)

Previous Vintages:

2016 Wine Searcher Ave: $85 Average Critic Score: 92 points
2015 Wine Searcher Ave: $83 Average Critic Score: 93 points
2014 Wine Searcher Ave: $71 Average Critic Score: 92 points
2013 Wine Searcher Ave: $68 Average Critic Score: 89 points

Buy or Pass?

A lot of wine experts feel that Gruaud-Larose turned a corner after the 2009 vintages. While notoriously inconsistent and noted for wines that were often quite awkward and austere in their youth, the thinking was that this new era of Gruaud-Larose would bring the estate back to the some of the glory that originally earned it a 2nd Growth classification.

After visiting the estate in 2016 and tasting several of its recent releases at Union des Grands Crus de Bordeaux tastings, I do think the estate has got the consistent quality part down pat. But I’m skeptical that the “awkwardness” and austerity of youth is gone. These wines are still remarkably tannic and well-structured. They are certainly built for the long haul which makes them a good investment for cellar-worthy vintages.

But for vintages like 2017 where I have an eye for more early-drinking styles, this is not an estate I have on my radar. Pass.

Ch. Lagrange (St. Julien)

Some Geekery:
Winery of Ch. Lagrange

The cuvier of Ch. Lagrange

The estate that is now known as Ch. Lagrange dates back to the Middle Ages when it was known as Maison Noble de Lagrange Monteil. Wine production has taken place since at least the 1630s when it was owned by Jean de Cours, the Sire de Paulliac, who acquired the estate by marrying Marguerite de Vivien.

In the 18th century, it came under the ownership of the Baron de Brane who also owned Brane Cantenac and Mouton Brane (later Mouton-Rothschild). At this time the wines were sold as Baron St. Julien.

During the French Revolution and into the Napoleonic era, the estate was owned by Jean-Valère Cabarrus who eventually became Napoleon’s Finance Minister to Spain. Cabarrus daughter, Thérèse, was notable for saving many nobles from facing the guillotine during the Revolution and being the lover of Jules Ouvard who owned both Clos Vougeot and Domaine de la Romanee-Conti.

The next couple centuries saw a succession of ownership changes including a time in the care of John Lewis Brown who owned Ch. Cantenac Brown in Margaux and Ch. Brown in Pessac-Leognan. For most of the 20th century, Lagrange was owned by the Cendoya family from the Basque region of Spain. Financial difficulties during that period caused the Cendoyas to have sell off parcels of vineyards including several hectares used by Henri Martin to found Chateau Gloria. In 1970, the Borie family of Ch. Ducru-Beaucaillou purchased 32 ha (79 acres) with a good chunk of that eventually becoming the estate Ch. Lalande-Borie.

Stephen Brook notes in The Complete Bordeaux that by the time the Japanese whiskey firm Suntory purchased the estate in 1983, it had shrunk from 120 ha (297 acres) to just 57 ha (141 acres) with under half the vines being Merlot.

Ch. Lagrange Today
Chateau Lagrange in Bordeaux

Visiting Ch. Lagrange in St. Julien.

Upon their acquisition of Lagrange, Suntory began investing millions into renovations in the vineyard and winery. Marcel Ducasse was brought on to manage the estate with Emile Peynaud and Michel Delon consulting.

Suntory and Ducasse initiated what Clive Coates called “a Renaissance” at Lagrange and noted that Suntory was uniquely qualified to help the 3rd Growth estate reclaim its standings. In addition to the vast capital from their whiskey empire (which now includes Jim Beam), Suntory is the largest importer and distributor of French wine in Japan. They also have owned a vineyard at the base of Mt. Fuji for many decades, the Yamanashi Vineyard, producing wine under the label of Ch. Lion. Suntory’s head enologist, Kenji Suzuta, spent time at Lagrange assisting Ducasse.

Ducasse introduced sustainable viticulture to Lagrange with many parcels farmed organically. He also began an extremely selective sorting regiment in the vineyard and the winery which necessitated the creation of a second wine, Les Fief de Lagrange, in 1985.

Stephen Brook notes that the strict selection process continued even after Ducasse successfully rehabbed Lagrange’s image and through his retirement in 2007. Today, under the direction of Bruno Eynard, many top quality parcels of Lagrange are still declassified down to the second wine, making Les Fief de Lagrange a top value in Bordeaux.

Today Lagrange produces around 60,000 cases of the Grand Vin each year.

The 2017 vintage is a blend of 78% Cabernet Sauvignon, 18% Merlot and 4% Petit Verdot.

Critic Scores:

92-93 JS, 89-92 WS, 89-92 VM, 89-91 Wine Advocate (WA), 91-93 JD

Sample Review:

The 2017 Château Lagrange is certainly a success in the vintage. Possessing a great nose of crème de cassis, violets, and spicy oak, it hits the palate with medium to full-bodied richness, a terrific mid-palate, present tannin, but a sexy, forward, charming style that’s already hard to resist. It should keep for two decades or more. — Jeb Dunnuck, JebDunnuck.com

Offers:

Wine Searcher 2017 Average: $46
JJ Buckley: No offers yet.
Vinfolio: No offers yet.
Spectrum Wine Auctions: No offers yet.
Total Wine: $44.97
K&L: No offers yet.

Previous Vintages:

2016 Wine Searcher Ave: $55 Average Critic Score: 92 points
2015 Wine Searcher Ave: $51 Average Critic Score: 91
2014 Wine Searcher Ave: $48 Average Critic Score: 91 points
2013 Wine Searcher Ave: $43 Average Critic Score: 89 points

Buy or Pass?

This 2009 Les Fiefs de Lagrange was outrageously delicious. I would put it on par with many 3rd Growths by itself in the $50-60 range.

This was another estate that I had the opportunity to visit in 2016. While I was a little underwhelmed with the 2012 Lagrange they poured, I was blown away by how scrumptiously delicious the 2009 Les Fief de Lagrange (Wine Searcher Ave $45) was. However, I don’t want to judge the Grand Vin too harshly on a youthful showing from an average vintage (especially compared to the more superior 2009 vintage).

But with that track record, I am going to be cautious. There is definitely value in the 2017 offering being priced less than the 2014-2016 vintages so I can’t blame anyone for pulling the trigger. I’m still going to take a “wait and see” approach. It’s unlikely that the price will jump dramatically so I’m okay with give it a Pass for now.

Ch. Ducru-Beaucaillou (St. Julien)

Some Geekery:

Clive Coates notes that Ducru-Beaucaillou was originally known as Maucaillou (bad stones) because of how difficult the stoney soil was to work with. Once the quality of the wine from the vineyard began garnering attention in the 1700s, the name gradually changed to Beaucaillou (beautiful stones).

The “Ducru” part of the name came in 1795 when Bertrand Ducru purchased the estate and commissioned the famous Parisian architect, Paul Abadie, to design the chateau. His descendants would later sell Ducru-Beaucaillou in 1866 to Lucie Caroline Dassier, wife of the notable Bordeaux merchant Nathaniel Johnston. Johnston unsuccessfully tried to change the name to just Beaucaillou but by this point the name, and its 2nd Growth classification, had solidified itself in the market.

It was during this time at Ducru-Beaucaillou when vineyard manager Ernest David accidentally stumbled upon the recipe for the famous “Bordeaux mixture“. According to Coates, David was looking to thwart thieves who were snatching grapes from the vineyard by painting the vines closest to the road with an organic blue-green mixture of copper sulfate and lime.

Neighboring growers and professors from the University of Bordeaux noticed that these treated vines did not get infected by powdery or downey mildew and convinced David to conduct more trials. Cautious about adverse effects on the Ducru vines, the trials that eventually confirmed the efficacy of the Bordeaux Mixture were conducted at another property of the Johnston family–the 5th Growth Ch. Dauzac in Margaux.

Ducru-Beaucaillou Today
Photo by Megan Mallen. Uploaded to Wikimedia commons under CC-BY-2.0

Bruno Borie of Ducru-Beaucaillou

In 1941, the estate was purchased by the Borie family who still own the property today. In addition to Ducru, the family owns the 5th Growth Pauillac estates of Grand Puy Lacoste and Haut Batailley. These estates are managed by Francois Xavier Borie with his brother, Bruno, managing Ducru-Beaucaillou.

From 1986 to 1995, the estate was plagued with systematic cork taint issues that required significant investment to eradicate. Many of the bottles from this period had to be recorked with those demonostrating noticeable TCA destroyed.

Beginning in the late 20th century, production of the Grand Vin at Ducru started decreasing from a high point of 20,000 to 25,000 cases in the early 1980s to around 9,000 to 11,000 cases today.

Since 2010, Virginie Sallette has been the technical director working with long time cellar master René Lusseau.

The 2017 vintage is a blend of 90% Cabernet Sauvignon and 10% Merlot. Due to more severe selection in this vintage, there is estimated to only be around 7500 cases produced for 2017.

Critic Scores:

97-98 JS, 95-97 WA, 94-96 WE, 93-96 WS, 93-96 VM, 96-98 Jeff Leve (JL), 94-96 JD

Sample Review:

There was no frost at Ducru-Beaucaillou in 2017 due to its proximity to the estuary. This barrel sample comes from the final blend, which was made in early 2018. Composed of 90% Cabernet Sauvignon and 10% Merlot and sporting a deep garnet-purple color, the 2017 Ducru-Beaucaillou is intensely scented of blackcurrant cordial, blackberries and lavender with hints of crushed rocks, iron ore, rose hips and Provence herbs plus touches of wood smoke and sandalwood. Medium-bodied, very firm and grainy in the mouth, it possesses lovely freshness, lifting the intense flavors, finishing long and minerally. Sporting an incredible core of muscular mid-palate fruit, this wine should age incredibly. — Lisa Perrotti-Brown, Robert Parker’s Wine Advocate

Offers:

Wine Searcher 2017 Average: $169
JJ Buckley: $167.94 + shipping (no shipping if picked up at Oakland location)
Vinfolio: $175 + shipping
Spectrum Wine Auctions: No offers yet.
Total Wine: $169.97
K&L: $169.99 + shipping

Previous Vintages:

2016 Wine Searcher Ave: $206 Average Critic Score: 95 points
2015 Wine Searcher Ave: $199 Average Critic Score: 95 points
2014 Wine Searcher Ave: $151 Average Critic Score: 95 points
2013 Wine Searcher Ave: $126 Average Critic Score: 92 points

Buy or Pass?

While Ducru is a wine that I never want to open up too young, it’s virtually an automatic buy for me every year. Just stellar stuff that’s usually worth bending my financial discipline a bit for. While the 2017 is priced a little above the 2014, the reduced yields and supply likely played a significant role.

It’s still well below 2015 & 2016 levels and is a wine that I can see jumping $20-25 higher when it hits the market. That makes its a justifiable Buy for at least a bottle or two.

La Croix Ducru-Beaucaillou (St. Julien)

Some Geekery:

La Croix is the second wine of Ducru-Beaucaillou that was first introduced in 1995. Since 2005, the wine has been produced from dedicated plots located near Ch. Talbot instead of just declassified fruit from the Grand Vin.

Starting with a limited release in 2009 and with all bottlings since 2010, the labels have been designed by Jade Jagger, daughter of rock star Mick Jagger.

The 2017 vintage is a blend of 58% Merlot, 39% Cabernet Sauvignon and 3% Petit Verdot.

Critic Scores:

92-94 WE, 92-93 JS, 90-93 VM, 89-92 WS, 89-91 WA, 90-92 JD

Sample Review:

The Merlot here is grown on sandy-gravel soils and brings both freshness and structure. There’s good balance, plush autumnal berry fruits and lovely spice, supported by well placed, delicate tannins. It’s a clear Médoc twist on the varietal, even though this is a little lusher and more approachable than in recent years where Cabernet Sauvignon has been higher in the blend – last year it was at 66%, but vintage conditions in 2017 affected some of the crop. It’s a little different in expression from 2016, but is an extremely high quality, great drinking wine. (91 points) — Jane Anson, Decanter

Offers:

Wine Searcher 2017 Average: $45
JJ Buckley: No offers yet
Vinfolio: No offers yet.
Spectrum Wine Auctions: No offers yet.
Total Wine: $44.97
K&L: No offers yet.

Previous Vintages:

2016 Wine Searcher Ave: $56 Average Critic Score: 92 points
2015 Wine Searcher Ave: $58 Average Critic Score: 92 points
2014 Wine Searcher Ave: $50 Average Critic Score: 91 points
2013 Wine Searcher Ave: $35 Average Critic Score: 90 points

Buy or Pass?

My affinity for Ducru certainly extends to its second wine which I often buy. A bit unusual in being a Merlot-dominant Medoc in this vintage, I find that these Merlot heavy blends usually fall picture perfect into the role of “Cellar Defender” that I’m seeking in years like 2017.

The pedigree, coupled with solid pricing under 2013-2016 vintages makes this a good Buy for me.

More Posts About the 2017 Bordeaux Futures Campaign

Why I Buy Bordeaux Futures

*Bordeaux Futures 2017 — Langoa Barton, La Lagune, Barde-Haut, Branaire-Ducru

*Bordeaux Futures 2017 — Pape Clément, Ormes de Pez, Marquis d’Alesme, Malartic-Lagraviere

*Bordeaux Futures 2017 — Lynch-Bages, d’Armailhac, Clerc-Milon and Duhart-Milon

*Bordeaux Futures 2017 — Clos de l’Oratoire, Monbousquet, Quinault l’Enclos, Fonplegade

*Bordeaux Futures 2017 — Cos d’Estournel, Les Pagodes des Cos, Phélan Ségur, Calon-Segur

*Bordeaux Futures 2017 — Clinet, Clos L’Eglise, L’Evangile, Nenin

*Bordeaux Futures 2017 — Malescot-St.-Exupéry, Prieuré-Lichine, Lascombes, Cantenac-Brown

*Bordeaux Futures 2017 — Domaine de Chevalier, Larrivet Haut-Brion, Les Carmes Haut-Brion, Smith Haut Lafitte

*Bordeaux Futures 2017 — Beychevelle, Talbot, Clos du Marquis, Gloria

*Bordeaux Futures 2017 — Beau-Séjour Bécot, Canon-la-Gaffelière, Canon, La Dominique

*Bordeaux Futures 2017 — Carruades de Lafite, Pedesclaux, Pichon Lalande, Reserve de la Comtesse de Lalande

*Bordeaux Futures 2017 — Vieux Chateau Certan, La Conseillante, La Violette, L’Eglise Clinet

*Bordeaux Futures 2017 — Montrose, La Dame de Montrose, Cantemerle, d’Aiguilhe

*Bordeaux Futures 2017 — Clos Fourtet, Larcis Ducasse, Pavie Macquin, Beauséjour Duffau-Lagarrosse

*Bordeaux Futures 2017 — Kirwan, d’Issan, Brane-Cantenac, Giscours

Subscribe to Spitbucket

New posts sent to your email!

Geek Notes 10/28/2018 — New Wine Books for November

Let’s take a look at some new wine books coming out next month that are worth geeking out over.

Feel free to also take a gander at the titles profiled in previous months’ Geek Notes for October, September and August. With the holidays approaching, it’s never too early get ideas for great gifts.

Age Gets Better with Wine Third Edition by Richard Baxter. (Hardcover release November 1st, 2018)

Richard Baxter is a plastic surgeon who wrote his first edition of Age Gets Better with Wine back in, honestly, I don’t know.

The oldest date for the 1st edition I could find was in 2007 yet somehow the 2nd edition came out in 2002. My best guess is that the two years were probably switched by Amazon. However, the Google eBooks copy of the 2nd edition dates to 2009. So who knows?

Regardless, quite a bit has changed in our scientific understanding of wine so this 2018 revision will likely have a lot of new material.

This books intrigues me because of the objective approach it appears to take on the many conflicting studies about the role of wine and health. I’ve not had a chance to read either of the two previous editions but I think I’m going to pull the trigger on this one. Blogger Joey Casco of TheWineStalker.net had a great review of the second edition. Describing it as “a wine-science-history geek’s wet dream”, he posted a 2 minute review of the 2nd edition back in 2016.

What Makes a Wine Worth Drinking: In Praise of the Sublime by Terry Theise. (Hardcover release November 6th, 2018)

Terry Theise is a phenomenal importer who has played a huge role in introducing Americans to the exciting world of Grower Champagne. Additionally, he’s done much to bring attention to the high quality production of small family estates in Germany and Austria.

If you want to learn more about his story, Levi Dalton of I’ll Drink To That! podcast had a fantastic interview with Theise back in 2015 (1:50:22 length).

Pierre Gerbais, a fantastic grower Champagne from the Côte des Bar. The fact that we can find a lot of these gems more easily in the US is because of the efforts of Terry Theise.

Theise’s previous work, Reading between the Wines, was a mix of manifesto and anthology taken from his years of writings for his import catalogs. Now part of the Skurnik portfolio, Theise still regularly writes about vintage years, producer profiles and numerous (often humorous) rants about the world of wine.

Frequently in his writings, Theise expounds on the question that is the title of his current release What Makes a Wine Worth Drinking? What makes a bottle of wine worth the money to procure and the time spent cellaring and savoring? What makes anything worth putting into your body or sharing as part of a moment with loved ones?

Rarely do wine drinkers really stop to think about the answers to those questions. I suspect that Theise’s book will give a lot of food for thought and be a great read.

Good, Better, Best Wines, 2nd Edition: A No-nonsense Guide to Popular Wines by Carolyn Evans Hammond. (Paperback release November 13th, 2018)

This is the updated edition to Hammond’s 2010 release that dived into the world of mass-produced bulk brands and supermarket wines. With the link to the first edition, you can “look inside” and get an idea about her approach and the type of wines being reviewed.

In many ways, I applaud her snob-free approach but I do wonder what audience she is aiming for? Many of the folks who buy the Lindeman’s, Kendall Jackson, Fetzer and Sutter Home wines she reviews aren’t necessarily the folks who purchase wine guides.

While Constellation Brands’ famous Project Genome study of wine buyers found that nearly 1/5th of wine consumers felt “overwhelmed”, these folks were far more likely to seek info on the spot at a retail store versus searching the internet or seeking out a published wine guide.

Likewise, the near third of consumers who fall into the combined categories of “Traditionalists” and “Satisfied Sippers” are already buying their favorite mass produced wines being profiled here. It doesn’t seem likely that one writer’s opinion that Bulk Brand X is slightly better than Bulk Brand Y will sway many people.

Perhaps the 20% of Image Seekers and 12% of Enthusiasts who are more inclined to look at wine guides will be tempted but often these segments of consumers either eventually settle into “Traditionalists” and “Satisfied Sippers” or move beyond the $15 & under category this book focuses on.

Good, Better and Less Snobby
Photo by Robbie Belmonte. Uploaded to Wikimedia Commons under CC-BY-2.0

You may not like them or drink them but there is no denying that Gallo has done a masterful job of marketing and selling Barefoot Wines.

However, I do see this book being a huge benefit to students pursuing certifications such as the WSET Diploma level which focuses on the business of wine in Unit 1. Often these students need a bit of an “anti-snobbery” jolt to realize that the vast majority of wine drinkers don’t drink the same kind of wines we do.

In our rush to dismiss these wines, we often forget that there are reasons why things like Barefoot, Franzia and Apothic are top selling brands in the US.

I get it. They’re not my cup of tea either and I don’t vaguely hide my personal sentiments about them much on this blog.

But I do seek to understand them. This is why I give wines like Mamamanago, Apothic Brew, Capriccio and the like, just as much research and effort to figure them out as I do for Petrus and Cristal.

I see value in reading Carolyn Evans Hammond’s Good, Better, Best Wines as a window into the world of the “Traditionalists” and “Satisfied Sippers” and what they are drinking. While I don’t think anyone will ever quite cracked the code of how to convince these drinkers to “trade out”, much less “trade up”, we’ll never come close if we don’t first understand where they’re starting from.

Wine Reads: A Literary Anthology of Wine Writing edited by Jay McInerney. (Hardcover release November 13th, 2018)

I started geeking out over this book back in August when I was profiling Amira K. Makansi’s Literary Libations: What to Drink with What You Read.

Though he is the editor for this anthology, Jay McInerney has written several thoroughly entertaining wine books like Bacchus and Me: Adventures in the Wine Cellar, A Hedonist in the Cellar: Adventures in Wine and The Juice: Vinous Veritas–not to mention several other highly acclaimed works outside of wine.

He does contribute a chapter to Wine Reads which includes over 20 pieces of fiction and non-fiction writings about wine. Other writers in the work includes Rex Pickett (of Sideways fame), A. J. Liebling of The New Yorker, an excerpt from Kermit Lynch’s Adventures on the Wine Route, Jancis Robinson and more.

Just like with Makansi’s book, I can see this being the perfect companion for long flights or train rides.

Subscribe to Spitbucket

New posts sent to your email!

60 Second Wine Review — Erath Pinot noir Rosé

A few quick thoughts on the 2017 Erath Pinot noir rosé from Oregon.

The Geekery

Erath Pinot noir rose wine

Dick Erath founded his eponymous winery in 1968 with the purchase of vineyard land in the Chehalem Mountains. Sourcing fruit from the Dundee Hills as well, he released his first 216 cases of commercial wine in 1972.

An engineer by training, Kenneth Friedenreich notes in Oregon Wine Country Stories that it was the “left to right brain relay” of winemaking that appealed to Erath. Planting dozens of different grape varieties to see what would grow in the nascent Willamette soils, Erath found he could test and experiment while indulging in the creativity of wine production.

In 2006, Erath sold the winery to Ste. Michelle Wine Estates where today it is part of a portfolio of brands that includes 14 Hands, Columbia Crest, Red Diamond, Snoqualmie and Stag’s Leap Wine Cellars among many others.

The current winemaker for Erath is Gary Horner who previously worked at Bethel Heights, Witness Tree Vineyard, Washington Hills Cellars (now part of Precept), Avatar Partners in Napa Valley and Benton-Lane Winery before joining Erath in 2003.

The 2017 Pinot noir rosé is 100% Pinot noir from fruit sourced throughout the state. The wine was made using the short maceration method of brief skin contact with 16,600 cases produced.

The Wine

Photo by Picasa 2.0 AutoCCD . Uploaded to Wikimedia Commons under CC-BY-SA-2.5

Simple strawberry notes characterize this wine.

Medium intensity nose. A mix of red strawberry fruit, white peach and vague floral notes. A little sweet smelling.

However, on the palate the rosé comes across as dry with medium-plus acidity. Light bodied fruit carries through more strawberry than the peach. Short finish ends on the fruit.

The Verdict

At $12-15, this Pinot noir rosé is decent but definitely not anything that would particularly wow you. It’s best role was probably as a simple summer time patio sipper.

However, as we enter the cooler fall and winter seasons where rosés need more “umph” of depth to hold up to heartier food pairings, I fret that this Erath may be too light to get the job done.

Subscribe to Spitbucket

New posts sent to your email!

Race From The Bottom — How Should Wine Regions Break Into New Markets?

This morning wine writer Jamie Goode offered some sage advice to wine regions across the globe.

I’m not sure what prompted this particular dictum but reading it reminded me of Brand Australia’s wine marketing woes. People got so use to seeing cheap, cheerful “critter wine” flooding the market from down under that the idea of Australia making premium, high-quality wine almost became a non-entity.

Which kind of puts a damper on the 2400+ Australian wineries not named Yellow Tail, Jacob’s Creek, Lindeman, Black Opal or Wolf Blass, doesn’t it?

In the huge shadow of the “Yellow Tail” effect, Australian wines today only command around 1% of the premium export market in the US. In contrast, 95% of Australian wines in the US retail for around $8 per bottle.

And both numbers may be shrinking.

While Australia is seeing some positive growth in export value to markets in Asia and Canada, it was recently announced that exports to the US has declined by $27 million in value.

It seems that Americans are getting a bit bored of the critters. The novelty of criminals has piqued some interest but that too will inevitably wane. Plus, gimmick labels like 19 Crimes certainly aren’t doing much to burnish the image of Australian wine for consumers.

Catch Up Marketing?

In response to the decline, the trade organization Wine Australia has invested $4.2 million to promote premium Australian wines.  They’re spending a good chunk of that money rehabbing the image of Australia wines abroad.

This past July, they hosted several Master Sommeliers, Masters of Wine, wine buyers and media personalities at Lake Tahoe for an event called Australia Decanted. Featuring high-quality producers like Tyrrells, Penfolds, Vasse Felix, Clonakilla, Yalumba, John Duval Wines and Shaw & Smith Wines, the conference highlighted the people and terroir that often get overlooked by American consumers.

Next October, the Wine Bloggers Conference will be in the Hunter Valley of New South Wales–the first time the conference has been held outside of North America. Undoubtedly, a huge focus of that conference will be giving bloggers and other wine industry folks a chance to experience the world of Australian wines beyond Riverland and Riverina.

Are We Repeating The Same Mistake In Washington?

Here in Washington State, Jamie Goode’s warning is also pretty timely. Recently the American Association of Wine Economists (AAWE) published the “Top 10 Table Wine Brands” in the US by dollars.

You have the usual suspects of bulk California supermarket brands (and Yellow Tail, of course) but look at who is rounding out the top 10 with almost $177 million in sales.

Chateau Ste. Michelle.

Now being a bit of a Washington State-homer, I will be quick to point out something important. The quality of CSM wines are head and shoulders above the Barefoot, Sutter Home, Franzia and Yellow Tails of the world. While it is clear that the owners of Ste. Michelle Wine Estates are ambitious about expanding their portfolio with new labels and acquisitions, I take comfort in knowing that we’ll likely never see a bourbon barrel-age or cold brew hybrid wine coming out of Woodinville anytime soon.

In some ways, you could say that Chateau Ste. Michelle’s inclusion on this list is a good thing. Could this be a glimmer of hope that more Americans are drinking just a little bit better?

Perhaps. But there is a lot about this chart that gives reasons for pause.

Who Writes The Narrative Of “Brand Washington”?

Even if the quality of their wines are higher than entry-level wines from California, Australia and elsewhere, the overwhelming dominance of CSM wines in distribution still means that the banner of “Brand Washington” is being led by our entry-level wines.

Walk into any supermarket and look for Washington wine with multiple facings on the shelf. While Constellation’s Hogue or Gallo’s Covey Run ($5-6) might be there, chances are you will find only Chateau Ste. Michelle’s Columbia Valley ($6-10) label.

Or you may find one of CSM’s many, many, many sister brands like Columbia Crest Two Vines ($5-6), Grand Estates ($7-10), 14 Hands ($7-10), Snoqualmie ($6-8), Red Diamond ($6-8) or their 1.5L bulk brand Stimson Lane ($9-10).

Outside of Washington State, these may be the only Washington wines that consumers are exposed to–the state’s cheapest. Even within Washington, it’s near impossible to go into a grocery store or look at a wine list without being overwhelmed with “choices” of multiple different Ste. Michelle Wine Estates brands.

Again, the quality of these wines are undoubtedly higher than Apothic or Menage a Trois. However, the narrative of “Brand Washington” being told to consumers is still being written by just one company–and with its cheapest wines.

Has Trickle Up Marketing Ever Worked?

Even if the narrative is much more “impressive” and slightly less cheap than the story of Yellow Tail or other entry-level wines that Jamie Goode is warning about, there is still risk to the Washington State wine industry in letting the entire branding of the state be made by one dominant brand.

Has there ever been a wine region where “Trickle Up” marketing has worked? Has an industry that first introduced itself to consumers with their lowest, entry-level wine ever been able to successfully rise above that initial perception?

Inflation aside, was Napa Valley ever known for its $6-10 wines? Oregon? Bordeaux? Burgundy?

It’s almost like we’re expecting an upside down “halo effect”.  We’re hoping that our bottom priced wines “trickle up” and lead the way. When what we should be doing is having our top quality, premium wines dictate our narrative to consumers

Again, has that ever worked?

Maybe Washington State will be the one to break the mold. If Chateau Ste. Michelle is our “bottom”, that is certainly a step above many other regions.

But there is a lesson we should learn from the pratfalls of other wine industries.  Once the die of your brand has been cast in the minds of consumers, it’s really hard to recast.

Subscribe to Spitbucket

New posts sent to your email!

60 Second Whiskey Review — Laphroaig An Cuan Mòr

While wine is my primary focus, as the weather turns colder I do enjoy a wee dram of whiskey every now and then. So with that, here are a few quick thoughts on the Laphroaig An Cuan Mòr Scotch.

The Geekery

Gaelic for “big ocean”, An Cuan Mòr is a travel retail exclusive that was first released in 2013.

A non-age statement malt, there were initial rumors that a base component was Laphroaig 18 but given the usual $200+ price point for the 18, that seems very unlikely.

The Scotch is first aged in ex-bourbon American oak barrels before being transferred to European oak casks for finishing.

The Whiskey

Photo by Dirk Beyer. Uploaded to Wikimedia Commons under CC-BY-SA-3.0

Definitely a Scotch for campfire fans.

High intensity nose. Lots of peat but not the usual medicinal iodine note I associate with Laphroaig. Instead it is a more woodsy campfire smoke, that reminds me of Scotches like Bruichladdich Port Charlotte or Coal Ila. There is also an earthy, almost Bretty, bacon fat smell that is not too far off from a smokey South African Pinotage.

On the palate, the smoke notes obviously dominant but there is a little fruity sweetness that reminds me of an apricot tart with a honey drizzle. Whirling it around the tongue, some pepper spice also comes out which accentuates the bacon fat notes from the nose. Despite the reference to “ocean” in the name, there isn’t much salinity here. Very well balance, it holds its 48% ABV well with a creamy mouthfeel. Long finish ends on the campfire smoke but is a much cleaner finish than normal without any of the chalky char residue that a lot of peaty Scotches can leave.

The Verdict

As I’ve confessed before in reviews like that of the Ardbeg Perpetuum, smokey peaty Scotches aren’t my thing.

Still I keep trying them and approaching them with an open mind. Like with the Ardbeg, I can appreciate how well made this Laphroaig An Cuan Mòr is even if I would never dream of spending $90-110 for a bottle of it.

Subscribe to Spitbucket

New posts sent to your email!

Getting Geeky with Welsh Family Wines Blaufränkisch

Going to need more than 60 Seconds to geek out about this 2016 Welsh Family Wines Blaufränkisch from Dauenhauer Farms in the Willamette Valley.

Full Disclosure: This wine was received as a sample. I also went to winemaking school with Dan Welsh of Welsh Family Wines at the Northwest Wine Academy.

The Background

Welsh Family Blaufränkisch wine

Dan Welsh and his wife, Wendy Davis, started Welsh Family Wines in 2014. A protege of Peter Bos from the Northwest Wine Academy, Welsh utilizes native yeast fermentation and minimalist winemaking to produce food-friendly wines.

Sourcing fruit from dry-farmed vineyards throughout the Willamette Valley, Welsh makes single vineyard designate wines from Armstrong Vineyard in the Ribbon Ridge AVA, Bjornson Vineyard and Eola Springs Vineyard in the Eola-Amity Hills, Dell’Uccello Vineyard near Eugene as well as Dauenhauer Farms in Yamhill County.

The wines are made at the SE Wine Collective in Portland. Here Welsh Family Wines shares space and a tasting room with several other urban wineries such as Esper Cellars, Laelaps Wines, Stedt Winegrowers and Statera Cellars. Alumni wineries like Fullerton Wines, Vincent Wine Company and Bow & Arrow started out as part of the SE Wine Collective before moving on to their own facilities.

The 2016 vintage was the first release of Welsh’s Blaufränkisch from 30+ year old vines planted at Dauenhauer Farms. Multi-generation farmers, the Dauenhauers also produce a Lemberger/Blaufränkisch under their Hauer of the Dauen (Hour of the Dawn) label.

The Grape

Jancis Robinson, Julia Harding and José Vouillamoz note in Wine Grapes that several grape varieties have been known as “Fränkisch” since the Middle Ages. Distinct from Heunisch grapes believed to have originated from Hungary, these Fränkisch varieties were thought to be more noble grapes associated with wines of the Franconia region.

Photo by Ulrich Prokop. Uploaded to Wikimedia Commons under CC-BY-SA-3.0

Blaufränkisch grapes growing in Germany.

The first written record of the name Blaufränkisch dates back to 1862 when the grape was presented at a exposition in Vienna. Later that century, the grape appeared in Germany under the synonyms Lemberger and Limberger. Both names seem to have Austrian origins and may indicate the villages where the grape was commonly associated with–Sankt Magdalena am Lemberg in Styria and Limburg (now part of Maissau) in Lower Austria.

DNA evidence has shown that Blaufränkisch has a parent-offspring relationship with the Heunisch grape Gouais blanc. It also crossed with Gouais blanc to produce Gamay noir. This suggests that the grape may have originated somewhere between Austria and Hungary though Dalmatia (in modern-day Croatia) is also a possibility. Here the grape is known as Borgonja (meaning Bourgogne) and Frankovka. However, the identification of these Croatian plantings with Blaufränkisch was only recently discovered so the grape’s history in this region is not fully known.

Beyond Gamay noir, Blaufränkisch has also sired several other varieties such as Zweigelt (with St. Laurent), Blauburger and Heroldrebe (with Blauer Portugieser), Cabernet Cubin and Cabernet Mitos (with Cabernet Sauvignon) and Acolon (with Dornfelder).

Blaufränkisch in Europe.
Photo by qwesy qwesy. Uploaded to Wikimedia Commons under CC-BY-3.0

Lemberger vines growing in Württemberg, Germany.

In Austria, Blaufränkisch is the second most widely planted red grape variety after its offspring Zweigelt with 3,340 ha (8,250 acres) as of 2008. Covering 6% of Austria’s vineyards, most of these plantings are found in the Burgenland region.

Most German examples of Lemberger/Limberger are found in Württemberg (part of the historic Franconia region). There were 1,729 ha (4,272 acres) of the grape planted in Germany as of 2009.

The 8000 ha (19,770 acres) of Hungarian Kékfrankos, the local translation of “Blue Frank”, are scattered throughout the country. Sopron, bordering Austria, is particularly well known for the grape as well as Kunság. In Eger, Kékfrankos is a primary grape in the region’s famous “Bull’s Blood” wine of Egri Bikavér.

Prior to the discovery of Borgonja as Blaufränkisch, Croatian plantings of Frankovka accounted for 2.7% of the country’s vineyard.

Blaufränkisch in the US.

Paul Gregutt notes in Washington Wines and Wineries that Dr. Walter Clore pioneered planting of Lemberger in Washington State in the 1960s and 1970s. Sourced from cuttings in British Columbia, Clore thought the grape had the potential to be Washington’s answer to California Zinfandel.

Photo source https://cahnrs.wsu.edu/blog/2007/04/a-brief-history-of-washington-wine-walter-clore-washington-wine-history-part-1/

Dr. Walter Clore, the “Father of Washington Wine” and pioneer of Lemberger in the state. Photo courtesy of WSU’s A Brief History of Washington Wine.

In those early years, the grape was mostly used in blends and port-style wines. Kiona Vineyards released the first commercial example of Lemberger in the United States in 1980. Under Clore’s influence, Thomas Pinney notes in “A History of Wine in America, Volume 2”, the grape became something of a “Washington specialty”.

While consulting for Ste. Michelle Wine Estates’ Columbia Crest winery, California winemaker Jed Steele discovered Washington Lemberger. He eventually partnered with the winery to make his Shooting Star Blue Franc.

Lemberger hit a high point of popularity with 230 acres in 2002. But in recent years the variety has seen a steep decline with only 54 acres in production as of 2017. Today, some of the oldest plantings are found on Red Mountain at Kiona and Ciel du Cheval.

In Oregon, there is not enough plantings of Lemberger/Blaufränkisch to merit inclusion on the state’s acreage report. Outside of the Pacific Northwest there are some plantings in Lodi, New Mexico, New York, Michigan and Ohio.

The Wine

Medium intensity nose. A mix of red fruits–cherries and raspberry–with floral notes like carnations. With air some forest floor earthiness comes out. Little to no oak influence except for maybe some slight allspice baking notes.

On the palate, those red fruits carry through and are amplified with high acidity. Very mouthwatering. The acidity also brings out black pepper spice and makes the forest floor earthiness seem more fresh. Soft medium tannins balance the medium-minus body weight of the wine very well. The moderate finish lingers on the red fruit.

The Verdict

Photo by Jeremy Keith from Brighton & Hove, United Kingdom. Uploaded to Wikimedia Commons under CC-BY-2.0

Lots of juicy red cherry notes in this wine.

This is a very Pinot noir-like Blaufränkisch that is very different from the Washington Lembergers I’m familiar with from Kiona and Alexandria Nicole. Those wines tend to have a much bigger body with dark blackberry fruit and more noticeable oak influences.

The lightness of the body, ample acidity and spice notes are certainly closer to Austrian examples of the grape. Though the fruit in Austrian Blaufränkisch tends to be more on the black fruit side of the spectrum than this very red-fruited Oregon wine.

As this was my very first Oregon Blaufränkisch, I can’t say if this is typical of how the grape responds to Oregon terroir. My gut is that it is because the Pinot comparisons are inescapable.

The best way to describe this wine would be if an “old school” Oregon Pinot noir (like Rollin Soles’ ROCO) and a Cru Beaujolais (like a Côte de Brouilly) had a baby.

While it is enjoyable on its own (especially if served slightly chilled on a warm day), the best place for this wine is on the table with food. Here its mouthwatering acidity and interplay of fruit & spice can shine with a wide assortment of dishes. At $20, this would be a terrific bottle to think about for Thanksgiving.

Subscribe to Spitbucket

New posts sent to your email!

60 Second Wine Review — La Conreria Priorat

A few quick thoughts on the 2009 La Conreria de Scala Dei Priorat from Spain.

The Geekery

La Conreria Priorat wine

The winery is named after the medieval Carthusian monastery Scala Dei (Latin for “God’s ladder”). Wine production took place here from 1215 to 1835 when the monks where driven out and their land confiscated by the government.

In 1997, Jordi Vidal and two friends purchased land next to the abandoned Carthusian priory and christened it La Conreria de Scala Dei.

Today Vidal is still in charge of the winemaking and the estate’s 26.5 ha (65.5 acres) planted on Priorat’s notable Llicorella soil. All the vineyards are farmed organically with many of the vines being over 100 years of age.

Around 1000 cases of the 2009 vintage were made.

The Wine

Photo by Holger Casselmann. Uploaded to Wikimedia Commons under CC-BY-SA-4.0

A savory mix of garam masala like spices come out in this wine.

Medium-plus intensity nose. Very rich dark fruit–blackberry, black plum. Noticeable oak spice like nutmeg and cinnamon. The aromatics reminds me of a blackberry pie.

On the palate those rich dark fruits carry through but the spices become more interesting with clove, anise and savory garam masala joining the party. There is also some interesting meaty notes coming out as well. Medium acidity gives just enough balance to add a mouthwatering element. Ripe medium-plus tannins holds up the medium-plus bodied fruit of the wine. Long finish ends on the mix of spices and meatiness.

The Verdict

I had really low expectations for this wine as a $20-25 Priorat. Usually in this region, you get what you pay for with most quality examples north of $35. Typically if you are looking for a good bang for the buck, you look to neighboring Montsant.

But this wine really delivered. I strongly suspect that bottle age has played a role. I can see this wine tasting very clumsy in its youth with its jammy fruit and oak. It probably took a little time for its flavors to meld and for the savory spices to make themselves known. Though it’s certainly in a great spot now.

Subscribe to Spitbucket

New posts sent to your email!

The Kids Will Probably Be Alright — Looking at Generation Z Trends

Yesterday, Wine Industry Insight posted an interesting chart taken from the Wall Street Journal about risk behavior among Generation Z high schoolers.

charts showing generation z risk behaviors

Screenshot from Wine Industry Insight 10/18/2018 sourced from the Wall Street Journal article “Gen Z Is Coming to Your Office. Get Ready to Adapt.” 9/6/2018

On the surface, this looks great. Members of Generation Z, born between 1995 and 2010, report that many have not tried alcohol, sex or gotten a driver’s license while in high school.  Of course, this is all “self-reported”–by teenagers, no less. So how much stock do we want to put in this? I know back in high school I wasn’t keen to divulge to strange adults everything I was up to.

The Wall Street Journal is extrapolating that Generation Z is showing itself to be highly risk-averse.  Wine Industry Insight takes that a step further. They speculates that because of this, Gen Z might be “poor prospects” for the beverage industry.

What?

Since the majority of Generation Z are not yet legal drinking age, there isn’t much data on their alcohol consumption. There certainly are the breathless headlines touting that these 8 to 23 years olds are embracing teetotalism and expect to be more sober than Millennials who are now in their late 20s and 30s complete with college debt, jobs, mortgages and families.

Photo by Johann Snyman. Uploaded to Wikimedia Commons under CC-BY-SA-3.0

Many cities are seeing less drivers overall and more people choosing alternative transportation like bicycling. Why would we not assume that Generation Z is a part of this change?

I’m glad the kids aren’t spiking their kool-aid with Stoli and Ketel One while having risky sex.

But I do think it is way too early to be sounding the alarm about the prospects of Generation Z. I’m mean, who knows if the driver’s license thing is even related to “risk aversion”. Could this be more about environmental conscience and using public transportation?

These kids are still figuring out who they are as people and a generation. The picture of their prospects is far from clear.

Didn’t we learn this with my generation?

In one of my older wine business books, Wine Marketing: A Practical Guide by C. Michael Hall and Richard Mitchell (2007), the thinking back then was that Millennials would follow a similar path as Baby Boomers with their wine consumption and buying habits.

While Millennials have followed Boomers in liking to drink a lot of wine, we definitely “reinvented” the game with our love of unique varieties and styles as well as shunning of many of the old standbys of status and critic scores. We also tend to be more diverse than Boomers in our alcoholic tastes beyond just wine as I noted in my recent post about the wine industry’s upcoming reckoning with Millennials.

Does Risk Aversion Predict Future Alcohol Trends?

It seems like this is the heart of Wine Industry Insight‘s view about the poor prospects of Generation Z. Now I fully acknowledge that Lewis Perdue has way more experience and insight in this segment than I will ever hope to achieve. But this seems like such an odd correlation—especially since Millennials, ourselves, are notoriously “risk averse” especially with our finances.

Diving back into my wine business books, I tried to find more details about the connection between risk aversion and alcohol consumption. The only written commentary seemed to focus on how willing consumers are to stray from tried and true brands and varieties versus branching out to try new things.

Searching online there are studies comparing alcohol demand and risk preference with a lot of these noting that economic factors and income play a role as well. Whatever connection there is between risk & alcohol–it’s clear that it’s extremely multi-faceted.

Maybe Generation Z Wants More Than Getting Drunk and Laid?

Business Insider’s noted in a February 2018 article that 16 to 22 year olds surveyed “don’t think drinking is that cool anymore.” I think that is very telling and actually really good for the wine industry–at least the quality over quantity minded segment.

Photo taken by self and uploaded to Wikimedia Commons as User:Agne27 under CC-BY-SA-3.0

Would it really be a bad thing if Generation Z skipped the whole “White Zin/Pink Moscato” phase?

There’s nothing cool or interesting about drinking just to get drunk. Alcohol, like food, is meant to compliment life. Not only is it a social lubricant but it is a bridge to history and culture. That’s hard to appreciate hammered. It may have taken Millennials, Generation X and Boomers longer to realize it but globally we are seeing trends where consumers across the board are “drinking less, but better.”

It’s clear that Generation Z, like Millennials, are more value and economic conscience. We don’t have a lot of money, so we want to get more out of it. Why waste hard earn cash just to get wasted?

Yet, that doesn’t mean that alcohol has to be avoided. Being risk-averse to wasting money on silly expenditures doesn’t mean the door is shut on wine, beer and liquor being part of a normal, vibrant lifestyle.

It just means that you have to get something more from the experience. More than perhaps what big brand, mass-produced corporations have been used to delivering.

Meaningful Consumption

Perhaps we are seeing the beginning of a generation where meaningful consumption takes over from mindless consumption. You can make the same connection when it comes to sex and relationships. Many of us have to learn it the hard way that no amount of physical contact can replace the depth of a meaningful touch from someone you care about.

Photo by Stilfehler. Uploaded to Wikimedia commons under CC-BY-SA-3.0

Top sheets really are pretty useless.

I’m not going to say that I can predict how Generation Z is going to turn out and what impact they will have on the beverage industry. But I honestly don’t see anything in these very early data points suggest that the industry, as a whole, needs to worry. Maybe the big mega-corps but they already need to shake things up or the Millennial world-killers will do them in like we’ve apparently done to mayonnaise, napkins and top sheets on beds.

If anything, I feel optimistic hoping that the kids today are starting out a little wiser and world weary than my generation and others before. Life is too short to waste time on silly things. Everything we bring in to our lives, and everything we consume, should add richness and value to it.

If the kids are catching on to that a little sooner than most, good for them.

Subscribe to Spitbucket

New posts sent to your email!

Exploring the Cascade Valley at WBC18

Note: The wines tasted here were provided as samples during the Wine Bloggers Conference. 

As I was looking back at my notes and photos from the 2018 Wine Bloggers Conference, I realized that I had a serious Day 2 omission. That Friday was a jam pack day. Between the panel on Wine Blogging vs Influencing, Lewis Perdue’s keynote speech and the mystery dinner excursion, I totally forgot to note all the fun discoveries at the lunch sponsored by Cascade Valley Wine Country.

Which is a downright shame on my part because this area is a hot bed for great family wineries. It was also the source of one of the best wines I had at the entire conference.

Some Geekery

Located in north-central Washington State, Cascade Valley Wine Country includes the winemaking hubs of Lake Chelan, Wenatchee and Leavenworth. The area is home to over 50 wineries and many more satellite tasting rooms.

In some ways, the Cascade Valley Wine Country is more geography–rather than terroir–oriented. Just like Woodinville Wine Country, the vast majority of wines made in the area comes from fruit sourced elsewhere in the state like Red Mountain, Wahluke Slope, Horse Heavens and Walla Walla.

However, that dynamic is changing. Several of the wines I tried at the Wine Bloggers Conference (like Hard Roe to Hoe’s Lake Chelan Pinot, Tipsy Canyon’s Viognier and Stemilt Creek’s red blend) came from fruit grown in the valley. With the establishment of Lake Chelan’s own AVA in 2009 and the potential for Wenatchee to get one, the growth potential in this area is immense.

It’s particularly intriguing for an industry grappling with the impact of climate change. While eastern Washington is a lot warmer than many people give credit for, the higher elevation sites around Wenatchee and Leavenworth and the moderate lake effect of Chelan does offer a more temperate climate compared to the very hot AVAs of Red Mountain and Wahluke Slope.

The Ancient Lakes region south of Wenatchee was designated as an AVA and has already shown an affinity for producing outstanding cool-climate wines.

It’s very likely that the future of the Washington wine industry is emerging here in the Cascade Valley.

Wines I Tried

In addition to the lunch sponsored by Cascade Valley Wine Country, I also got a chance to try some of the region’s wines at the speed blogging events on day 2 and day 3.

Hard Row to Hoe 2016 Pinot noir from Lake Chelan

Outside of maybe Otis Kenyon, this winery has the best backstory in Washington. Let’s just say the ladies of Moulin Rouge would be proud. If you are in Manson, it’s well worth the visit to the Phelps family winery just to experience it and hear more of this place’s fascinating history.

Pinot noir is a tough grape to market in Washington. As I noted in my review of Whidbey Island’s Pinot noir from Puget Sound, few Washington Pinots have impressed me. But I do see a lot of potential in this Lake Chelan Pinot noir. It had bright acidity, good balance with oak and nice juicy fruit. It just didn’t quite deliver the depth and layers that you can find from Oregon for the same $40 mark. I strongly suspect that vine age will play an important role because the climate and terroir of Lake Chelan seems, on paper, to be ideal for Pinot.

Succession 2017 Viognier from the Columbia Valley

Owned by Brock and Erica Lindsay, Succession Wines was named this year by Wine Press Northwest as the 2018 Washington Winery to Watch.

Their tiny production of 138 cases of Viognier definitely demonstrates the very fruity, tropical side of the grape. At around $26, I can see these appealing to fans of Pinot gris. I couldn’t find any technical notes but I suspect this wine has a touch of residual sugar which amplifies the fruitiness.

Tipsy Canyon 2017 Viognier from the Columbia Valley

Owned by the Garvin family, this Viognier is sourced from the Antoine Creek Vineyard north of Lake Chelan. That vineyard is also the source of an outstanding sparkling Viognier made by Cairdeas Winery as well.

I will admit that this Tipsy Canyon Viognier was more of my personal style than the Succession one. It tasted noticeably drier with crisp medium-plus acidity and a little stoney minerality. You wouldn’t confuse it for a Condrieu but it is a bottle that you could empty very easily in one sitting.

Unfortunately, they don’t seem to have much of a website or web presence so I couldn’t find out what this Viognier costs. For myself, I would rank this just slightly behind àMaurice’s sinfully delicious Viognier that runs $28-35. If this Tipsy Canyon falls into the $23-28 range, I would have no problem buying multiple bottles of it.

Stemilt Creek 2014 Boss Lady Red from the Columbia Valley

Founded in 2001 by Kyle and Jan Mathison in Wenatchee, Stemilt Creek sources primarily from their own estate vineyard that they farm sustainably. The 2014 Boss Lady is a blend of 46% Syrah, 30% Merlot, 18% Cabernet Sauvignon, 3% Cabernet Franc and 3% Petit Verdot.

I am a huge fan of the “Hermitage’d” Bordeaux-style wines that add Syrah to the traditional Bordeaux blend. It takes the structure and dark fruit you typically associate with Cab-Merlot and adds gorgeous spiciness. At $24, this Boss Lady Red from Stemilt Creek is a killer value that should probably be priced more in the $30-35 range.

Baroness Cellars 2016 Riesling from Red Mountain.

Founded by Danielle Clements, Baroness Cellars is based in Leavenworth where Clements makes food-friendly European style wines.

While details on this 2016 Red Mountain Riesling is scare, I’m incredibly fascinated with how well she succeeded here. Though off-dry in style, this wine still had crackling acidity that reminded me a lively German Kabinett. Really surprising to see this came from the very warm Red Mountain AVA.

Put Chateau Faire Le Pont on your radars

By far one of the most impressive wines at the entire conference was the 2014 Chateau Faire Le Pont Sangiovese from the Wahluke Slope.

Making good quality Sangiovese (especially domestically) is tough. Despite the proliferation of Chiantis, Brunellos and other Tuscan wines, the grape is actually rather finicky to grow outside of its native Italian homeland. The Antinori family invested millions into their Atlas Peak Antica project–feeling that was the ideal spot for Sangiovese–only to have to admit defeat and move many of those parcels over to Cabernet Sauvignon. For a family with 26 generations of winemaking experience, that’s a tough pill to swallow.

Can Washington do better? Leonetti has been making a tasty Sangiovese sourced from vineyards in Walla Walla but that bottle is usually $80+. For rosé, it has shown great promise such as this delicious example from Davenport Cellars sourced from Ciel du Cheval fruit on Red Mountain. Kaella Winery in Woodinville also used to make a great Sangio rosé from the same vineyard before an ownership change altered its style.

Wine Notes

The 2014 Chateau Faire Le Pont Sangiovese had a terrific medium-plus bouquet with a mix of bright red cherries and savory spice notes. Ripe medium-plus tannins gave it great structure and held up the full-body fruit of the wine well. The medium-plus acidity enhanced the savory spices and contributed a mouthwatering quality which lingered on the long finish. Sangiovese’s best role is usually on the table and this was certainly a winner at lunch with several bloggers going from table to table to find more bottles to finish off.

Again, details are unfortunately scarce outside of noting it was sourced from the Wahluke Slope and that it runs for around $40. Well worth that price.

Other Cascade Valley wineries I’ve enjoyed in the past

Ancestry Cellars (Manson)

Full disclosure, I went to winemaking school with Jason Morin so I’ve had many opportunities to try his great food friendly wines. His 2017 Pinot gris, in particular, hits it out of the park and shows that not all Northwest Pinot gris have to been on the fruity, slightly sweet side.

Cairdeas Winery (Chelan)

Another disclosure, Charlie Lybecker is also a Northwest Wine Academy alum and I’ve been a big fan of his wines for a while. His Rhones are outstanding and the 2014 Caislén an Pápa Chateauneuf-du-Pape style blend was one my top wines from the 2017 Taste Washington Grand Tasting.

Karma Vineyards (Chelan)

By far, some of the best domestic sparklers in the US. I may only rank Schramsberg in California above them but, honestly, the separation is not much at all. Their wines featured at this year’s Taste Washington The New Vintage made dealing with that hellish cattle-call almost worth it.

Seriously, if you love bubbles. Check them out.

Boudreaux Cellars (Leavenworth)

Rob Newsom is one of the most interesting figures in Washington wine. A trained musician, tasting a bottle of Leonetti Cabernet Sauvignon while passing through Walla Walla turned his life around. He learned a lot about winemaking from the Figgins family of Leonetti which he’s used to produce very big, almost Napa-like wines in Washington. I’ve yet to have a bottle of Boudreaux that didn’t beg to be paired with a juicy prime rib. If you like big, bold wines then you need to seek out Boudreaux.

Recommendations for Cascade Valley Wineries

By far, one of the biggest barriers to success for the Cascade Valley wineries is getting their message and branding out.

I would definitely advise them to by looking at what message their websites are sending out. While tasting room traffic and one-on-one dialogue is great, in today’s digital age there will be a lot of customers who are first introduced to a brand via their online presence–including social media.

As much as I enjoyed the wines from this region, I have to admit that writing this post was incredibly difficult. I had a heck of a time trying to find more info about the wineries and wines featured. As a geek, I acknowledge that I sometimes have to play detective and sleuth out details from a variety of sources but 99.9% of wine consumers aren’t going to put in that same effort. You have to make it easy for them to find you and learn more about your wines.

While there are certainly great websites from Cascade Valley wineries (check out Cairdeas and Hard Row to Hoe in particular), most of the sites had very little information or were difficult to navigate. At the very least, tech notes of current and past vintages with details on vineyards and farming practice would go a long way towards filling in the blanks. Beyond that, it would be fantastic to hear more about the stories of the wineries and what make this region so unique and dynamic.

The future looks bright for Cascade Valley Wine Country, folks just need a little help to find these hidden gems of Washington wines.

Subscribe to Spitbucket

New posts sent to your email!