Tag Archives: Charles Shaw

The Farmers Market Conundrum

This College Humor skit (2:37) about farmers markets perfectly sums up some of the struggles that small family wineries have in competing against supermarket brands.

Yes, everybody loves the idea of shopping local and buying wines from small family wineries. But, gosh darn it, why does it have to be so hard?

Why do I have to actually go to a winery or a small wine shop to find their product instead of picking it up with my toilet paper at Costco?

Why do they charge $25-35 for their few hundred case lot Pinot noir when you can get one of the 6 million-plus bottles of Meiomi made every year for $15-20?

How come these wineries don’t just sell to Olive Garden where they can pour me a sample at my table?

It’s a hard truth that the best of intentions often hit a wall when they run up against convenience and price.

Photo by Sarbjit Bahga. Uploaded to Wikimedia Commons CC-BY-SA-4.0

Rain or shine, farmers tend to their produce and sell their wares.
Similarly, wine growers are in their vines come rain or shine doing their best to craft a product worth putting their name on.

Wine consumers may love the idea of shopping small but, just like the folks in the farmers market parody, they often end up eating fat, greasy McDonald’s instead.

The Supermarket (brands) advantage

As with supermarket produce, the big mass-produced brands take advantage of their near-monopoly of distribution channels. You don’t have to search the big brands out. They’re readily available not only at the grocery stores but at Costco, big-box retailers, chain-restaurant wine lists and even gas stations.

Like McDonald’s, you see them everywhere with that omnipresence giving a halo effect of reliability and consistency. I mean, these wines wouldn’t be everywhere if they weren’t good, right?

Small wineries will never have this type of visibility or convenience at their disposal. With the massive consolidation of distributors, many wineries are finding retail channels choked off. Even those that do squeeze themselves into a distributor’s book, often find their wines gathering dust in a warehouse as sales reps focus on their most prominent portfolios.

To find these small brands, consumers usually have to visit the winery (or their website) directly or shop at wine shops with curated wine selections. This requires “work” on the consumer’s part which is, unfortunately, an inherent disadvantage.

The $5 Onion versus the $5 Bottle.

Photo by Jim Heaphy. Uploaded to Wikimedia Commons under CC-Zero

The original Charles Shaw actually set out to make high quality, hand-crafted wine but ended up going bankrupt.
That allowed Fred Franzia of Bronco Wine Co. to scoop up his label on the cheap.

Another advantage of the big brands is that their mass-production gives them an economy of scale. When you’re sourcing from thousands of acres and cranking out millions of cases at industrial warehouse-sized wineries, you can make a $5 bottle of wine–or even a $2.49 one.

The mom and pop wineries who are hand harvesting their grapes from a few acres, fermenting them in small lots with family members handling the bottling and packing line could never come close to that scale.

The price of their wines is going to reflect the smaller-scale production value of their labor. So, yeah, they’re going to be more expensive than a whole bag of onions at the supermarket.

Can you taste the difference?

Perhaps. Sometimes the difference is dramatic like comparing farm-fresh eggs to the factory produced supermarket eggs. But other times noticing the differences only comes after you’ve been exposed to them repeatedly.

If all you regularly consume are conventionally-grown leafy greens, then you might not notice at first the big difference between those and the organic greens from the farmers market.

But spend some time eating those locally sourced, fresh greens. Then go back to the cheaper supermarket stuff. The drop in quality becomes quite apparent.

Photo by Autumn Mott autumnmott. Uploaded to Wikimedia Commons under CC-Zero

Seriously, fresh eggs are AMAZING. They will rock your world like a Syrah from the Rocks Districts of Walla Walla.
Try comparing that to a YellowTail Shiraz and the difference is night and day.

Likewise, if you regularly consume mass-produced supermarket wine, your palate becomes used to the sneaky sweetness of residual sugar and mega-purple or the artificially lowered acid and added oak chips. Comparing that to a small production wine made without those tricks and manipulation may provide a stark contrast at first. But it may not.

However, if these small production wines were your go-to wines, the difference would be way more noticeable when compared to the supermarket stuff.

It’s “kinda” not that bad, though.

Shopping small is hard. There is always going to be access issues and a cost difference compared to the mass-produced brands.

The joke of the College Humor skit is that people only “kinda” support farmers market when it’s easy and convenient. But you know what? “Kinda” is better than nothing.

Even an “only when it’s easy” commitment to shop small makes a difference–in many different ways.

The competition of farmers market and people being more concerned about where their food is coming from has increased the overall quality of choices at supermarkets. Successful retailers know that they can’t wholly skate by on just convenience and pricing.

And while I use the term “supermarket wine” as a catch-all for big, mass-produced brands, there are a lot of supermarkets that have upped their game–carving out a little bit of shelf-space for wines from smaller family producers.

The Moral of the Story

My best advice to consumers who want to keep their heart in the right place is to keep doing what you can. When you are at a restaurant and notice unfamiliar names on the wine list, give them a try–even if they may be a couple of dollars more than your regular choice.

I can guarantee you that the sweat, tears and passion that went into that small production wine was more than a couple of dollars worth to the family that put their heart into making it.

19 crimes

Though sometimes you should be skeptical of the “real people” behind the wine too. Especially if they’re long dead and are talking to you as part of a marketing gimmick.

If you’re at a wine shop or even a grocery store that has a wine steward, ask them about what new wines have come in and if they know the backstory of who produced it. While the big, mega-corps come up with new labels and brands virtually every week, they rarely have a backstory or real people behind them. They’re usually just fancy, colorful labels with gimmicky promotions.

A good steward will know if a wine has real people behind it.

And if they don’t, you asking questions will encourage them to learn more and improve their selection.

When you get a chance to visit the “farmers market” of wine country, skip the tourist trap locations and seek out the small family wineries along your way. You’ll be amazed at the hospitality and behind the scenes insights that you can get when its the owner, winemaker or another family member on the other side of the tasting bar.

Anything you can do, when you can do it, helps in the grand scheme of things. Even if it’s only “kinda,” small family wineries will take all the support they can get.

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60 Second Wine Review — Blanc de Bleu

A few quick thoughts on the blue (yes, blue) sparkling wine Blanc de Bleu.

The Geekery
Blanc de bleu sparkling wine

Blanc de Bleu is a California sparkling wine made by Bronco Wine Company. Owned by Fred Franzia, Bronco is noted for its value-oriented brands like Charles Shaw (“Two-Buck Chuck”), Cellar Number 8, Crane Lake, Estrella River, Forestville, Hacienda, Montpellier Vineyards, Once Upon a Vine, Stark Raving Winery as well as Gravel Bar in Washington State.

In 2016, Bronco acquired the iconic Zinfandel producer Rosenblum Cellars from Treasury Wine Estates.

Blanc de Bleu is made from Chardonnay sourced from throughout California. The bubbles are produced via the Charmat method of secondary fermentation commonly used for wines like Prosecco.

After this fermentation, the wine is filtered off the lees with the blue coloring coming from the addition of blueberry concentrate. While I could not find the exact dosage, the wine is labeled as a Brut.

The Wine

Photo by Editor at Large. Uploaded to Wikimedia Commons under CC-BY-SA-2.5

The nose reminds me of uncooked, Eggo blueberry waffles from the freezer. Not really any toasty yeast notes or fresh blueberry aromas in this wine.

Medium-minus intensity nose. Very citrus-driven though not very defined. There is a faint uncooked Eggo blueberry waffle note hinting at the blueberry.

On the palate, the blueberry becomes a tad more noticeable. However, the faint yeasty waffle notes don’t carry through. We go from uncooked Eggo waffle to low-calorie blueberry cotton-candy. Definitely more of a fake, flavor additive blueberry than fresh juice.

It’s not as sweet as I was expecting it, but it’s still distinctly on the sweeter side of Brut–probably in the 10-12 g/l range. Moderate-plus mousse is frothy like Prosecco but also feels like a lower pressure. Maybe something more in the 4.5 to 5 atmosphere range rather than 6 atmospheres of most Champagne. Short finish brings back the citrus notes from the nose which become more defined as lemon.

The Verdict

At $15-20, it’s clear that you are paying for the novelty of the color.

Quality-wise, it reminds me of $9-12 Proseccos which would be a better price-point for this bottle.

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Who makes your Supermarket Wine? (A Running List)

Sept 2018 update: If I come across new connections that haven’t been widely publish I will update this page. But I’d like to direct folks interested in this info to Elizabeth Schneider’s way more user-friendly and searchable list on her Wine For Normal People blog. It’s also regularly updated and is a fantastic resource that is worth bookmarking.

Beverage Dynamics released their report this month of The Fastest Growing Wine Brands and Top Trends of 2017.

One of the most glaring features of the report is how often you see the names Constellation Brands, E & J Gallo, The Wine Group and more appear in the rankings with their multitude of different brands. As I described in my post The Facade of Choice, when you walk the wine department of your typical grocery store the vast majority of the wines you see are going to be made by the same handful of companies.

It’s important for consumers to be aware of just how artificially limited their choices really are–especially because consumers should have choices when there are over 4000 wineries in California, over 700 each in Washington and Oregon and tens of thousands more across the globe.

Yet the average wine drinker is only ever going to see a fraction of a percent of these wines–especially those of us in the US. This is not just because our archaic three-tier distribution system severely limits consumers’ access to wine but also because of the wave of consolidations among large wine distributors.

Consolidation of Choices
Photo by Tatsuo Yamashita. Uploaded on Wikimedia Commons under CC-BY-2.0

To the best of my knowledge, General Mills and Unilever are not in the wine business….yet.

For the sake of efficiency (and profits) these large distributors tend to focus on the big clients in their portfolios–the Constellations and the Gallos. They can back up a trailer to a warehouse and load in pallets of “different wines” with different labels from all across the globe and then take that trailer right to the major grocery chains. With about 42% of the “off premise” wine (as opposed to on-premise restaurant purchases) in the US being bought at supermarkets, every consumer should take a hard look at how limited their options really are.

In some cases, you have more true options in the yogurt section than you do in the wine department.

For a couple years now I’ve been keeping an Excel spreadsheet of the various brands I’ve came across and which mega-corporation they’re made by. This is FAR from an exhaustive list and has room for a lot of expansion. Plus with the way that winery brands get bought and sold almost like trading cards it will probably be outdated by the time I hit publish. If you know of any additions or errors, please post in the comments.

Note some of the names are linked to the companies by exclusive distribution agreements.

Constellation Brands

7 Moons
Alice White
Arbor Mist
Black Box
Blackstone
Charles Smith Wines
Clos du Bois
Cooks
Cooper & Thief
Diseno
Dreaming Tree
Drylands
Estancia
Franciscian Estate
Hogue
Inniskillian
J. Roget
Jackson Triggs
Kim Crawford
Manischewitz
Mark West
Meiomi
Robert Mondavi
Monkey Bay
Mount Veeder
Naked Grape
Night Harvest
Nk’Mip
Nobilo
Paso Creek
Paul Masson
Prisoner
Primal Roots
Ravenswood
Red Guitar
Rex Goliath
Rioja Vega
Ruffino
Schrader
Simi
Simply Naked
Taylor Dessert
Thorny Rose
Toasted Head
The Prisoner
Vendange
Wild Horse
Woodbridge

E & J Gallo

Alamos
Allegrini
Andre
Apothic
Ballatore
Barefoot
Bella Sera
Bodega Elena de Mendoza
Boone’s Farm
Bran Caia
Bridlewood
Carlo Rossi
Carnivor
Chocolate Rouge
Clarendon Hills
Columbia Winery
Covey Run
Dancing Bull
DaVinci
Dark Horse
Don Miguel Gascon
Ecco Domani
Edna Valley Vineyard
Fairbanks
Frei Brothers
Gallo of Sonoma
Ghost Pines
J Vineyards
La Marca
Laguna
Las Rocas
Liberty Creek
Livingston Cellars
Locations
Louis Martini
MacMurray Ranch
Madria Sangria
Martin Codax
Maso Canali
McWilliams
Mia Dolcea
Mirassou
Orin Swift
Peter Vella
Pieropan
Polka Dot
Prophecy
Rancho Zabaco
Red Bicyclette
Red Rock
Redwood Creek
Sheffield Cellars
Starborough
Souverain
Talbott
The Naked Grape
Tisdale
Winking Owl
Turning Leaf
Vin Vault
Whitehaven
Wild Vines
William Hill Estate

Brown-Foreman

Sonoma Cutrer
Korbel Sparkling wine

Delicato Family Vineyards

Black Stallion
Bota Box
Brazin
Diora
Domino
Gnarly Head
Irony
Night Owl
Noble Vines
Twisted Wines
Z. Alexander Brown

Terlato Wines

Boutari
Bodega Tamari
Chimney Rock
Domaine Tournon
Ernie Els Wines
Federalist
Hanna
Josmeyer
Il Poggione
Luke Donald
Markham
Mischief & Mayhem
Rochioli
Rutherford Hill
Santa Margherita
Seven Daughters
Sokol Blosser
Tangley Oaks

Precept Brands

Alder Ridge
Browne Family
Canoe Ridge Vineyard
Cavatappi
Chocolate Shop
Gruet
House Wine
Pendulum
Primarius
Red Knot
Ross Andrews
Sagelands
Sawtooth
Shingleback
Ste. Chappelle
Waitsburg Cellars
Washington Hills
Waterbrook
Wild Meadows
Willow Crest

Vintage Wine Estates

B.R. Cohn
Buried Cane
Cameron Hughes
Cartlidge & Browne
Cherry Pie
Clayhouse Wines
Clos Pegase
Cosentino Winery
Cowgirl Sisterhood
Delectus Winery
Firesteed
Game of Thrones
Girard
Girl & Dragon
Gouguenheim
Horseplay
If You See Kay
Layer Cake
Middle Sister
Monogamy
Promisqous
Purple Cowboy
Qupé
Sonoma Coast Vineyards
Swanson
Tamarack Cellars
Viansa Sonoma
Windsor
Wine Sisterhood

Ste Michelle Wine Estates

14 Hands
Chateau Ste Michelle
Col Solare
Columbia Crest
Conn Creek
Erath
Merf
Northstar
O Wines
Patz & Hall
Red Diamond
Seven Falls
Snoqualmie
Spring Valley Vineyard
Stag’s Leap Wine Cellars
Stimson
Tenet/Pundit wines
Vila Mt. Eden
Villa Maria

Crimson Wine Group

Archery Summit
Chamisal
Double Canyon
Forefront
Pine Ridge
Seghesio
Seven Hills Winery

Jackson Family Estates

Arrowood
Arcanum
Byron
Cambria
Cardinale
Carmel Road
Copain
Edmeades
Freemark Abbey
Gran Moraine
Hickinbotham
Kendall Jackson
La Crema
La Jota
Lokoya
Matanzas Creek
Mt. Brave
Murphy-Goode
Penner-Ash
Siduri
Silver Palm
Stonestreet
Tenuta di Arceno
Yangarra Estate
Zena Crown
Wild Ridge

Vina Concha y Toro

Almaviva
Bonterra
Casillero del Diablo
Concha y Toro
Cono Sur
Don Melchior
Fetzer
Five Rivers
Jekel
Little Black Dress
Trivento

The Wine Group

13 Celsius
Almaden
AVA Grace
Benzinger
Big House
Chloe
Concannon
Corbett Canyon
Cupcake
Fish Eye
FlipFlop
Foxhorn
Franzia
Glen Ellen
Herding Cats
Insurrection
Love Noir
Mogen David
Seven Deadly Zins
Slow Press
Pinot Evil
Stave & Steel

Treasury Wine Estates

19 Crimes
Acacia
Beaulieu Vineyards
Beringer
Butterfly Kiss
BV Coastal
Cellar 8
Ch. St Jean
Chalone
Colores del Sol
Crème de Lys
Dynamite Vineyards
Etude
Gabbiano
Greg Norman
Hewitt Vineyard
Lindeman
Matua
Meridian
New Harbor
Once Upon a Vine
Penfolds
Provenance
Rosemount
Rosenblum Cellars
Seaview
Sledgehammer
Snap Dragon
Souverain
St. Clement
Stags’ Leap Winery
Stark Raving
Sterling
The Walking Dead
Uppercut
Wolf Blass
Wynns Coonawarra

Bronco Wine Company

Black Opal
Carmenet
Cellar Four 79
Century Cellars
Charles Shaw
Crane Lake
Colores del Sol
Estrella
Forest Glen
Forestville
Gravel Bar
Great American Wine Co.
Hacienda
Little Penguin
Montpellier
Quail Ridge
Rare Earth
Robert Hall
Sea Ridge
Stone Cellars

(LVMH) Louis Vuitton Moet Hennessey

Bodega Numanthia
Cheval Blanc
Cheval de Andes
Cloudy Bay
Dom Perignon
Domaine Chandon
D’yquem
Krug
Mercier
Moet & Chandon
Newton Vineyard
Ruinart
Terrazas de Los Andes
Veuve Clicquot

Trinchero Estates

Bandit
Charles & Charles
Dona Paula
Duck Commander
Fancy Pants
Folie a Deux
Fre
Joel Gott
Los Cardos
Menage a Trois
Montevina
Napa Cellars
Newman’s Own
Pomelo
SeaGlass
Sutter Home
Sycamore Lane
The SHOW

Deutsch Family Brands

Cave de Lugny
Clos de los Siete
Enza
Eppa
Fleurs de Praire
Hob Nob
Joseph Carr
Josh Cellars
Kunde Family
Peter Lehmann
Ramon Bilbao
Ruta 22
Skyfall
The Calling
The Crossing
Villa Pozzi

Guarachi Wine Partners

Black Ink
Castillo de Monseran
Guarachi
Kaiken
Nobilissima
Santa Ema
Surf-Swim
Tensley
Tenshen

Foley Family Wines

Acrobat
Awatere Pass
Butterfield Station
Chalk Hill Winery
Chalone Vineyard
Clifford Bay
Dashwood
EOS
Firestone
Foley Johnson
Four Sisters
Goldwater
Guenoc
Lancaster Estate
Lincourt
Lucien Albrecht
Merus
Nieto Senetiner
Pebble Row
Pepperwood Grove
Piccini
Poizin
Roth
Sebastini
Smoking Loon
Tahbilk
The Four Graces
Three Rivers Winery
Wayne Gretzky

Pernod Ricard

Brancott
Campo Viejo
Graffigna
Jacob’s Creek
Kenwood
Stoneliegh
George Wyndham

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What’s fine (and not so fine) about Vegan Wines

Photo by www.Pixel.la Free Stock Photos. Uploaded to Wikimedia Commons under CC-Zero

Veganism is described as one of the fastest growing lifestyle movements in the world. Some estimates claim that in the United states alone, there was a 500% increase between 2014 and 2017 in the number of Americans (around 19 million) identifying as vegan.

For the wine industry, that is a sizable demographic that retailers and wineries have value in marketing to.

So what makes a wine “vegan-friendly”?

For the most part, veganism is a code of conduct that avoids using any animal products or by products as well as anything that has been tested on animals. There are various reasons why people adopt veganism but often ethical concerns about the treatment of animals and impact on the environment are cited.

While wine is often assumed to be vegan, the use of animal-based fining agents such as casein (milk protein), albumin (egg whites), isinglass (fish bladders) and gelatin (animal collagen) in winemaking is problematic for many vegans.

Let’s Talk About Fining Agents

As Alison Crowe notes in The Wine Maker’s Answer Book, fining agents are used to help clarify and stabilize wine by binding to molecules such as proteins and excess tannins. These are items that can cause unsightly haze in the bottle, aggressive bitterness on the palate, off odors and flavors. The agent binds to the target molecule to form larger structures that eventually precipitates and settles to the bottom of tank or barrel as sediment.

Bruce W. Zoecklein et. al in Wine Analysis and Production classified the various fining agents into 8 categories based on their nature.

Photo by self. Uploaded as User:Agne27 to Wikimedia Commons under CC-BY-SA-3.0

Isinglass and bentonite fining trials.

1.) Earths like bentonite and kaolin
2.) Proteins like the animal based ones above
3.) Polysaccharides like gum arabic and Sparkolloid
4.) Carbons like activated carbon
5.) Synthetic polymers like polyvinylpolypyrrolidone (or PVPP)
6.) Silica gels like silicon dioxide or Kieselsol
7.) Tannins often derived from insect galls on oak leaves though oak chip fining can also fall into this category.
8.) Others which includes both enzymatic fining (more fining aids rather than fining agents) and chelators that assist in the removal of metals such as “blue fining” with potassium ferrocyanide (illegal to use in the United States).

The different fining agents work on principles of electrical charge (like positively charged gelatin reacting with negatively charged tannins), bond formation (like the carbonyl group of PVPP bonding with the hydroxyl group of tannins) and by absorption/adsorption (like activated carbon absorbing off odors or bentonite adsorbing proteins).

There are positive and negative attributes to each fining agent with no one fining agent being perfect for every situation.

Animal-based Fining Agents

Egg whites (Albumin)

Used primarily to remove excess tannins. Works by forming hydrogen bonds with the hydroxyl groups of tannins. Compared to other fining agents like gelatin, albumin tends to remove less positive flavor and aroma traits. Egg whites have a long history of use in winemaking in places like Bordeaux and Burgundy. The usual addition is 1 to 3 egg whites per 225L (59 gallon) barrel.

Casein (Milk protein)

Used primarily to remove browning or pink color in white wine. Can also be used to remove some off odors. Works by adsorption and attracting negatively charged particles. Like with egg whites, it has a long history of use in wine production, particularly with the great white wines of Burgundy. It also has the benefit of reducing the concentration of iron and copper in wine. In red wines, it can negatively impact the wine by removing the polyphenol resveratrol that has been associated with various health benefits.

Gelatin (derived from the boiling of animal tissues like bones and tendons)

Used primarily to remove excess tannins. It has a positive charge that reacts to the negative charge of harsh tannins. It can be prone to over-fining that can strip a wine of positive flavors and aromas.

A heat stability trial for rose wines that have been fined with isinglass.

Isinglass (derived from the air bladder of fish like sturgeons)

Used primarily to help clarifying wines, remove excess tannins and to “unmask” or bring out varietal character.

Chitosan (derived from chitin in the exoskeleton of crustaceans)

Used primarily to remove haze causing proteins from white wines. A positively charged agent, it often needs to be paired with a negatively charged fining agent like Kieselsol to be most effective.

Blood Albumen (derived from the blood of ox and cattle)

Historically used but illegal in the United states, France and several other countries.

Vegan-friendly Alternatives

The website Barnivore is a database of wines and other liquors that have been vetted by users to be either “vegan-friendly” or not. In answering queries about their use of animal based fining agents, many wineries share their alternative methods.

Photo by self. Uploaded as User:Agne27 to Wikimedia Commons under CC-BY-SA-3.0

Letting the wine settle and clarify on its own before racking into another container is one method to avoid using fining agents.

One common method is the use of time and gravity to let the wine settle and clear out on its own. This is the technique used by Baldacci in the Stags Leap District and many other wineries. Depending on several factors like the health of the grapes, method of pressing, pH and temperature, this method could take several months and even then the wine might not be completely stable. Some wineries facilitate this method with the use of mechanical centrifuges and ultra-filtration but these carry the risk of being overly aggressive and potentially stripping the wine of positive flavor and aroma attributes.

Along those lines, many wineries adopt a hands-off method of not fining or filtering their wines at all. This is the method used by many high-end wine producers like Black Cordon and Kapcsandy in Napa Valley. This does carry the risk of haze and sediment developing in the bottle. However, the risk is often presented to consumers as a trade-off for having potentially more complex and flavorful wines.

Bentonite and Yeast Fining
Photo by self. Uploaded as User:Agne27 to Wikimedia Commons under CC-BY-SA-3.0

The lees sediment and volume loss from bentonite can be significant (between 5-10%). Using counter-fining agents like isinglass can help with lees compaction but would obviously make the wine not vegan-friendly.

The most used “vegan-friendly” fining agent is bentonite. This is a type of clay that can dramatically swell in size to adsorb protein molecules. This is the method used by wineries like Chinook in Washington State, Ideology in Napa Valley, Spier in South Africa and many others. One big drawback is that it causes significant loss of wine volume due to the heavy sediment it creates. As much as 5-10% of volume could be lost. Roger B. Boulton et al notes in Principles and Practices of Winemaking that these voluminous bentonite lees also create a large amount of solid waste that can have an environmental impact (such as sealing percolation ponds) if not properly disposed. In red wine, there is also a risk of color loss.

Some wineries like Amici use the technique of “yeast fining” for wines like their 2013 Russian River Pinot noir. This involves adding fresh yeast to a wine.  The cell walls of the yeast contain about 30% positively charged proteins. These can then adsorb many polyphenols and compounds which cause off odors. It brings the risk of the yeast breaking down as lees, releasing sulfur compounds and enhancing reductive notes. Also, if not removed by filtration, the yeast in the bottle can start re-fermenting any residual sugars. This would cause spritziness in what is, otherwise, supposed to be a non-sparkling wine.

PVPP and Other Methods

PVPP is a synthetic polymer that can remove bitter tannins and brown discoloration from white wines. Like casein, it can remove the polyphenol resveratrol from red wines. There is also a risk of overfining. This is because the PVPP also binds to desirable tannins and anthocyanins needed for structure and color.

Sparkalloid is a blend of polysaccharides and diatomaceous earth (fossilized algae) that can be used to clarify white wines. It does take significant time to eventually settle. This also creates a fair amount of waste with the DE that requires proper disposal.

Activated Carbon can be used to remove off-odors such as mercaptans (rotten eggs, burnt match). It does have the risk of overly oxidizing wine as well as stripping color and resveratrol from red wines.

New Developments on the Horizon

Ronald S. Jackson notes in Wine Science that fears about the prions potentially in gelatin and “Mad Cow” disease, encouraged studies into the use of plant proteins like wheat gluten as a substitute for gelatin. (Note: most gelatin used in US winemaking is derived from pigs rather than cows) Likewise, a New Jersey company has been experimenting with using pea proteins in conjunction with bentonite and silica as an alternative to gelatin.

Interest in food allergies have also spurned innovations with Scott Labs developing a technique to isolated chitosan from the fungus Aspergillus niger (instead of shellfish and crustaceans) that can be used as a fining agent.

The California based ATP Group has developed a way to extract tannin powder for fining from white wine grapes instead of insect galls to help soften tannins.

In 2016, a Swiss company announced that they were experimenting with the use of UV light to soften tannins in lieu of using animal-based protein fining agents.

The Biodynamic Quandary

Are wines produced from fruit sourced from biodynamic vineyards truly “vegan-friendly”? Several of the “preparations” used in biodynamic viticulture require the use of animal products such as cow horns (BD 500 and 501), stomachs, intestines and bladders.

In an anecdotal account of a visit with the vineyard manager of the biodynamic Pinot noir producer Sea Smoke, Kirsten Georgi (The Armchair Sommelier), describes how the “Biodynamic approach” to removing gophers without the use of poisons or chemicals involves trapping several gophers, killing them, burning their ashes and spreading those ashes over the vineyard during winter solstice as a means to “scare off” the rest of the gophers. This method of “peppering” vineyards with the ashes of pests is not unique to Sea Smoke with recipes on biodynamic websites recommending its use for everything from weeds, snails and insects to mice, rats, rabbits and opossum.

PETA Approved?
Photo by Mark Smith. Uploaded to Wikimedia Commons under CC-BY-2.0

Manure composting at a biodynamic vineyard in Tasmania.

Despite these practices, organizations like PETA recommend biodynamic wineries as “vegan friendly”. The UK website Vegan Wines Online notes that while “…natural animal products can however be used in the growing process all the biodynamic wines they sell are somehow suitable for vegans.

Even organic viticulture could be problematic with the use of animal-derived bone and blood meal being used in lieu of chemical fertilizers. There is even debate if manure, as an animal by-product, is acceptable. Like honey and milk, manure doesn’t require killing the animal but still often requires farming to acquire.

What about the presence of insects in healthy and vibrant organic vineyards? Does that makes a wine less “Vegan-friendly”? Eschewing the use of chemicals often means more insects as MOG (material other than grapes). Absent expensive sorting these bugs can get caught up in the harvest. On the Barnivore website, Calcareous Vineyard in Paso Robles expressed this reservation though their wines were still classified as “vegan friendly”.

More Manipulated=More Vegan-friendly?

Are the most “vegan-friendly” vineyards the ones being farmed with heavy saturation of pesticides and chemical fertilizers? It seems like it when you compare it to organic and biodynamic vineyards with high insect MOG and animal-derived fertilizers.

Mass produced wines like the PETA recommended Sutter Home and Moët & Chandon often employ these conventional, chemical dependent styles of viticulture.

While avoiding using animal-based fining agents to remove excess tannins and haze forming proteins, big mega-corps can use other tricks to manipulate the wine with things like lab designed enzymes, oak adjuncts and Mega Purple which will “smooth out” bitter tannins and cover up off-flavors.

Just a single drop of Mega Purple had this white Riesling looking and smelling like a Grenache rose. Crazy stuff.

Sure, Charles Shaw reds (Two Buck Chuck), Sutter Home Cabernet Sauvignon, Meiomi Pinot noir and Yellow Tail reds are made without animal fining agents but should vegans (and really all wine drinkers) be concerned with what other products are being used to make these wines?

And while it can be exciting to see advances in the use of pea proteins and fining agents derived from fungi like Aspergillus niger, its worth asking if these are only adding to the laundry list of the 60+ (and counting) additives that can be used in winemaking–taking it even further away from being just “fermented grapes”?

Now What?

While I’m not vegan myself, I wholeheartedly support anyone that chooses to live their life by convictions. I respect their ethical concerns for the treatment of animals.  I also share their concerns about the environment animal products have. It’s not my wish to stress-out vegans who just want to relax and enjoy a nice bottle of wine.

I do believe it is fair to think about the big picture involved in many seemingly “vegan-friendly” wineries.  Often the viticulture and winemaking practices they use may not align with the ideals of many vegans.

However, it is clear from sites like Barnivore that there are tons of environmentally conscious wineries (many of which are even owned by vegans) that are producing vegan-friendly wines. They may not be the easiest to find at grocery stores or restaurant wine lists that can be dominated by the portfolios of the large mega-corps but these often small family-owned wineries are well worth seeking out and supporting.

And that’s something that I think both vegans and non-vegans can drink to.

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